Mapp Digital Reviews

14 Ratings
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Score 7.0 out of 100

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Reviews (1-5 of 5)

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December 16, 2014
Daniel Fox | TrustRadius Reviewer
Score 9 out of 10
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Alternatives Considered

  • Message Systems,Strongmail,Green Arrow,Expert Sender,Robomail,Topica,WhatCounts,Email Chimp,Constant Contact,Silverpop
Simply put, BlueHornet's all in one, out of the box solution, cannot be rivaled. Taking the business acumen passed down from their parent company Digital River, they've managed to tie several business units together that lends support across each to build a stronger model. This reflects in the design and implementation of their ESP.
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August 16, 2016
Anonymous | TrustRadius Reviewer
Score 4 out of 10
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Alternatives Considered

As an email marketer for 12 years, I have significant experience using numerous ESPs. If you need true enterprise capabilities or full-service, I don't think BlueHornet is up to the task. If you are a SMB with more basic needs and a budget, BlueHornet can be a good choice. I would rank it in the middle of the ESP pack. If I were choosing an ESP and looking closely at BlueHornet, I would recommend looking at Adestra and Maropost as well. I think the three platforms are similar in features and capabilities. Adestra probably has the best support of the three, but the time zone difference (they are in the UK) can be a factor. Maropost's support is definitely the worst. All one gets is text messaging to an off-shore team. With Blue Hornet, you get a call a person on the phone.
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November 26, 2013
Ben Dishler | TrustRadius Reviewer
Score 6 out of 10
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Alternatives Considered

  • Xert
When BH was chosen, we still used Xert to send out our marketing emails because of the sheer size of the list and the volume of emails we had.
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January 21, 2013
Anonymous | TrustRadius Reviewer
Score 9 out of 10
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Verified User
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Alternatives Considered

Hootsuite was the primary competition for Argyle. The support and offer that we received from Argyle won the deal.
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Feature Scorecard Summary

WYSIWYG email editor (1)
7.3
Dynamic content (1)
2.7
Ability to test dynamic content (1)
2.7
A/B testing (1)
4.5
Mobile optimization (1)
3.6
Email deliverability reporting (1)
4.5
List management (1)
4.5
Triggered drip sequences (1)
4.5
Dashboards (1)
7.3
Standard reports (1)
5.5
Custom reports (1)
4.5

What is Mapp Digital?

Built by marketers for marketers, Mapp is a family of software and customer-centric services including a sophisticated data management platform; tools that optimise email, mobile, app, social and web marketing; and campaign management and strategy consulting. Mapp Digital was created by the combination of BlueHornet and the digital-marketing related applications business purchased from Teradata Corporation in July 2016. Other components include Argyle Social, Epoxy (a mobile push app), and FLXone (a DMP product).

Mapp Digital Competitors

Mapp Digital Technical Details

Operating Systems: Unspecified
Mobile Application:No