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Blackbaud Luminate Online

Blackbaud Luminate Online

Overview

What is Blackbaud Luminate Online?

Luminate Online aims to help non-profits engage more effectively with supporters and raise more money by enabling integrated campaigns for digital, social and mobile channels. According to the vendor, Luminate Online helps non-profits:Better understand online supportersMake the right ask at…

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Recent Reviews

Blackbaud Luminate Online

8 out of 10
December 30, 2023
DFCI Philanthropy uses Blackbaud Luminate Online for our online fundraising efforts, including but not limited to directed and …
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New to Luminate

6 out of 10
May 29, 2018
Incentivized
Luminate Online is being used by our organization for online donation form capabilities - monthly, one-time, in celebration, in memoriam. …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

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Pricing

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What is Blackbaud Luminate Online?

Luminate Online aims to help non-profits engage more effectively with supporters and raise more money by enabling integrated campaigns for digital, social and mobile channels. According to the vendor, Luminate Online helps non-profits: Better understand online…

Entry-level set up fee?

  • Setup fee required
For the latest information on pricing, visithttps://www.blackbaud.com/online…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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Blackbaud eTapestry is a donor management solution that helps growing nonprofits build a stable foundation for success, beat fundraising goals, and catalyze growth. eTapestry boasts more than 6,000 nonprofits and institutions as users, who manage and track fundraising performance, engage new…

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Product Details

What is Blackbaud Luminate Online?

Luminate Online aims to help non-profits engage more effectively with supporters and raise more money by enabling integrated campaigns for digital, social and mobile channels.

According to the vendor, Luminate Online helps non-profits:
  • Better understand online supporters
  • Make the right ask at the right time
  • Launch creative fundraising campaigns
Automated campaigns stimulate engagement and action through targeted welcome messages with personalized appeals. Smart online and mobile donation forms dynamically tailor the ask and provide flexible options like recurring, matching and tribute gifts to optimize conversion and maximize giving.

Passions, preferences and giving history trigger additional campaigns building stewardship through more relevant interactions and opportunities to engage. The company also aims to offer top notch support and numerous free resources. All clients receive a personal Customer Success Manager to offer best practices and resources to succeed.

Blackbaud Luminate Online Features

  • Supported: Dynamic Email Campaigns
  • Supported: Online Fundraising with Smart Donation Forms
  • Supported: Donation Processing
  • Supported: Fundraising Analytics & Reporting
  • Supported: Calendar Events
  • Supported: eCommerce Capabiltiies
  • Supported: Engagement Factors
  • Supported: Luminate Advocacy
  • Supported: Peer to Peer Fundraising with Luminate TeamRaiser

Blackbaud Luminate Online Screenshots

Screenshot of Email Overview DashboardScreenshot of Luminate allows you to enable multiple types of giving - from recurring to matching and everything between.Screenshot of Luminate enables you to reach out to supporters in multiple waysScreenshot of Luminate Peer to Peer fundraising with DIY events, also enables your supporters to fundraising on their behalf.

Blackbaud Luminate Online Video

National Center for Lesbian Rights has Love for Luminate Online™ and Raiser’s Edge NXT™

Blackbaud Luminate Online Competitors

Blackbaud Luminate Online Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesCanada, United States, Some European Countries
Supported LanguagesEnglish

Frequently Asked Questions

Salsa Engage, Classy, and Bonterra Development + Digital are common alternatives for Blackbaud Luminate Online.

Reviewers rate Availability highest, with a score of 10.

The most common users of Blackbaud Luminate Online are from Mid-sized Companies (51-1,000 employees).

Blackbaud Luminate Online Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)30%
Mid-Size Companies (51-500 employees)50%
Enterprises (more than 500 employees)20%
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Comparisons

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Reviews and Ratings

(154)

