Overview
What is Mailing Manager?
Mailing Manager is an email marketing and marketing automation platform that aims to streamline and enhance marketing efforts. It is positioned as a solution suitable for small to medium-sized businesses. The vendor claims that Mailing Manager provides intuitive tools for marketing professionals, small...
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What is Mailing Manager?
Mailing Manager is an email marketing and marketing automation platform that aims to streamline and enhance marketing efforts. It is positioned as a solution suitable for small to medium-sized businesses. The vendor claims that Mailing Manager provides intuitive tools for marketing professionals, small business owners, e-commerce companies, recruitment agencies, and healthcare organizations to create and manage email campaigns. The platform offers a range of advanced features and dedicated UK-based support.
Key Features
Advanced Contact Management: According to the vendor, Mailing Manager allows users to easily import and segment contact lists, organize customer databases, and target specific subscriber groups for personalized campaigns.
Drag & Drop Editor: The platform offers a drag and drop editor that the vendor says allows users to design emails without any coding skills. Users can customize templates with brand elements and add engaging content effortlessly.
Built-in or Bespoke Templates: Mailing Manager provides a selection of customizable templates. The vendor also offers the option to create bespoke templates tailored to a brand's style and messaging.
Export Results: Users can export campaign reports to CSV files for further analysis. The platform enables tracking of key metrics such as opens, clicks, bounces, and unsubscribes. Integration with Google Analytics is available to measure ROI.
Responsive UK Support: Mailing Manager offers dedicated UK-based support. According to the vendor, their support experts provide guidance on email design, campaign setup, and feature utilization. Live chat support is also available.
Advanced Analytics: The platform allows users to measure and track email marketing metrics. It can be connected with Google Analytics for in-depth analysis and ROI calculation. Users can gain insights into subscriber behavior and engagement.
Your Own From Address: According to the vendor, Mailing Manager allows users to send emails from their own domain, maintaining brand consistency and professionalism. This is said to enhance deliverability and build trust with recipients.
Unsubscribe and Bounce Management: Mailing Manager automates the management of unsubscribes and bounced emails. The vendor claims that this helps keep the contact list clean and up-to-date, improves deliverability rates, and ensures compliance with email marketing regulations.
Social Media Integration: Users can encourage subscribers to share emails on social media platforms. The vendor states that this feature provides insights into social reach and engagement, increasing brand visibility and content exposure.
Marketing Automation: Mailing Manager offers segmentation of subscribers based on activity. Users can set up automated email sequences, send personalized and timely emails, and automate communication based on predefined workflows.