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Mailigen

Mailigen

Overview

What is Mailigen?

Mailigen is a web based integrated marketing provider offering email, mobile and social marketing. In the SaaS platform, you can gather subscribers, prepare, send or schedule email campaigns and receive real time reports. One can leverage statistics for behavioral segmentation…

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Pricing

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Mailigen

$10.00

Cloud
per month

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $10 per month
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Product Details

What is Mailigen?

Mailigen Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

Mailigen is a web based integrated marketing provider offering email, mobile and social marketing. In the SaaS platform, you can gather subscribers, prepare, send or schedule email campaigns and receive real time reports. One can leverage statistics for behavioral segmentation and lifecycle email marketing. Mailigen offers several integration points including online surveys that you can use to segment your audience and send personalized emails.

Mailigen starts at $10.

Constant Contact, iContact, and Intuit Mailchimp are common alternatives for Mailigen.

The most common users of Mailigen are from Small Businesses (1-50 employees).
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Comparisons

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Reviews From Top Reviewers

(1-1 of 1)

Best "bang for your buck" Email Platform, minus some perks.

Rating: 8 out of 10
May 04, 2018
TP
Vetted Review
Verified User
Mailigen
2 years of experience
Mailigen is used as one of our Digital Marketing platforms for our monthly email campaigns for marketing purposes. The platform is solely used by the Digital Marketing department and is not accessed or utilized by any other sectors of the business. The largest business problem Mailigen addressed was their ability to accommodate our growing mailing list at a much more cost-effective rate when compared to various competitors in the market.
  • Cost of Service: This strength is self-explanatory, but some may assume that a lower price point could result in lesser than features or services. This is not this case for Mailigen. Mailigen provides a variety of functionalities that more expensive and popular platforms offer.
  • Speedy Technical Support: In the world of email marketing, you never know when something will go wrong. Whether it be your own doing or a network/system issue, the Mailigen team is quick to respond via email or phone call.
  • Easy to use 'Drag & Drop' editor: Not all of us are expert at coding emails and email design is becoming more and more tricky. It's difficult to constantly be on top of all browser, device, and email platform changes that seem to occur on a daily basis. Mailigen's 'Drag & Drop' editor allows for anyone, regardless of experience, create and design an email campaign that renders nicely across all browsers & devices.
Cons
  • Data Analytics: In comparison to many of their competitors, Mailigen's data analytics fall slightly short. Their platform should have better accessibility of analyzing data/statistics in a more comprehensive and in-depth manner.
  • Exporting Reports: Just as Mailigen slightly lacks in the data analytics department, so does the functionality of exporting marketing statistics that could be beneficial for monthly, quarterly, or annual reports.
Mailigen is great for designing and scheduling campaigns that do not require expert knowledge in the field. Creating specific lists, segmentation, & scheduling campaigns are very straightforward and user-friendly. Do not use Mailigen for email marketing blasts! If you are unable to provide documented evidence that the user 'Opt-in' to receive your campaigns, then expect the campaign to be flagged or contacted by your Mailigen Account Manager. You must comply with the CAN-SPAM Act ... no ifs, ands, or buts!
  • Increased company's annual revenue for 2017
  • Mailigen has allowed our business to expand far and wide - demonstrating to customers that our pricing and services are far superior to any competitor in the industry.
Email & Online Marketing (8)
73.75%
7.4
WYSIWYG email editor
80%
8.0
Dynamic content
80%
8.0
Ability to test dynamic content
70%
7.0
A/B testing
60%
6.0
Mobile optimization
80%
8.0
Email deliverability reporting
90%
9.0
List management
30%
3.0
Triggered drip sequences
100%
10.0
Reporting & Analytics (3)
30%
3.0
Dashboards
30%
3.0
Standard reports
40%
4.0
Custom reports
20%
2.0
Pre-Send Testing
N/A
N/A
Mailigen falls short to Listrak due to Listrak's far superior contact, conversion, and message analytics. Some features are unavailable or not easily integrated with the Mailigen platform compared to its competition, but features such as model acquisition & shopping cart abandonment are available. The ability to integrate such features into your website may be easier when using a competitors platform, but easy usability comes with a price. Extra perks such Coupon managers & etc. are useful features that allow you to generate Barcodes & QR codes, as well as track various data analytics when implementing this feature. Small items as such are what Mailigen lacks in comparison to its competitors, but their price point kicks the rest out of the water if you can live without some of the bells and whistles.
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