Looker

Looker

Top Rated
Score 8.1 out of 10
Top Rated
Looker

Overview

What is Looker?

Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in...
Read more

Recent Reviews

Read all reviews

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 20 features
  • Customizable dashboards (61)
    8.4
    84%
  • Formatting capabilities (61)
    8.4
    84%
  • Drill-down analysis (62)
    8.2
    82%
  • Report sharing and collaboration (63)
    8.0
    80%

Reviewer Pros & Cons

View all pros & cons

Video Reviews

Leaving a video review helps other professionals like you evaluate products. Be the first one in your network to record a review of Looker, and make your voice heard!

Return to navigation

Pricing

View all pricing
N/A
Unavailable

What is Looker?

Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://looker.com/product/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Would you like us to let the vendor know that you want pricing?

64 people want pricing too

Alternatives Pricing

What is Domo?

Domo is a full self-service business intelligence software that combines several data analysis and reporting tools into one platform. It helps users connect to multiple data sources, create robust visual reports, manage their data, send messages in real-time, manage projects, and develop new apps.

What is SAP Lumira Discovery?

SAP Lumira Discovery is SAP’s data visualization and discovery application. It facilitates data discovery, visualization, and analysis by assisting users with creation of dashboards, infographics, presentations, data facets, tag clouds, and more.

Return to navigation

Product Demos

Looker: A Modern Data Science Workflow
03:27
Return to navigation

Features

BI Standard Reporting

Standard reporting means pre-built or canned reports available to users without having to create them.

8.1Avg 8.1

Ad-hoc Reporting

Ad-Hoc Reports are reports built by the user to meet highly specific requirements.

7.9Avg 8.0

Report Output and Scheduling

Ability to schedule and manager report output.

7.8Avg 8.3

Data Discovery and Visualization

Data Discovery and Visualization is the analysis of multiple data sources in a search for pattern and outliers and the ability to represent the data visually.

6.9Avg 8.1

Access Control and Security

Access control means being able to determine who has access to which data.

7.5Avg 8.5

Mobile Capabilities

Support for mobile devices like smartphones and tablets.

6.3Avg 7.9
Return to navigation

Product Details

What is Looker?

Looker is a business intelligence application with an analytics-oriented application server that sits on top of relational data stores. The Looker platform includes an end-user interface for exploring data, a reusable development paradigm for creating data discovery experiences and an extensible API set so the data can exist in other systems.

Looker vs. Looker Studio


Looker Studio is a part of Google's Looker Suite for business intelligence. Looker Studio is a self-serve BI solution where less technical users can create charts and reports, while Looker is a complete, enterprise BI platform, where technical users can build complex models that consider every aspect of the business. Looker Studio offers both free and pro versions, while Looker is not available for free. Looker and Looker Studio integrate with each other to support both types of analysis at your business.

Looker Features

BI Platform Features

  • Supported: Administration via Web Interface
  • Supported: Live Connection to External Data
  • Supported: In-memory data model
  • Supported: Multi-Data Source Reporting (Blending)
  • Supported: Data warehouse / dictionary layer

Supported Data Sources Features

  • Supported: Oracle
  • Supported: MS SQL Server
  • Supported: IBM DB2
  • Supported: Postgres
  • Supported: MySQL
  • Supported: Cloudera Hadoop
  • Supported: Hortonworks Hadoop
  • Supported: EMC Greenplum
  • Supported: IBM Netezza
  • Supported: HP Vertica
  • Supported: ParAccel
  • Supported: SAP Hana
  • Supported: Teradata
  • Supported: Sage 500
  • Supported: SAP

BI Standard Reporting Features

  • Supported: Pixel Perfect reports
  • Supported: Customizable dashboards
  • Supported: Report Formatting Templates

Ad-hoc Reporting Features

  • Supported: Drill-down analysis
  • Supported: Formatting capabilities
  • Supported: Integration with R or other statistical packages
  • Supported: Report sharing and collaboration

Report Output and Scheduling Features

  • Supported: Publish to Web
  • Supported: Publish to PDF
  • Supported: Output Raw Supporting Data
  • Supported: Report Versioning
  • Supported: Report Delivery Scheduling

