Optimise content with Data Studio
Rating: 8 out of 10
March 06, 2024
AM
Vetted Review
Verified User
3 years of experience
- Customisation
- Presentation of data
- Different measurements of data
Overview
What is Looker Studio?
Looker Studio is a data visualization platform that transforms data into meaningful presentations and dashboards with customized reporting tools.
Learn from top reviewers
Optimise content with Data Studio
Rating: 8 out of 10
March 6, 2024I use Data Studio to monitor the performance of eCommerce articles, looking at revenue, click through rate, ePM, and traffic. Using this data allows us to see how well optimis...
Looker Studio Pro. Dawn of a new era?
Rating: 10 out of 10
October 7, 2023We are using Looker Studio Pro for embedded Analytics. Looker Studio makes getting started with customized analytics really easy. It also has an incredible amount of features ...
Verified user
Manager
9 years of experienceBest Analytical tool
Rating: 8 out of 10
March 29, 2023As data analysts, we have to create the report and dashboard in GDS. So, we have integrated some data sources like Google Analytics, Google Ads, FB Ads, Quickbooks, and others...
Verified user
Analyst
3 years of experienceGreat platform to generate visually-appealing data reports!
Rating: 7 out of 10
July 5, 2022Google Data Studio is used to visualize data collected in Google Analytics and Airtable. We store lots of data through those platforms. However, they are not very useful for v...
Verified user
Administrative Assistant
1 year of experienceA great Business Intelligence tool developed by Google
Rating: 8 out of 10
March 15, 2022I use Google Data Studio on daily basis. By using that we can figure out how many people use our systems, how many people want to play, how much they spend. We can easily do c...
Numbers to Visualization ...
Rating: 9 out of 10
March 15, 2022We used it for making Dashboards, reports to show to the management with a great impression, as its easy to read. Its feature of converting data collected from various connect...
Mukul Saxena
Project Manager - Information Technology
Associate Project Manager
SDG Corporation: IT Security and Risk Management Solutions
2 years of experienceYour First step to data visualization
Rating: 10 out of 10
November 10, 2021I have not find any
other product that can be as useful as this in an entry level of Business intelligence,
this no cost, very easy to learn tool help me to develop new ways t...
Marketing Agency Employee
Rating: 9 out of 10
November 4, 2021We are using the Google Data Studio in our marketing department to track analytics for our own digital marketing business and for a dozen of our clients. It helps us keep thin...
Verified user
Analyst
2 years of experienceSimple dashboards quick and easy
Rating: 8 out of 10
August 20, 2021Google Data Studio is used across some departments in the company to create dashboards and reports to help the team have insights and analyze performance from multiple adverti...
Google Data Studio is quite robust and worth a look
Rating: 8 out of 10
July 25, 2021Google Data Studio is being used to produce reports and dashboards for use across the entire organization. We have a large number of applications on which metrics must be repo...
Verified user
Engineer
1 year of experienceGreat for not-so-complex analytics and dashboards
Rating: 9 out of 10
July 18, 2021The Google Data Studio platform provides us with the ability to perform simple analytics on various datasets in order to discover trends and present that data to management in...
Verified user
Manager
1 year of experienceSolid software with interactive charts
Rating: 9 out of 10
May 20, 2021Google Data Studio is an awesome tool with great graphics that we use to visualize data for client reports. Our whole organization uses this tool to some extent. We love that ...
Rachel Walters
Executive - Finance and Accounting
Director of Financial Operations
GayTravel
1 year of experienceGoogle Data Studio is fast and flexible, getting better with each release, and very stable / reliable. Good value and ROI.
Rating: 10 out of 10
May 14, 2021Google Data Studio is used across departments at our company. We have daily active users within Operations, AdOps, Product, Engineering, IT, and various Business teams. Self-s...
Review Google Data Studio
Rating: 8 out of 10
May 1, 2021Create robust and interactive marketing dashboard for free using Google Data Studio. It makes data visualization better with the help of graphs and charts. Easy GUI makes it m...
Akhilesh Arya
Professional - Other
Assistant Professor
Geetanjali Institute of Technical Studies, Udaipur
2 years of experienceGoogle Data Studio: Easy to pick up, and super powerful
Rating: 8 out of 10
April 30, 2021Google Data Studio is being utilized by our media and analytics departments. There are 3 users in our office that are fluent in using this tool. Together, we create reports fo...
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What is Looker Studio?
Looker Studio is a data visualization platform that transforms data into meaningful presentations and dashboards with customized reporting tools.
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Features
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Product Details
- About
- Tech Details
- FAQs
What is Looker Studio?
Looker Studio, formerly Google Data Studio, is a data visualization platform from Google that transforms data into meaningful presentations and dashboards with customized reporting tools.