Attribute Ratings

Reviews

(1-3 of 3)
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Score 8 out of 10
Vetted Review
Verified User
Incentivized
Luminate is used mostly among the fundraising and communications teams. It gives us an easy way to email groups of people our newsletters, job alerts, event invitations etc., allowing us to customize the group, reuse lists, update lists etc. At my current organization, we don't use Luminate for donation pages or TeamRaiser yet -- that's coming - but at an older organization we used it all and it was so handy to have a complete picture without having to go into Raiser's Edge. I can't wait to have all of that set up at my current organization too. If you're already a user of Raiser's Edge it makes it all the more seamless to import/export data, email groups, track open and click rates, check on their peer-to-peer or third party fundraising etc.
  • Track email open rates, click through rates, donations associated etc.
  • Peer to peer fundraising tracking and emails.
  • Emailing groups is easy and intuitive - in multiple languages too.
  • A few things in events aren't multi-language by default.
  • Team Raiser out of the box isn't pretty - best to have redesigned skin.
  • US customers tend to get improvements first - but that's typical of anything for us Canadian customers.
If you're a very small organization I'm not sure if it's well suited, but for any medium or large organization who emails often, tracks peer-to-peer fundraising or could use advocacy work - Luminate is a great option. Especially if you use Raiser's Edge or other BlackBaud products. It helps to tie all of your information together to make more informed decisions, a better experience for your donors, and more tailored communications and experiences for them with you.
  • artez and frontstream
We have used Artez/Frontstream for donation pages and peer to peer but it doesn't seem to offer the flexibility and donor experience as well as Luminate Online does. Emailing is limited and user experience for peer to peer is basic. Not as much support or interest in helping to make your organization as successful as it can be.
5
Main users: database admin and digital officer. Additional users: gift processor, admin, direct response officer. We are adding TeamRaiser soon, so then our peer-to-peer person will be using it a lot as well. The main power users are in it almost daily, while the additional users are only in the system maybe a couple of times a week.
Yes
We replaced another third party/peer-to-peer system and our online donation pages with Luminate. It's much better usability for end users and backend internal users, integrates better with Raiser's Edge and other BlackBaud products which we already had, and just made more sense to reduce time, fees, data, and systems overall.
  • Price
  • Product Features
  • Product Usability
  • Prior Experience with the Product
Ultimately we did a map to see what our ROI would be on this including implementation fees/set up time etc... and the staff time saved alone made it worth it. Our database, email builder, finance staff, fundraising staff etc, all would be saving hours and hours of work by simplifying the data and the systems used.
I wouldn't change how we did it - I'd just do it earlier! We should have made the move years ago. When I got here I was baffled why we only had certain systems and not everything under one roof. It saves so much more time, money, patience.... And having one view on all of our online data just makes sense.
  • Online training
  • Self-taught
Easy to use, online classes on your own time,can pay extra for more training resources. Lots of videos, articles and a forum for customers to interact and ask other users questions/ask for suggestions. Your rep can also recommend certain classes tailored to your organizations' needs. There are also in person training courses you can sign up for.
Fairly intuitive and easy to use in laid out steps. Support is easy to access for any help if you get stuck, but it's only when I need to do more complicated things that I find I need their help. I find the menus and how to find things makes sense, and once you're in a section the sidebar step by step walks you through everything you need to do to complete whatever it is you need to do.
No
Not sure that it's available, but not needed. There is chat support available during business hours, phone number, or my own dedicated rep I can email anytime who answers quickly and gets me the answers i need if need be. Love the chat support especially - easy way to get connected, have a transcript of the discussion, solution, or links to more resources.
Very good on chat support, our rep is great at touching base or answering questions om the fly. If something isn't working they will change it and make it work. They want your business and want you to be happy and will do whatever needs to be done to help you get to your goal.
Yes
Yes, they gave me a workaround to use until it was solved, which was fairly quick. They gave an update and best solution to work around the bug in the mean time, and helped explain it so I could easily continue my work until the bug was worked out. They were aware of it already when I reported it too so it was nice to know they're on top of things.
We recently were trying to get an email invitation out to a group of donors when we realized our event rsvp button wasn't working all of a sudden - even though it had been working fine in the past. Quickly hopped on chat support, they popped into our event to take a look and discovered the issue was because we had a developer working on a new page wrapper which was the same one being used for events. Even though it was out of their scope, they pointed us in the right direction and we were able to have our developer go in and fix the error they had created and got our email out on time!
Very intuitive and easy to use. Lots of support and help access if need be. Lots of great tools within to use for customization and personalization. Easy to add images, links, custom stationery for header and footer etc. Easy to add groups to email to and keep track of open rates, click through rates etc. Multi lingual possible as well!