Data Discovery and Visualization Features

  • Supported: Pre-built visualization formats (heatmaps, scatter plots etc.)
  • Supported: Location Analytics / Geographic Visualization
  • Supported: Support for Machine Learning models
  • Supported: Integration with R or other statistical packages

Access Control and Security Features

  • Supported: Multi-User Support (named login)
  • Supported: Role-Based Security Model
  • Supported: Multiple Access Permission Levels (Create, Read, Delete)
  • Supported: Report-Level Access Control
  • Supported: Table-Level Access Control (BI-layer)
  • Supported: Field-Level Access Control (BI-layer)

Mobile Capabilities Features

  • Supported: Responsive Design for Web Access
  • Supported: Dashboard / Report / Visualization Interactivity on Mobile

Looker Screenshots

Screenshot of A Looker dashboard with a geo chart.

Looker Video

Looker speeds up the data cleansing and reporting steps of the traditional data science workflow. Anika explains the unique advantages of using Looker’s modern data platform. See how Looker helps to streamline processes to save valuable time, freeing up data scientists to fo...
 Show More

Looker Technical Details

Deployment TypesOn-premise, Software as a Service (SaaS), Cloud, or Web-Based
Operating SystemsWindows, Linux, Mac
Mobile ApplicationNo
Supported CountriesUnited States, Canada, United Kingdom, Mexico, Germany, France, Australia, New Zealand, South Africa, Brazil
Supported LanguagesEnglish

Frequently Asked Questions

Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.

Domo, MicroStrategy Analytics, and Tableau Server are common alternatives for Looker.

Reviewers rate Customizable dashboards and Formatting capabilities highest, with a score of 8.4.

The most common users of Looker are from Mid-sized Companies (51-1,000 employees).
Return to navigation

Comparisons

View all alternatives
Return to navigation

Reviews

(1-25 of 63)
Companies can't remove reviews or game the system. Here's why
Scott Schaen | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We use Looker to make clean data available to the rest of the company. Empowering teams with data in a quick and reliable way with as much of the technical nuances removed. It's an easy way to reduce reliance on the analytics team and make reporting as real-time as possible.
Score 9 out of 10
Vetted Review
Verified User
We can work on our data using this tool. Our use case is that we are working on a large analytics project where we have to integrate data from wide sources into the system and transform the data activities accordingly. Our different divisions used the tool (marketing, consulting, sales, etc). Looker is somehow most efficient for low velocity and volume data. Users may face issues while working on large data. It can be assumed to be a day-to-day data analytics solution for your organization that helps manage your data in a more organized way.
Vincent Fernando Juares | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Our Business Operations & Systems department is currently using [Looker] to create a visual dashboard. We primarily use it to track our end-to-end business process efficiencies across different programs. We then publish these dashboards for our organization.
Score 9 out of 10
Vetted Review
Verified User
Looker is being used by our organization to manage and build dashboards for our team, both for our website and data analytics as well as some of our sales data in order to track and manage our sales kpis. Our sales manager and client services team have used this product to be able to track these and build dashboards.
Score 8 out of 10
Vetted Review
Verified User
Looker is being used by our company to make reports and graphs for both our own company initiatives, as well as for our clients. Our whole organization uses it at least to view data, but a lot of us work within the software to make it edits. This tool lets us build dashboards to show all of our company numbers simply and upfront.
Score 8 out of 10
Vetted Review
Verified User
Looker is an ETL (extract, transform, load) software, which means that it has the ability to ingest data. Users can create dashboards in various flavors, such as dashboards, reports and line graphs. The platform looks well-designed and is really easy to navigate. All the three columns and the dropdown boxes are well thought-out. These offer a level of customization to an extent that you can further customize them according to your needs.
Score 9 out of 10
Vetted Review
Verified User
I mostly use Looker to manage our social media numbers and turn that into reports and visual data for the rest of the team and for our clients. I know a lot of the rest of the company uses this tool as well, but this is the purpose specifically for me.
Anson Abraham | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Looker currently is being used by our organization to make business decisions on buying or selling inventory in the ad tech space. The key decisions being made allow for the KPIs to give a larger return on investment or minimize cap losses based on the reporting the metrics that looker provides for us.
Score 8 out of 10
Vetted Review
Verified User
We use Looker to be able to visually analyze our data. It is being used by most of our organization, but especially our Operations team. I believe this is a support important tool because just having the data only tells half of the story if you cannot visualize it and be able to notice trends and reasons for discrepancies in data.
Score 9 out of 10
Vetted Review
Verified User
Looker is being used by our organization in order to connect databases and create data models so we can make data driven decisions for our organization. It is only being used by our team who conducts data analysis, though we do of course share the results of the analysis with the rest of the team. It solves the problem of displaying data in a visual way.
Score 9 out of 10
Vetted Review
Verified User
Looker is being used across our entire organization and by every single department. We generally use Looker to address business-related metrics like health checks, MRR, C$R. It is a single source for us to determine how our business is progressing. It is a great tool to get cross-functional data and use that to provide feedback or make changes to our structure or initiatives.
Score 7 out of 10
Vetted Review
Verified User
We use Looker across the whole organization. It is used for integrated reporting (known as Looks) for delivery via email or GUI. Our company uses it for its own reports and we also publish customer-facing reports with it, on a daily basis. Essentially, it is a delivery program and some other things for our ETL process.
November 17, 2020