Looker Studio is a part of Google's Looker Suite for business intelligence. Looker Studio is a self-serve BI solution where less technical users can create charts and reports, while Looker is a complete, enterprise BI platform, where technical users can build complex models that consider every aspect of the business. Looker Studio offers both free and pro versions, while Looker is not available for free.
Looker Studio vs. Looker
Looker Studio is a part of Google's Looker Suite for business intelligence. Looker Studio is a self-serve BI solution where less technical users can create charts and reports, while Looker is a complete, enterprise BI platform, where technical users can build complex models that consider every aspect of the business. Looker Studio offers both free and pro versions, while Looker is not available for free.
Looker Studio Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
Looker Studio is a data visualization platform that transforms data into meaningful presentations and dashboards with customized reporting tools.
Reviewers rate Location Analytics / Geographic Visualization highest, with a score of 9.8.
The most common users of Looker Studio are from Small Businesses (1-50 employees).
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(279)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Pros
- Cons
Broad Customizability: Users have consistently praised the broad customizability of Google Data Studio, emphasizing how it allows them to tailor their reports and dashboards precisely to their specific needs. The flexibility offered by the customization options has been a key factor in enhancing user satisfaction with the platform.
Integration with Various Data Sources: Reviewers across different industries have expressed appreciation for the expansive integration capabilities of Google Data Studio, noting how it provides them with a seamless way to connect diverse data sources and create comprehensive reports efficiently.
Ease of Access to BigQuery: A significant number of users have highlighted the easy access to BigQuery within Google Data Studio as a major advantage, streamlining the process of retrieving and analyzing large datasets effectively while saving valuable time.
Limited User Management Features: Some users have expressed the need for better user management features like IAM and SSO, especially for embedded use cases where more robust control over user access is required.
Challenges in Data Visualization: Reviewers have found it challenging to build graphs from scratch and select metrics easily. They also face difficulties in blending different data sources effectively and distinguishing between metrics and dimensions in Data Studio, often needing to reload charts for proper functionality.
Lack of Comprehensive Documentation: Several users mentioned that Google Data Studio lacks comprehensive documentation on how to efficiently use the platform, making it less user-friendly for non-technical individuals. This lack of detailed guidance can result in a cumbersome setup process and hinder smooth operations for inexperienced users.
Reviews
(1-25 of 52)Companies can't remove reviews or game the system. Here's why
Looker Studio Pro. Dawn of a new era?
Rating: 10 out of 10
October 07, 2023
Verified User
Vetted Review
Verified User
9 years of experience
- Open Canvas
- Broad customizability
- Expansive connectors
- Drag and drop
Best Analytical tool
Rating: 8 out of 10
March 29, 2023
Verified User
Vetted Review
Verified User
3 years of experience
- Visualization design of dashboards.
- Integration with data sources
- Smooth access of BigQuery
Great platform to generate visually-appealing data reports!
Rating: 7 out of 10
July 05, 2022
Verified User
Vetted Review
Verified User
1 year of experience
- Easy to learn interface
- Versatile - able to select various colours and fonts
- Various graph options for visualization
- Easily refresh data
A great Business Intelligence tool developed by Google
Rating: 8 out of 10
March 15, 2022
AA
Vetted Review
Verified User
1 year of experience
- It is online service. You don't need to upload an application to use it and it's free.
- It has many visualization tools.
- You can use many data sources to connect your data with Data Studio. For example Google Analytics, Google Sheets are among most popular choices for users.
Numbers to Visualization ...
Rating: 9 out of 10
March 15, 2022
MS
Vetted Review
Verified User
2 years of experience
- Data management
- Calculations
- Data visualization
- Interactivity
Your First step to data visualization
Rating: 10 out of 10
November 10, 2021
GD
Vetted Review
Verified User
3 years of experience
- Data Visualization
- KPI Tracking
- Deccision Taking
Marketing Agency Employee
Rating: 9 out of 10
November 04, 2021
Verified User
Vetted Review
Verified User
2 years of experience
- Google Data connectors are simple
- Visualisations
- Syncing with other apps
Simple dashboards quick and easy
Rating: 8 out of 10
August 20, 2021
RG
Vetted Review
Verified User
2 years of experience
- Simple data integration from files.
- Create calculated fields using data (for metrics).
- Plot charts and tables quickly.
- Organize everything in a dashboard.
- Easy sharing.
Google Data Studio is quite robust and worth a look
Rating: 8 out of 10
July 25, 2021
Verified User
Vetted Review
Verified User
1 year of experience
- Charting
- Multiple data sources
- reporting
- Scheduled transmission of reports
Great for not-so-complex analytics and dashboards
Rating: 9 out of 10
July 18, 2021
Verified User
Vetted Review
Verified User
1 year of experience
- Ease of use
- User interface / look-and-feel of reports
- Pricing (has a free option)
- CSV file support minimizes barriers to entry
Solid software with interactive charts
Rating: 9 out of 10
May 20, 2021
RW
Vetted Review
Verified User
1 year of experience
- I love that this tool is free.
