Name: LiveIntent
Rating: 7 (1 reviews)
Author: LiveIntent

Communications Outsourcing

Help Desk

Web and Video Conferencing

Customer Support

Batch Management Software

Mind Mapping

Development

Online Learning

Education

Business Intelligence (BI)

Collaboration

Desktop Publishing

Interactive Voice Response (IVR)

Manufacturing Execution

Payment Facilitation

Project Portfolio Management

Enterprise

Accounting

Corporate Performance Management (CPM)

Online Trading

Payment Gateway

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Credentialing

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

AI Governance

Cloud Storage

Enterprise Flash Array Storage

Fraud Detection

HTML Editors

In-Memory Databases

Integration Platform as a Service (iPaaS)

Internet Security

M2M Application Development

Network Performance Monitoring

NoSQL Databases

Remote Monitoring and Management

Routers

Software Defined Storage (SDS)

Threat Hunting

Traffic Switching

Wireless LAN

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Customer Reference Management

Digital Signage

Email Deliverability

Email Management

Email Marketing

Headless CMS

Marketing Automation

Social Media Management

Survey & Forms Building

Swag Management

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Point of Sale

Sales

Intrusion Detection

Secure Access Service Edge (SASE)

Security

Auto Repair

Aviation

Building Information Modeling (BIM)

Construction Management

Emergency Notification

Home Health Care

Homeowner's Association (HOA) Management

Intelligent Document Processing

Legal Billing

OSS/BSS (Operations Support/Business Support)

Smart Cities

Vertical-Specific

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Users have made several recommendations based on their experiences with the product. Firstly, they recommend improving the customer service support system to better facilitate users. Secondly, they suggest requesting a dedicated account representative to support your purchase. Thirdly, users recommend expediting the onboarding process. Furthermore, teaching those handling your account about the company goals is recommended. The platform is considered easy to use and straightforward for self-service. It is also advised to use unique UTM parameters for all campaigns and compare viewable CPM with competitors' open rates. These recommendations aim to enhance the user experience and improve campaign effectiveness.

User-friendly Dashboard: LiveIntent's dashboard is user-friendly and easy to navigate, with an intuitive reporting system that has been praised by multiple reviewers. It helps in generating a significant amount of incremental revenue and simplifies the process of setting up campaign goals and metrics to optimize any campaign.

Email Monetization: According to several reviewers, LiveIntent's monetization of email is unique because they do not charge for unopened emails like most newsletter ad providers. Instead, users can add email lists for re-messaging campaigns in just a few steps, making it easier to reach their target audience.

Precise Targeting: Reviewers appreciate LiveIntent's robust options for targeting that efficiently hit CPAs while providing good advice for running campaigns. The addition of third-party data allows for more precise targeting, resulting in better engagement rates with brands.

Limited targeting abilities: Some users have expressed disappointment with LiveIntent's limited targeting capabilities. They feel that there is a lack of customization options without involving the support team, which can be frustrating for those who want more control over their campaigns.

Poor customer support: Many reviewers have criticized LiveIntent's customer service as being slow, unresponsive, and unhelpful. Users have reported issues with technical problems not being resolved in a timely manner and feeling like the support team does not know what they are talking about.

Weak inventory forecasting and reporting: Several users have noted that LiveIntent's inventory forecasting and reporting tools are weak, and its performance can often be poor. Despite providing access to email ad inventory, some users find it difficult to determine inventory for O&O newsletters or the network, making it challenging to see channel efficiency.

LiveIntent is a programmatic advertising technology focusing on email channels or email distributed media (e.g. newsletters), from the company of the same name in New York.

Choozle, headquartered in Denver, provides a digital advertising software platform that leverages consumer data to power programmatic advertising campaigns across display, video, mobile and other mediums.

Choozle Go

Choozle Pro

Choozle

LiveIntent

Native ads are paid advertisements that are matched to and embedded in digital publications based on fit of form and function. In other words, these ads are designed to fit the style of the media in which they appear, so that they are consistent with the experience of the reader of the particular publication where they appear. Native Advertising Platforms provide a means for advertisers and publishers to buy and sell ad space. Ancillary native ad software may include tools for programmatic buying, ad editing and style management, and strategy management (e.g. campaign management, ad or publisher performance analytics, etc.).

Native Advertising

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LiveIntent

Overview

What is LiveIntent?