Name: What is Marvia?
Uploaded: 2021-03-16T12:14:13.000Z
Duration: 2 min 6 s
Description: What is Marvia?

Call Center Workforce Optimization

Help Desk

Web and Video Conferencing

Customer Support

Chatbot

Flowchart

Development

Career Center

Education

Business Intelligence (BI)

Collaboration

Enterprise Search

Streaming Analytics

Enterprise

Accounting

Accounting and Tax Services

Budgeting and Forecasting

Crypto Accounting

Tax Compliance

Finance and Accounting

Applicant Tracking

Benefits Administration

Corporate Learning Management

Freelance Management

HR Management

Payroll

Recruitment Marketing

Talent Intelligence

Talent Management

Video Interview

Workforce Analytics

Workforce Management

eLearning Content

Human Resources

Application Virtualization

Blade Servers

Cloud Storage

Disaster Recovery

Fraud Detection

IT Professional Services

Identity Verification

Integration Platform as a Service (iPaaS)

Machine Learning

Network Performance Monitoring

Office Migration and Repair

Packet Analyzer

Penetration Testing

Single Sign-On

Vector Databases

Virtual Data Room

Virtual Private Cloud (VPC)

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Call Tracking

Click Fraud

Content Management

Customer Success

Digital Content Creation

Email Marketing

Enterprise Marketing Management

Marketing Automation

Referral Marketing

Social Media Management

Survey & Forms Building

URL Shorteners

Video Editing

Web Analytics

Marketing

Project Management

Professional Services

Construction CRM

Customer Relationship Management (CRM)

Revenue Operations

Sales

Interior Design

Inventory Management

Moving Software

PCB Design

Population Health Management

Public Transportation

Retail Execution

Retail Management

Vertical-Specific

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### Brand Management
Users consistently praise Marvia's brand management capabilities, highlighting the platform's effectiveness in maintaining a cohesive and unified brand identity across various locations. The centralized brand portal and dynamic templates have been commended for streamlining brand asset organization and ensuring brand consistency. Additionally, users appreciate the ease of access to brand assets and the efficient sharing of resources with internal teams and external parties. Marvia's brand management functionality has proven to be a valuable asset in enhancing brand visibility and maintaining a professional brand image.

### Marketing Materials
Users consistently praise Marvia for its efficient marketing materials creation capabilities. They highlight the ease of use and time-saving features that allow for quick customization of flyers, posters, and other promotional materials while maintaining brand consistency. The platform's template tool is particularly lauded for empowering users to create professional-looking materials without the need for extensive design skills. Additionally, users appreciate the centralized environment for storing and sharing branded assets, streamlining the distribution process and reducing manual design work.

### Marketing Operations
Users consistently praise Marvia for its exceptional marketing operations capabilities. They highlight the platform's efficiency in creating personalized and localized content, streamlining marketing tasks, and enhancing brand presence. Users appreciate the ease of use, time-saving features, and the ability to maintain consistency and uniformity in marketing efforts. Marvia's marketing operations functionality is seen as a valuable asset in simplifying local marketing activities and improving collaboration within organizations. Customers value the platform's ability to address their marketing challenges effectively and provide solutions that contribute to achieving marketing and sales goals.

### Template Utilization
Users have varying opinions regarding Marvia's template utilization capabilities. While some appreciate the ease of use and the ability to maintain a consistent brand identity across marketing materials, others express concerns about the time it takes to create and implement templates. Feedback also highlights the need for more flexibility in template customization and a desire for quicker turnaround times when adding new templates to the platform. Despite these challenges, users acknowledge the value of Marvia's template tool in streamlining marketing processes and enhancing overall brand presentation.

### Content Personalization
Users unanimously praise Marvia's content personalization capabilities, highlighting the efficiency and time-saving benefits it brings to their marketing operations. The platform's ability to streamline the creation and distribution of personalized content across various channels has been a game-changer for many users. They appreciate how Marvia simplifies the process of finding and customizing assets, eliminating the need for manual design work and reducing the risk of content getting lost. In essence, Marvia's content personalization features have significantly improved the overall effectiveness and productivity of users' marketing efforts.

