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MailerLite

MailerLite

Overview

What is MailerLite?

MailerLite is an email marketing platform. Users can create professional newsletters, landing pages and websites using a drag & drop editor with AI generator or by customizing pre-designed templates. And manage campaigns on-the-go in the iOS app. MailerLite helps to…

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Recent Reviews

MailerLite is Great!

8 out of 10
April 03, 2024
I use MailerLite on a bi-weekly basis. We often use this platform to communicate monthly newsletters to our clients and internally with …
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TrustRadius Insights

Users have commended MailerLite for its user-friendly interface, making it easy for them to quickly adapt to the software for their DIY …
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Highly recommend MailerLite!

10 out of 10
July 19, 2023
I use it every day in my organization to send communication to my readers. It is very simple and easy to use and helps me get the job done …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 13 features
  • List management (51)
    8.8
    88%
  • Email deliverability reporting (50)
    8.2
    82%
  • WYSIWYG email editor (48)
    7.0
    70%
  • Standard reports (50)
    6.4
    64%

Reviewer Pros & Cons

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Pricing

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Forever free plan

$0

Cloud
1,000 subscribers

Growing

$10

Cloud
per month 3 users

Advanced

$21

Cloud
per month Unlimited users

Entry-level set up fee?

  • $10 2500 subscribers
    Optional
For the latest information on pricing, visithttps://www.mailerlite.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $10 per month
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Product Demos

MailerLite

YouTube

Mailerlite's landing page builder demo

YouTube

A Quick Demo for Integrating Your MailerLite Account With Clearout

YouTube

MailerLite Review & Demo: Affordable Email Marketing Solution?

YouTube

Mailerlite's website builder demo

YouTube

MailerLite and Zapier email marketing integration demo

YouTube
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Features

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

8.1
Avg 8.2

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

6.1
Avg 7.9

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

6.9
Avg 8.5
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Product Details

What is MailerLite?

MailerLite is an email marketing platform. Users can create professional newsletters, landing pages and websites using a drag & drop editor with AI generator or by customizing pre-designed templates. And manage campaigns on-the-go in the iOS app. MailerLite helps to connect with an audience using advanced targeting, automations and surveys. It integrates with Zapier, Stripe, WordPress, Shopify and other tools and platforms. MailerLite offers a Forever Free account including 24/7 support and a 30-day premium trial.

MailerLite Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: Ability to test dynamic content
  • Supported: Landing pages
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Reporting & Analytics Features

  • Supported: Standard reports

Pre-Send Testing Features

  • Supported: Email Previews

Additional Features

  • Supported: Drag & Drop editor with AI generator
  • Supported: Third party integrations

MailerLite Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Drag & Drop editor with AI generator

MailerLite Video

Quick start MailerLite tutorial - How to start sending the first newsletter

MailerLite Integrations

MailerLite Competitors

MailerLite Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS
Supported CountriesGlobal
Supported LanguagesEnglish

Frequently Asked Questions

MailerLite starts at $10.

Mailchimp, Constant Contact, and GetResponse are common alternatives for MailerLite.

Reviewers rate Dynamic content and List management highest, with a score of 8.8.

The most common users of MailerLite are from Small Businesses (1-50 employees).

MailerLite Customer Size Distribution

Consumers20%
Small Businesses (1-50 employees)50%
Mid-Size Companies (51-500 employees)20%
Enterprises (more than 500 employees)10%
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Comparisons

View all alternatives
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Reviews and Ratings

(125)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have commended MailerLite for its user-friendly interface, making it easy for them to quickly adapt to the software for their DIY music business needs. They highly appreciate the 24/7 user support provided by MailerLite, as it ensures that important deadlines are not missed and technical problems are promptly addressed. The automations and triggers offered by MailerLite have been highlighted as important features that help improve efficiency and better serve customers with specific needs. Additionally, users value how MailerLite can cater to multiple subcategories within the music industry, allowing them to manage each business individually within their larger organization. The platform is particularly valuable for providing information to customers, such as product launches and promotions.

Design Features: Users have praised Mailerlite's design features, with many stating that it allows them to create campaigns that are on brand and highly customizable. Numerous reviewers have mentioned the ability to design newsletters using various blocks and attach buttons to images as standout features.

Zapier Integration: The Zapier integration has been widely appreciated by users for its ease of use in gathering data from multiple sources. Several reviewers have mentioned how this integration simplifies their workflow and saves time by automating tasks.

Email Deliverability Tools: Many users have found features like DKIM and Domain Validation provided by Mailerlite helpful in improving email deliverability. These tools ensure that emails sent through the platform reach recipients' inboxes effectively.

Limited API accessibility: Some users have mentioned that Mailerlite has limited API accessibility, making it difficult for them to integrate the software with other tools or platforms.

Difficulties in setting up drip campaigns and triggers: Several users have found the process of setting up drip campaigns or triggers for certain emails to be time-consuming and complex. They feel that there could be improvements in terms of ease-of-use and user-friendliness.

Lack of integration with WPForms plugin: Users are disappointed by the lack of integration between Mailerlite and the popular WPForms plugin, which forces them to use a second email provider. They suggest adding this integration to streamline their workflow.

Users commonly recommend MailerLite for its ease of setup and integration with websites and landing pages. They appreciate the customer service and user-friendly interface provided by MailerLite. Users suggest trying MailerLite for 12 months to gain insights and improve marketing efforts. They find MailerLite to be a great value for money, particularly for beginners or businesses with a small number of subscribers. It is advised to check if your integrations are supported before signing up for MailerLite. Users express trust in the security and reliability offered by MailerLite. The tutorials provided by MailerLite are recommended for learning how to use the platform effectively. Users encourage others to switch to MailerLite for its ease of use, powerful features, and professional quality. They recommend MailerLite for combining and automating email lists. Users describe MailerLite as a phenomenal product with an affordable price tag and excellent support. Giving MailerLite a try is suggested by many users.

Attribute Ratings

Reviews

(1-25 of 32)
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