We've gone from sending 35,000 emails in a month to 241,000 in a month; 49 PageBuilder Pages to 117; 38,000 constituents to 233,000....all with ease and efficiency. The product is easy to grow and use in conjunction with Raiser's Edge. Reps and Support are all fantastic at supporting the organization in it's growth with any questions, help with best practices etc.
It's a very rare occurrence if the system isn't available when I want it. I can easily log in from home after hours if need be, and the security is enforced, but simple when you're legit! They are very good about sending email reminders and updates when system maintenance will be performed, and it's always during middle of the night hours when you likely wouldn't be using it anyways.
I never have any issues with load time, with integration, data upload times etc. Sometimes data is big and takes time, but nothing unreasonable or what I wouldn't expect. I flip between html and plain text sometimes when coding emails and as long as you don't flip back and forth too often confusing the system it's fine.
Daniella Dowiak | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
The most recent organization I helped implement Luminate Online has used it for their entire organization. The whole point of turning to LO was to have all communications/interactions-type data in one place, which is exactly what LO provided. All constituent information is housed in LO, where information is collected about donations, registrations, fundraising, survey responses and email communications. Having all information in one place allows all departments to better report and communicate with constituents.
  • LO is a great one-stop-shop for registration/fundraising events. Allowing users to register and then fundraise using the same tool (i.e. the same login) is a great way to enhance fundraising results. Also having this information be a part of the main database is incredibly helpful for an organization.
  • LO is great for email campaigns - the system allows you to create different groups and queries of your database and then target constituents with messages that are appropriate to them.
  • LO's donation forms are pretty simple to set up and are an easy way to track both online and offline donations.
  • LO's TeamRaiser can be a bit tricky to use. It's a great tool, but to make it look really nice and be user friendly, it needs someone with some coding expertise to set it up.
  • Parts of the LO system are still not mobile responsive (the participant center in particular). I know LO is working on this, but until it's done, this is going to be a frustration for some users.
  • While Blackbaud has really invested in tutorials and help/support areas, LO can still be incredibly overwhelming for an organization that is new to the system and doesn't have the money to pay someone to help set it up, or doesn't have someone on staff who has used it before.
Luminate Online (LO) is great for any organization that wants to be able to collect interaction data from constituents and communicate with them. If an organization does (or would like to do) the following, I would generally say LO is well suited for them: collects donations, has an e-newsletter, sends out e-communications, hosts events (fundraising and non-fundraising), sells merchandise online, or is involved in advocacy. An organization less suited for LO would be one that doesn't have the resources to invest in LO - it's not cheap and does take man power to set up, but once the tools are implemented, the results are worth it if you're able to set things up right.
  • provided an easy way to collect online donations, event participants and all online interactions
I've worked with products that address only portions of what Luminate Online offers - products such as Classy, mail chimp, Constant Contact.
5
Database administration, accounting, fundraising, marketing
1
Knowledge of LO as well as some general development and IT skills are useful.
  • Managing constituents
  • Accepting and tracking online donations
  • Event registration
  • Peer-to-peer fundraising
  • Email communication
  • Creating surveys to poll/engage constituents
  • Provide fundraising pages for individual, non-event fundraisers to raise money on behalf of the organization
  • More email communication
  • Collect additional data on constituents and segment/conditionalize content appropriately
it's a critical piece of our organization
  • Online training
  • Self-taught
They do a great job reviewing the product and providing some best practices/tips you might not know if you didn't do the training. I gave it a 9 vs a 10 because sometimes it's been a while since those leading the training have used the product the way an organization would, so there are a few areas that could be improved upon.
It depends on what you're trying to do. Certain aspects like browsing constituent records and pulling reports are pretty easy to figure out on your own, and also hard to "break" and mess anything up. Other aspects like creating emails or TeamRaiser events are much more complicated and would not be worthwhile to do without training.
Complexity of config depends on what you are trying to do. Some things are simple, others aren't. It's a good balance of giving you easy to use tools but also allowing for more advanced users to make more changes.
Support staff are usually incredibly helpful and responsive. There are several ways to contact them (chat, logging a ticket, phone) which makes it easy to get help when you need it. Once in a while I get a support staff member who isn't quite as helpful, which is why I gave it a 9 instead of a 10, but that is rare and if I follow up with someone else, I get what I need.
Luminate has a bit of a learning curve. If you jump into it blind, it's going to be tough to figure out all the components and best practices. Once you've learned the system and have some templates set up, it's very easy to use. It just takes a little time to get there.
Luminate is a great tool for young organizations that are still small and only need a handful of tools, as well as large organizations that have a huge database. Its tools help organizations grow and are suited to accommodate that growth. I gave it a 9 instead of a 10 simply because there are a few things here and there that are easiest if you set up expecting a certain amount of growth (vs anticipating a small audience), but these are minor and don't take much away from its scalability.
August 18, 2014