### Asset Distribution
Users consistently praise Marvia's asset organization and distribution features. They highlight the ease of sharing assets with internal and external partners, emphasizing the efficiency and speed gained through the platform. The ability to store brand assets in a centralized environment and share them securely with external parties is a key advantage noted by users. Additionally, users appreciate the platform's user-friendly interface, customizable options, and the support provided by the customer success team. The overall sentiment regarding Marvia's asset distribution capabilities is positive, with users acknowledging the platform's effectiveness in streamlining asset sharing processes and ensuring brand consistency.

### Media Library Management
Users appreciate Marvia's media library management for its role in facilitating the creation of marketing materials within brand guidelines and ensuring consistency across various locations. The platform's ability to organize and share assets efficiently is highlighted, although some users suggest areas for enhancement to further optimize the media library experience.

### Local Marketing
Users unanimously praise Marvia for its exceptional local marketing capabilities. They appreciate the platform's user-friendly interface, which empowers designers to create tailored templates for local marketing initiatives. Additionally, users value Marvia's ability to streamline the ordering and distribution process of materials for national campaigns, offering personalized options for franchisees. The platform's support and guidance in addressing local marketing challenges have been particularly lauded, with users highlighting the platform's effectiveness in enhancing local marketing activities and driving sales growth.

### Franchise Collaboration
Users appreciate Marvia's franchise collaboration capabilities for their ability to streamline local marketing activities and empower franchisees to engage in personalized campaigns. The software's feature set allows for efficient control over design quality at the local level while automating the ordering and distribution process for national campaigns. Despite the ongoing need for tool development, users find that Marvia's franchise collaboration tools offer a balance between customization and centralized oversight, contributing to the overall success of their franchise operations.

Users have made several recommendations based on their experiences with the software. First, they suggest trying a demo to better understand the product's capabilities, allowing potential users to explore the software and assess whether it meets their specific needs. Second, users highlight the software's ability to centralize marketing efforts and describe it as a must-have feature. Lastly, users find the software useful for digital sustainability and growth, indicating that it supports businesses in managing their digital assets effectively and optimizing their brand assets for growth.

Marvia provides a centralized solution for brand management, making it easier to store digital brand assets and share them with internal and external teams in a secure way. This helps users to streamline their marketing processes, reduce ad hoc requests from stores, and increase the effectiveness of local marketing activities. Users can create high volumes of customized content and distribute it through Marvia, making operational marketing tasks take less time.

Before using Marvia, users faced challenges in finding the marketing materials they needed. Assets were often spread across external hard drives and clouds, causing inefficiencies and wasted time. With Marvia's centralized environment, team members can easily find what they need and customize materials for local use. Customers can also make orders and payments at the same time using Marvia, providing an efficient and streamlined process that saves both time and effort.

Overall, Marvia solves key business problems related to brand consistency, asset management, and local marketing activities. By providing a centralized solution, Marvia helps users improve their marketing efficiency, reduce costs associated with rework and wasted resources, and ultimately improve their brand recognition in the market.

User-Friendly Interface: Reviewers have consistently praised Marvia for having a clear and user-friendly interface that simplifies local marketing. Many users have mentioned how the platform is easy to use, which saves them time and energy when creating marketing materials.

Great Customer Support: The quick and friendly communication from Marvia's customer support team has made it stand out among competitors. Users appreciate their willingness to help solve problems and invest in the client's success. Several reviewers have noted that they received excellent assistance from the support team.

Dynamic Templates: Many users find the dynamic templates in Marvia very helpful for creating localized content that reflects their brand identity. These templates allow users to customize designs while maintaining consistency with corporate branding guidelines. Some reviewers also appreciated how these templates saved them time when creating new marketing materials.

Slow template addition: Some users have expressed frustration with the time it takes for new templates to be added to Marvia's brand portal. 

Costly: Although Marvia offers a range of features, some users feel that it is not the most cost-effective option available in the market.

Continuous development needed: Users believe that Marvia needs continuous updates and improvements to offer better tools to franchisees.

Basic

Standard

Premium

pCloud Business

Business Pro

Oracle CX Marketing (formerly Oracle Marketing Cloud) is a solution designed to enable marketers to plan and execute automated marketing campaigns via email, display search, video advertising, and mobile while delivering a personalized customer experience for their prospects.

Oracle Marketing

Marvia

Digital Asset Management Software enables users to store, share, and control access to digital assets such as images and documents. Some products also enable image manipulation.

