MailerLite Reviews

29 Ratings
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Score 8.6 out of 100

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Reviews (1-10 of 10)

Anonymous | TrustRadius Reviewer
February 10, 2020

Great features, easy-to-use interface

Score 10 out of 10
Vetted Review
Verified User
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Use Cases and Deployment Scope

I use MailerLite for email marketing. It allows me to segment lists and retarget when needed. It's also the most cost-effective solution, so I recommend it to all of the small businesses that I consult for.
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Ayo Bamgbose, Assoc CIPD, MSc | TrustRadius Reviewer
July 31, 2019

A must-have marketing tool for small businesses

Score 9 out of 10
Vetted Review
Verified User
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Use Cases and Deployment Scope

MailerLite is an email management marketing and automation system that we have used over the last two years to help us gather leads and communicate with our email list. It has helped us to create landing pages, pop-ups and embed forms that we were able to use on our website as well as on social media.
We have been able to use Mailerlite tools to promote our digital freebies, online events such as seminars and webinars as well as launching new courses. It is one of our favorite go-to automation tools to help delivery email marketing campaigns, schedule newsletter releases as well as drip 5-10 day online challenge.
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Elizabeth Pampalone | TrustRadius Reviewer
January 22, 2019

Make "Lite" work of email Marketing with MailerLite

Score 10 out of 10
Vetted Review
Verified User
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Use Cases and Deployment Scope

I use MailerLite in my business as a marketing professional. My day to day includes sending emails via Mailerlite to my vast list about upcoming events and RSS feeds for my blog posts. I also recommend it to my clients and colleagues, many of which have moved from more expensive and limited platforms to MailerLite.
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Abigail Nwaocha | TrustRadius Reviewer
December 03, 2018

A+ Design Capabilities, Easy to use, Export Newsletter as PDF

Score 7 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

I use MailerLite for an Architecture company.

1) To send bi-monthly newsletters to our mailing list

2) To send bi-monthly in-house newsletters to the rest of the team

3) To create sharable pdf brochures showcasing our past/current projects. These "brochures" light and the images are clickable linking to the projects on our websites, this way when sent to clients/potential clients on WhatsApp they can know more about us without having to go to our website.
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Akram Hasan Sharkar | TrustRadius Reviewer
January 19, 2018

Best For List Building

Score 8 out of 10
Vetted Review
Verified User
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Use Cases and Deployment Scope

I am not a current user of Mailerlite and I used this service for 4 years. It was a great kickstart for our small business. It was very easy to maintain subscribers, easy to send campaigns or track activities to improve the next campaigns. Since the day we learned about email marketing and how important it can be. We kept looking for a solution which doesn't have lots of hassle for a startup business. Then we found Mailerlite, we started with FREE 1000 subscribers. They had many email templates to offer and easy to modify with our needs. Within 2 years we had to upgrade their top subscription package that time.

Unfortunately, our list grew up and we need more API accessibility and Mailerlite had limited service to offer. Then we migrated to another service, but now they have most of those services available which was the reason we moved away. Bottom line, Mailerlite is a very easy to work with email marketing service. And very helpful for startup businesses.

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Ryan Kane | TrustRadius Reviewer
April 19, 2018

Mailerlite - a great way to market to your customers

Score 8 out of 10
Vetted Review
Review Source

Use Cases and Deployment Scope

My clients use Mailerlite to send emails, create landing pages, and set up workflows. It helps them reach their consumers. I set them up on the platform and help them develop segments using it, which helps them communicate clearly to their target audiences. As such, they are able to fully build out their audiences and strategically target them.
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Casey Gerringer | TrustRadius Reviewer
September 09, 2015

Why Mailerlite Rocks

Score 7 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

We used Mailerlite to send out mass emails to people who had subscribed to our email list. They would be about upcoming events, promotions, etc. Everyone at my agency knew how to use Mailerlite.
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Anonymous | TrustRadius Reviewer
May 03, 2018

