MailShake improved our open rates!
Rating: 9 out of 10
January 08, 2024
Vetted Review
Verified User
1 year of experience
- The ability to monitor and maintain multiple campaigns at a time.
- The interface is very user friendly.
- The ease of turning campaigns on and off, changing sequences, and adding contacts.
- The ability to save previous sequences as templates for later use.
- The CRM-like function of storing prospects and being able to see which campaigns they are in.
Cons
- I'd like to be able to update a contact's email address without having to create a new contact.
- I wish there was an easier way to tell which prospects interact with drip emails.
- Searching for prospect interactions within date ranges does not work properly.
- I wish there was a way to prioritize campaigns. For example, I want campaign A to have precedence over all other campaigns. The sequence should run on days 1, 3, and 5, while campaigns B and C run if there is additional sending permitted on those days or in between and after those days. Right now, you have to manually configure sending calendars and manually turn campaigns on and off to get the settings you want.