Luminate Online Rocks

Score 10 out of 10
Vetted Review
Verified User
Luminate Online is primarily used by the Communications department for PageBuilder, Email Campaigns, Teamraiser, Donation forms, etc. Development department also utilizes it to research donors, thank major donors, tribute pages, and development online appeals. It addresses our online constituents and ensuring that we are communicating with donors, volunteers, clients, and the general public that is interested in MSAA.
  • TeamRaiser
  • Donation Campaigns
  • Emails
  • Interests/ Group Categories
  • Pagebuilder pages
  • Sustainers
  • Import/Export
  • Merging
Definitely ask if the program is too robust for your organization. It may be able to do too much for smaller nonprofits. Currently we do not utilize the advocacy portion.
  • eTapestry,Salesforce.com,PIDI (Public Interest Data Inc)
Luminate Online has more options than eTapestry and easier to use. PIDI does not offer the same options and Salesforce you would need to add on additional apps from the exchange.
5
Communications and Development departments
2
Communications Manager and Communications Coordinator support in-house Luminate Online.
  • TeamRaiser helps us connect to volunteers
  • Email campaigns help us generate additional funds and easy to use for End of Year
  • Donation forms are simple to create and manage
  • We use Teamraiser to create a virtual volunteer opportunity, and have been improving each year for the last few years.
  • We imported an email purchase group and created a separate group and interest for them.
  • Events calendar makes it easy to publish events quickly and update our website.
  • Not sure, it meets our needs right now!
We have had Luminate Online for over 5 years and are very happy with the support from Blackbaud.
  • Increased donor retention
  • Increased communication between MSAA and donors/clients
  • Streamlined process for sustainers
  • Automated receipt responders increase efficiency
  • Professional services company
Yes
I was not a part of the implementation process but it is usually lengthy, at least 4-6 months at other organizations.
  • Time
  • Layout
  • Website wrapper for pages
  • Email header consistency
MSAA was happy with the implementation and has continued to work with the partner on other projects within Luminate Online - Teamraiser to be more specific.
  • Online training
  • In-person training
  • Self-taught
Good details and explanation of various things you can do in Luminate Online.
Good video tutorials
Yes, some things were easy to learn from the FAQ.
I think that it is just right for this type of product. There is only so much you should want to customize because it already does so much.
Be sure to work with a good implementation partner and ask questions before making any change to the system since it can change the whole thing.
No - we have not done any customization to the interface
No
They are very helpful when you need them and answer any questions we have. However, sometimes during busy season, as with anyone, they get a bit behind which can be expected.
Yes
Yes, it was resolved within a few days!
We were unsure where to upload the information from our email append so we worked with our team from PIDI and Luminate at Blackbaud to help us import to the right fields.
  • Donation Forms
  • Page Builder
  • Email Campaigns
  • Teamraiser - to set up
  • Import/Export
  • Custom Queries/Reports
Very easy to use once you know the program. It can be time consuming to learn it at first because it is so complex and can do many things.
Luminate Online is a good product!
Do not have many issues with Luminate Online. Whenever we do, Blackbaud team fixes it almost immediately.
Luminate Online is a good product!
  • PIDI
Difficult and the integration is not seamless. Blackbaud purchased PIDI and did not create an easy way to integrate the two platforms.
  • Salesforce
  • Quickbooks
  • Peachtree
  • File import/export
Luminate Online is okay to integrate with but hard with some other platforms.
Be sure that all of Blackbaud products integrate with each other.
I was not a part of the sale/purchase process
Blackbaud is fairly easy to work with and our account manager as well.
Not sure, I was not part of that process.
No.
  • Bugs are fixed
  • Additional capabilities
  • Not sure, I am not in charge of the upgrade process.
No
No
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