Good, but not perfect

Score 7 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

We use it for marketing purposes, we send mass emails and keep our subscriber list within the software.
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MailerLite Scorecard Summary

Feature Scorecard Summary

WYSIWYG email editor (10)
Dynamic content (10)
Ability to test dynamic content (8)
Landing pages (9)
A/B testing (7)
Mobile optimization (10)
Email deliverability reporting (10)
List management (10)
Triggered drip sequences (9)
Dashboards (1)
Standard reports (10)
Custom reports (1)

About MailerLite

MailerLite is an email marketing software designed to help people of all skill levels create professional and personalized marketing campaigns.

Connect with your audience on a human level using features like a drag & drop editor, landing page builder, automation tools, pop-ups, surveys, templates, e-commerce tools, campaign reports, A/B testing, segmentation, abandoned carts, and more.

In addition, their integration list continues to grow with the most popular software tools including WordPress, Zapier, Shopify, PayPal and WooCommerce.

MailerLite provides educational content like monthly webinars, product tutorials and email marketing guides to ensure that your business succeeds. They also offer 24/7 exceptional customer support and a forever free plan.

Categories:  Email Marketing

MailerLite Features

Email & Online Marketing Features
Has featureWYSIWYG email editor
Has featureDynamic content
Has featureAbility to test dynamic content
Has featureLanding pages
Has featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability reporting
Has featureList management
Has featureTriggered drip sequences
Reporting & Analytics Features
Does not have featureDashboards
Has featureStandard reports
Does not have featureCustom reports
Pre-Send Testing Features
Does not have featureURL Validation
Does not have featureLink Tracking
Does not have featureImage Validation
Does not have featureInbox Display
Does not have featureEmail Accessibility Tools
Does not have featureSpelling and Grammar Check
Does not have featureSpam Testing
Does not have featureEmail Previews
Does not have featureAssign Reviewers
Does not have featureEmail Version Control
Does not have featureTask Lists
Does not have featureReview Status Updates
Additional Features
Has featureBuilt-in Photo Editor
Has featureFile Manager
Has featureSubscribers Group Exclusion
Has featureiPad Subscribe App
Has featureHTML Editor
Has featureAuto Resend
Has featureClick Maps
Has featureDeliver by Timezone
Has featureEmbedded Forms
Has featureRSS to Email
Has featurePop-up Subscriber Forms
Has featureLanding Page Builder

MailerLite Screenshots

MailerLite Integrations

Workplace by Facebook, WordPress, Zapier, Shopify, WooCommerce, Squarespace, Thrive, PieSync, Landingi, OptinMonster, Privy, Gleam, Kickbox, Bounceless, ConvertPlug, Workplace by Facebook (Formerly Facebook at Work), Instafreebie, Ninja Popups, Carrd, Upscribe, BookFunnel, Sumo, MiloTree, ConverPlayer, SendOwl, Bloom, CreateForm, WP Subscribe Pro, MailOptin, EasyStore, MailMunch, Zotabox, CouponCarrier, SyncSumo, Gravity Forms

MailerLite Competitors


  • Has featureFree Trial Available?Yes
  • Has featureFree or Freemium Version Available?Yes
  • Does not have featurePremium Consulting/Integration Services Available?No
  • Entry-level set up fee?No
EditionPricing DetailsTerms
Medium Size Business$17560000 subscribers
Large Size Business$400180000 subscribers

Forever Free plan up to 1,000 unique subscribers.

MailerLite Customer Size Distribution

Small Businesses (1-50 employees)
Mid-Size Companies (51-500 employees)
Enterprises (> 500 employees)

MailerLite Support Options

 Free VersionPaid Version
Live Chat
Social Media
Video Tutorials / Webinar

MailerLite Technical Details

Deployment Types:On-premise, SaaS
Operating Systems: Windows, Mac
Mobile Application:No
Supported Countries:Global
Supported Languages: English