Mailchimp
Top Rated
Mailchimp
Starting at $10 per month
View PricingOverview
What is Mailchimp?
MailChimp is an SMB-oriented email platform. A free account is offered with a 500 subscriber limit and with a limit of 3000 sends. There are various pricing models above 500 subscribers.
Read moreRecent Reviews
How Mailchimp Differs From Its Competitors
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
View all 26 features- Email deliverability reporting (626)8.585%
- WYSIWYG email editor (392)8.282%
- Standard reports (406)8.181%
- List management (411)8.181%
Reviewer Pros & Cons
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Pricing
View all pricingEntry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
Starting price (does not include set up fee)
- $10 per month
Product Demos
Largest student-run business in the world uses Mailchimp ads into increase revenue
01:31
Features
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Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Mailchimp?
Mailchimp is an all-in-one Marketing Platform for small businesses. The vendor says its goal is to help small businesses market smarter so they can grow faster. Mailchimp aims to be the backbone for customer relationships, and boasts user-friendly tools. Mailchimp is designed to put the audience at the center so users can send marketing emails and automated messages, create targeted ad campaigns, build landing pages, send postcards, facilitate reporting and analytics, and sell online. The vendor reports that millions of businesses and individuals - from community organizations to Fortune 100 companies - use Mailchimp to connect with their audience with the right message, at the right time, in the right place. Founded in 2001 and based in Atlanta, GA, Mailchimp has 1000+ employees and is privately held.
Mailchimp Features
Email & Online Marketing Features
- Supported: WYSIWYG email editor
- Supported: Dynamic content
- Supported: Ability to test dynamic content
- Supported: Landing pages
- Supported: A/B testing
- Supported: Mobile optimization
- Supported: Email deliverability reporting
- Supported: List management
- Supported: Triggered drip sequences
Reporting & Analytics Features
- Supported: Standard reports
Mailchimp Screenshots
Mailchimp Video
Student-run business uses Mailchimp ads into increase revenue
Mailchimp Integrations
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Mailchimp Competitors
Mailchimp Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | Apple iOS, Android |
Frequently Asked Questions
MailChimp is an SMB-oriented email platform. A free account is offered with a 500 subscriber limit and with a limit of 3000 sends. There are various pricing models above 500 subscribers.
Mailchimp starts at $10.
Reviewers rate Email deliverability reporting highest, with a score of 8.5.
The most common users of Mailchimp are from Small Businesses (1-50 employees).
Comparisons
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Reviews and Ratings
(2442)
Attribute Ratings
Reviews
(1-25 of 443)- Popular Filters
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December 22, 2022
An email marketing tool, we've gradually come to love.
- Efficient delivery of marketing contents to target recipient inboxes.
- Continuous, non-stop increase in our marketing list as a result of Mailchimps integration with third party software like Livechat.
- Efficient behavioral based ( drip ) marketing campaigns.
Score 8 out of 10
Vetted Review
Verified User
- Overnight it was central to capturing lost revenue from people that didn't complete the checkout process on the website
- It helps us to prioritise our data protection responsibilities and keep our subscriber lists in order
- The segmentation features allow us to hyper-target specific customer groups and personalise content with great results shown in reports
November 28, 2022
Good tool for Mail for masses
- deliverability is acceptable and therefore we reached a good ROI
- It helped to automate many of our email campaigns so it is efficient
October 21, 2022
A good tool to manage data.
- The main future ROI is that we don't lose thousands of dollars to fix IT gaps where we can get potential threats, but rather we can fix them instantly, plus we get good data to focus on local services or products that consumers really want. they want.
- The ease of sending bulk emails allows us to save a lot of time.
October 19, 2022
An all-in-one platform to help build your brand image
- Engagement Tracking
- Strategizing
- Customization
October 19, 2022
Mailchimp has been a lifesaver for my team.
Score 9 out of 10
Vetted Review
Verified User
- The reporting features are also very useful and I can easily schedule my emails too!
- The audience dashboard allows us to keep track of growth, engagement rates and even audience locations as well which can helped us to target future emails more effectively.
- Mailchimp offers great email deliverability testing, as well as spam checks.
- Newsletters are inexpensive and easy to communicate w/ customers
- Abandoned Cart emails have been great ROI
October 12, 2022
Mailchimp is not ideal but it's the best available tool
- We use it to stay in contact with 100% all of our attendees.
- It's been a game changer for us to be able to invite people.
- We continue to use it because it's the best of what there is.
October 12, 2022
Mailchimp - The perfect all-in-one marketing software
- For every $1 spent, Mailchimp gave an average $38 return on investment (ROI)
- Improved brand awareness among potential customers
- Easily design campaigns that stand out
October 11, 2022
Mailchimp or Mailchump?
- Easily scaled my list over the past year
- Won't let me replace an old subscriber list with a new one
October 11, 2022
Great for starting out, getting more difficult to use as we have grown and scaled our audience
- Ability to communicate
- Send Surveys
- I have gotten contract referrals by using MailChimp to keep in touch with referral sources.
- I have made product sales at in-person events and online because I reminded folks of my products.
October 08, 2022
Intuitive and Easy to Use Email Marketing and Automation Software with Some Glitches.
- Increased Customer Base.
- Lead Generation.
September 08, 2022
Email marketing for everyone!
- We saved a significant amount of time by automating our marketing emails using Mailchimp.
- Their template creation software can let you get by without spending resources on a design team.
September 01, 2022
In my opinion, the customer service is the worst on the planet
Score 1 out of 10
Vetted Review
Verified User
- Negative
September 01, 2022
Great Product, Great Value!
- Mailchimp has helped us promote events and fundraisers, providing signups and donations from more than 60% of attendees at an event or online fundraiser.
- Mailchimp has given us the ability to more easily stay in contact with our volunteers and specific groups of people by messaging using segmentation.
- Mailchimp is a great tool for testing the effectiveness of emails using A/B testing.
August 04, 2022
Great (Email) Marketing Platform
- Saved time on email communications and marketing efforts
July 27, 2022
All-in-one solution for newsletters/eblasts and more
- Better open rate
- more exposure
- We've been able to continue to reach individuals that may no longer use social media.
- It saves us time and money by being able to easily duplicate previous emails and making small edits instead of always starting an email from scratch.
- They have a nice filtering system so you can send very targeted emails to non-openers or openers of a certain email campaign that was already sent out.
July 03, 2022
Best all in one email marketing tool
- We have got better customer retention.
- 33% increase in our overall revenue.
- Improve customer understanding.
Score 7 out of 10
Vetted Review
Verified User
- Quick and easy implementation of a newsletter signup widget that we could do on our own (saved some money on external software house fees)
- Managing user's database from the same place where signups are flowing into (saved us time of managing two databases instead)
June 22, 2022
All in one marketing platform - Mailchimp
- ROI has increased
- Reaching more customers
- Helped in scaling business online
June 17, 2022
A great email platform to begin your journey
- Easy to use.
- Great ROI.
- Effective design templates.
June 13, 2022
Mailchimp: Newsletter distribution made easy
- Has allowed us to deliver 20+ newsletters
- Has allowed us to create 5+ contact lists
- Has allowed distribution of information to 200+ employees
June 11, 2022
Great customer engagement tool
- Great insights and analytics
- Better customer reach
- 30% increase in revenue