Mailchimp Reviews

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1900 Ratings
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Score 8.2 out of 100

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Reviews (1-4 of 4)

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January 10, 2020
Fabian Kuhn | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source

Scalability

10
Our newsletter marketing is still pretty small so for us, it's very easy to scale it up over time because MailChimp is optimized for bigger audiences anyways.
Read Fabian Kuhn's full review
January 07, 2020
Ben Caplan | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Scalability

9
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now.

If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
Read Ben Caplan's full review

Feature Scorecard Summary

WYSIWYG email editor (210)
8.5
Dynamic content (205)
7.8
Ability to test dynamic content (198)
7.9
Landing pages (151)
7.6
A/B testing (173)
7.8
Mobile optimization (210)
8.6
Email deliverability reporting (449)
8.8
List management (225)
8.3
Triggered drip sequences (148)
7.7
Lead nurturing (2)
6.9
Lead scoring and grading (1)
10
Data quality management (1)
10
Automated sales alerts and tasks (1)
10
Calendaring (1)
10
Event/webinar marketing (1)
10
Social sharing and campaigns (2)
10.0
Social profile integration (1)
10
Dashboards (62)
7.7
Standard reports (223)
8.2
Custom reports (40)
7.3
API (2)
9.0
Role-based workflow & approvals (1)
10
Customizability (2)
6.4
Integration with Salesforce.com (2)
8.4
Integration with Microsoft Dynamics CRM (2)
8.4
Integration with SugarCRM (2)
8.4

What is Mailchimp?

Mailchimp is an all-in-one Marketing Platform for small businesses. The vendor says its goal is to help small businesses market smarter so they can grow faster. Mailchimp aims to be the backbone for customer relationships, with AI-powered, user-friendly tools. Mailchimp is designed to put the audience at the center so users can send marketing emails and automated messages, create targeted ad campaigns, build landing pages, send postcards, facilitate reporting and analytics, and sell online. The vendor reports that millions of businesses and individuals - from community organizations to Fortune 100 companies - use Mailchimp to connect with their audience with the right message, at the right time, in the right place. Founded in 2001 and based in Atlanta, GA, Mailchimp has 1000+ employees and is privately held.

Mailchimp Features

Email & Online Marketing Features

Has featureWYSIWYG email editor
Has featureDynamic content
Has featureAbility to test dynamic content
Has featureLanding pages
Has featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability reporting
Has featureList management
Has featureTriggered drip sequences

Reporting & Analytics Features

Has featureStandard reports

Mailchimp Screenshots

Mailchimp Integrations

Mailchimp Competitors

Mailchimp Pricing

Starting Price: $10

  • Has featureFree Trial Available?Yes
  • Has featureFree or Freemium Version Available?Yes
  • Does not have featurePremium Consulting/Integration Services Available?No
  • Entry-level set up fee?No

Mailchimp Support Options

 Free VersionPaid Version
Email
FAQ/Knowledgebase
Live Chat

Mailchimp Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android