Mailchimp Reviews

The templates are embedded in a hierarchy that doesn't make them hard to find - just not intuitive.

The formatting of the contacts is little clunky. If the information is input through Excel or a database template - no problem - but the individual entry submittal process could be streamlined a little - for example if any part of an address is input then the entire address must be input. We don't always have that.

Creating the initial e-mail invitation was a little tricky at first. It took some time to figure out the tools.

An app for the phone would be great so that you can review blast results on the fly.

Grey listing and spam folders are becoming a big issue with the amount of e-mails that are being sent - clients are very concerned about their e-mails not getting to their prospects - would like to see more information regarding bounces so that we can assist our clients with keeping their databases in tiptop shape.

I wish their wordpress plugin form was better. It's really not as pretty as other forms.

The template builder can sometimes be a little wonky, delays or spacing issues

Backend organization: I'm used to it now but initially it was very difficult to navigate the dashboard. I still get confused from time to time and have difficulty finding what I'm looking for. The organization just isn't very intuitive.

The payment structure and credit system are incredibly confusing. We use the free version but had at one point considered paying for the full version. We had difficulty understanding how many credits we needed and abandoned the idea.

I think the pop-ups (to encourage users to sign up to your mailing list) could have more flexibility in their design. I was designing one the other day and it had limited choices for the image sizes, so I had to play around with it quite a bit to get it to look good.

It's great that they now integrate with Facebook Ads but the reporting is really basic and I find it hard to make changes mid-campaign. For example, I have not been able to find aggregate stats -- I have to hover over the number of each day in the chart and add up the stats for the month. And you cannot extend a campaign more than 3 days before it ends, so you better remember to mark your calendar and update it before it ends with you!

The list segmenting is pretty basic. I can do a few of the things I want but nothing too complex at the same time.

Simple automations

Segmentation

Phone support. While the chat function is extremely effective, it can be helpful with certain questions to speak with someone over the phone.

I'd like the ability to unsubscribe someone to all campaigns. Currently, if someone unsubscribes to a campaign, they will never receive that exact campaign again. But if their email address is on multiple lists or gets added on another list by someone who is unaware that they unsubscribed, that person will receive another email. Many recipients have been angered by this, telling me that the unsubscribed - which they did - but I have to explain that the process is not universal, and sometimes we forget to include the "exclude" list.

The payment structure goes by the number of email addresses that are stored on Mailchimp, so to stay below a certain billing threshold, I have to periodically delete lists of stored email addresses. This gets to be cumbersome because I regularly need to delete and re-upload many of the same lists of people.

I wish that the uploaded files were easier to manage in that I would like to delete older versions of uploaded files that I no longer need. However, they are "layered" in the Content Manager section and I am not able to un-layer them to delete versions I do not need.

It can get expensive quickly, particularly if you have over 2,000 subscribers which we do (close to 5,000 subscribers).

Sometimes the formatting of an email newsletter-type communication can be tricky for a novice on Mailchimp, but after doing it once or twice, you get the hang of it and it becomes much easier.

Server time is sometimes a problem

New validation email required every time you log in or security questions answered is tedious

The interface is robust for new users.

They should include tutorials on the proper use of their tools as it is a bit frustrating trying to guess how it works.

Text formats are very limited.

Hopefully they include a form of mass addition of contacts to save time and not do it one by one.

The learning curve is a bit long when starting from scratch.

In some cases, advertising is lost and does not reach users or is simply lost in spam.

The panel can be improved by adding more tools like text, color palette.

Some of the templates within the free and paid plan are very limited in design aesthetics

They could possibly add in some new features that support using your own email templates.

Would like to see more advanced email automation.

The costs mount up quickly once the emails start adding up in your lists and you might end up looking for a better deal to send your newsletters.

The general structure of Mailchimp, navigating through the tools, is not intuitive.

Rich template design options mean hard-to-design options

The way Mailchimp's Setting page is set up is a little confusing to use.

Ability to edit the look of the ready Subscribe Forms Mailchimp provides.

More design options would be nice

Compatibility with donor perfect

Hmmm...I really like the ease of use. I guess it could maybe automate more things - it could "learn" your habits and anticipate adding the date automatically, etc.

I wish it would be easier to replicate my monthly campaign.

I wish Mailchimp would add more ways to grow my list.

Pricing can be a little cheaper.

Phone support could have been provided.

Though it's free initially, for a large number of users its plans are so expensive. We have to burn our pockets if we have large numbers of subscribers to send marketing emails on a regular basis.

It still doesn't have perfect automation. Mailchimp has very good auto responders etc., but coming to automation part, it doesn't have required advanced automation.

The worst thing I found in Mailchimp is that emails sent via Mailchimp generally go directly in promotion tab of Gmail or even in spam sometimes. This affects the conversion ratio, as the conversion comes less than expected.

The templates are boring. Unless you are a designer or graphics artist, your emails will look very MailChimpish which makes the brain immediately say "Seen this before." which is totally what you DON'T want.

You can get suspended! If people keep say you are spam, even if they signed up and decided later they don't want it, you can get banned. Not fun.

Websites

Landing Pages

I found myself slightly frustrated by some of the design elements - some felt slightly clunky and I had to sift through some less than optimal design work.

I think the email address Add Contact form could be more streamlined.

Does not integrate with Shopify

Email deliverability can be a problem.

Integrations with Shopify.

More robust out-of-the-box automations.

Cheaper pricing for agencies.

It does not have a system that allows visitors to follow our websites.

It should not be used in low-end equipment as it is impossible to send large numbers of emails in these.

It does not offer tools to evaluate potential clients.