- The reports and dashboards are very customizable.
- Pivot tables and combinations are easy.
Google Data Studio is fast and flexible, getting better with each release, and very stable / reliable. Good value and ROI.
Rating: 10 out of 10
May 14, 2021
KM
Vetted Review
Verified User
3 years of experience
- Self-service
- Easy to use, point and click
- Little to no training required
- Easy to share internally and externally
- Rich visualizations
- Canned reports
- Easy to copy/paste/dupe existing reports
- Ability to join data sets
- Easy integration with various data sources
- Flexible data integrations, including lowest common denominator (CSV, XLS, G-Sheets)
- Wide range of APIs
- Secure / authentication via Google SSO
- Easy to share / re-assign ownership of reports and data sources
Review Google Data Studio
Rating: 8 out of 10
May 01, 2021
AA
Vetted Review
Verified User
2 years of experience
- This platform is free.
- Can connect to verity of databases easily.
- Live data connection is one of the most powerful feature which is not there in other BI tools.
- Data range filter settings are amazing.
Google Data Studio: Easy to pick up, and super powerful
Rating: 8 out of 10
April 30, 2021
TJ
Vetted Review
Verified User
1 year of experience
- Extremely customizable. From colors to font sizes to adding images, you can make your reports look like they were specifically created for your clients.
- Constantly innovating. In the year that I have been using GDS they have released lots of new features, and it seems like they really listen to the user feedback through the customer service portal.
- Data source flexibility. You can use Excel files, Google Sheets, CSV, etc.
- Ease of onboarding. If you are familiar with Microsoft Excel, it was really intuitive to pick up without a long period of onboarding/watching tutorials.
Easy and Free to use
Rating: 8 out of 10
April 29, 2021
Verified User
Vetted Review
Verified User
1 year of experience
- Pull all the data I need from Google Analytics
- Visualize the information to create beautiful reports
- I can easily share reports with teammates
Google Data Studio : Free, Convenient, Easy to Use
Rating: 10 out of 10
April 27, 2021
CP
Vetted Review
Verified User
5 years of experience
- Free.
- Easy to use, like the rest of Google Docs.
- Integrates with hundreds of data sources.
Great for Tight Budgets or Simple Data Visualization
Rating: 8 out of 10
April 27, 2021
SW
Vetted Review
Verified User
4 years of experience
- Easy to design/brand
- Native data support for all Google products such as Adwords, Search Console, and Analytics
- Constantly improving and growing
Serves its purpose well
Rating: 7 out of 10
April 27, 2021
Verified User
Vetted Review
Verified User
3 years of experience
- Ability to define reports.
- Report against a large amount of data quickly.
- Data visualizations.
Disappointing
Rating: 2 out of 10
April 27, 2021
Verified User
Vetted Review
Verified User
1 year of experience
- Reliable connection to Google Analytics.
- Various ways to display data.
- Options for custom reports.
Google Data Studio made our reporting WAY easier!
Rating: 9 out of 10
April 26, 2021
JS
Vetted Review
Verified User
2 years of experience
- Easy to schedule automatic emails
- Completely customizable
- Can connect to almost anything to pull data
Google Data Studio is 👌
Rating: 9 out of 10
April 22, 2021
JC
Vetted Review
Verified User
1 year of experience
- Dashboards that combine data sources.
- Customization with design and branding.
- Easy to use interface. Simple to get started with.
Data Studio is a very useful tool for every digital marketer and company that wants to keep track on their online performance
Rating: 10 out of 10
April 11, 2021
OG
Vetted Review
Verified User
3 years of experience
- Reports on demand. My clients can log in at any moment and adjust parameters to see details on particular dates or periods of time.
- Templates can be created very easily and with a lot of detail.
- Connection to Google Ads is a very easy way to track campaign performance, by showing the most important metrics.
- The amount of information you can add to the reports is great, you can go into as much detail as you need in regards to website online performance.
One of the amazing reporting tools from Google
Rating: 9 out of 10
April 08, 2021
Verified User
Vetted Review
Verified User
2 years of experience
- Ease of use: All it takes to create a report is just drag and drop the features/tools and get the report instantly. One great advantage compared to other similar tools such as power bi or Tableau is sharing the report instantly.
- Sharing the Report: You can share the report within your organization and outside the organization with just an URL. You don't need to be a Google user to open the report.
- Embed the Report on a Sharepoint with just a code. Never thought it would be so easy.
- Seamless connectivity with Google Products.
A Good, Free Tool to Aggregate and Visualize Data for Client Reporting
Rating: 7 out of 10
September 10, 2020
NC
Vetted Review
Verified User
2 years of experience
- Combines data sources into one report.
- It's free.
- Filtering is easy.
- It's intuitive if you understand analytics and ads.