Solid performer

Score 6 out of 10
Vetted Review
Verified User
Looker was basically developed for our Circulation Dept. Since they have DFP data in the data warehouse already, We were using Yieldex for advertising reporting but it is pricey. I started building dashboards for our advertising department and people love it. My VP is planning to work with other Hearst newspapers to get them on board.
Dustin Hovey | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Looker is used by many departments in our organization as a hub for business intelligence data. We are all able to access data dashboards in a smooth and slick UI for various uses, including sales, marketing, and research. It's a great way for stakeholders across the organization to view customized, high and low-level metrics. We can use data from Looker for detailed analysis and reports that are shared across units such as BizOps and Marketing.
Score 9 out of 10
Vetted Review
Verified User
We are using Looker throughout the whole company. We decided to use it after careful consideration and even considering building the tool internally but realized it was going to be too expensive and time-consuming. We use it for building all sorts of reports and tracking and to do data validation.
Score 6 out of 10
Vetted Review
Verified User
Looker is used as our main data warehouse and analytics system within our business. It is used across the entire organization and by every department. The business has a lot of data in a lot of different places so we feed a lot of that data into Looker to do segmentation, analysis and reporting throughout the entire business.
September 28, 2019

Complex but powerful

Score 6 out of 10
Vetted Review
Verified User
We started using Looker about two years ago. The marketing department brought it on as a better way of analyzing data that was housed in disparate systems. Sales data in NetSuite. Call data in Cisco. Website traffic data in Google Analytics. Looker was brought on to consolidate the data under one roof and allow us to analyze and report on the data in a more centralized way.
Maddie Morris | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We use Looker to analyze leads data to determine billing, as well as the efficacy of our different referral paths and PPC efforts. I find it relatively easy to use once you learn the hierarchy of the system, and easy to manipulate on the fly when I need to pull data while I'm on the phone with a customer.
Score 10 out of 10
Vetted Review
Verified User
We're currently using Looker to peer into our own organization's internal data which is contained in our data warehouse. Looker is now used by everyone within our company in order to have operational insights across operations, finance, sales... all the way to the C-suite. We've been very impressed.
Jacob Rasmussen | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User
Looker was being used by the entire organization. We also wanted to use Looker externally for our merchant dashboards, but that option turned out to be too expensive. We focused more on using it internally by our sales, finance, marketing, and engineering teams to build dashboards that we could use for internal analytics.
Shelby Bowden | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We use Looker in just the administrative side of our organization rather than throughout the whole group. This is mainly due to the specific purpose of the software and also because it can be a little difficult to use for non-trained individuals. The best aspect of it is its ability to quickly share and present BI data to anyone.
Return to navigation