Digital Asset Management

Dynamic Templates: enable users to make consistent marketing materials, even if they have zero creative experience. Empower partners to connect to their audience while staying on-brand.

Digital Asset Management: Provides access to all digital brand assets from one central location.

Marketing Shop: A one-stop shop where partners can  order brand and promotional materials from suppliers, eliminating administrative burdens.

Template Studio: Transforms InDesign files into dynamic, customizable templates that streamline content creation.

Social Media: publishes directly from the portal to social

Marketing Calendar: Streamlines marketing campaign execution with a centralized, interactive calendar.

Marvia is the starting point for the growth of your brand! The modular build application of Marvia ensures that everyone within your organization can easily and quickly create, manage and order (local) marketing materials. Thanks to Marvia's marketing portal, over 70,000 marketers, franchises and communication professionals are able to work easier and more efficiently. Why work with Marvia?<ul><li>Set your own Brand guidelines for everyone to use.</li><li>Easily create marketing and communication materials with our Template Manager.</li><li>Our Digital Asset Manager (DAM) keeps all your (digital) assets in one central place.</li></ul>We believe that everyone within your organization must easily have access to the right marketing materials. We take care of this with our user-friendly marketing portal, which can be accessed anytime and anywhere. Within the portal, everyone can find the right digital assets and templates to get started with marketing and communication, based on the brand guidelines that you have drawn up. <blockquote>No organization is the same and that is why our solutions aren’t either. </blockquote> We continue to focus on knowledge expansion, to always offer an innovative solution that meets your wishes. Therefore, you are closely involved in everything that Marvia builds for you. As a result, you as a customer always maintain control. Do you want to know more about how Marvia can help you grow your brand? Feel free to contact us!<div> </div>

What is Marvia?

Marvia activates brands' local marketing potential. 
Our software simplifies every aspect of local marketing and enables organizations to centrally control their marketing materials while customizing and publishing them on a local level. Organize, customize, and distribute your marketing content with ease and maximize results with Marvia. 

Discover it yourself: https://www.getmarvia.com/



Music: www.bensound.com

DAM Features

Features commonly found in dedicated Digital Asset Management (DAM) Software.

Uploading assets

Ingestion of digital assets into a DAM platform can typically be made individually or in bulk and can occur through a native browser interface. Drag-and-drop features can streamline file ingestion.

Downloading assets

Downloads allow for role-based file conversions into multiple formats. Download settings can be configured to ensure compliance with licenses and copyrights. Assets may also be embedded into design files (like Adobe) for auto-updating other assets when versioning occurs.

Asset storage

Centralized storage capacity and accessibility for centralized storage of marketing and brand assets. These can be anything from documents, audio files, videos, images, creative files (Adobe, etc.), etc. Outdated assets can be archived.

Asset sharing

The ability to share and distribute assets with internal or external partners using sharing links attached to emails and messages, as well as portals. Data and assets can also be syndicated to third parties. Some DAMs enable asset publishing directly to end-user sites for more efficient distribution.

Asset search

Provides users with access to content and branded assets through filters and predictive keyword searches. Search filters may include file formats, date ranges, and metadata values. Advanced metadata and custom field options allow for assets to include unlimited details that allow for rich search parameters.

Tagging system

The ability to label assets with keywords makes them easier to find. Tagging can be automated and may offer bulk tagging capabilities.

Content editing

Templates and text editors facilitate the creation and publication of branded copy as well as asset cropping and modification. Version tracking should also be available for assets with duplicate names, along with their usage history. Some DAMs offer integration with editing tools so that high-fidelity edits can be made outside the DAM and automatically synced back as a new or updated version.

Embed codes

Blocks of HTML code that facilitate the inclusion of videos from third-party sources on websites.

Metadata

Descriptive information about data that can be indexed to assets to facilitate discovery and automation. This also allows asset use cases to be identified.

Collections

Enables users to create and share customizable asset collections with internal or external partners.

User access

Time or role-based access to stored and downloadable assets. This helps ensure that content is both up to date and accessible to only authorized individuals or groups for a predetermined amount of time.

DAM Integrations

Key integrations for Digital Asset Management can include out-of-box software integrations with CMS, CRM, PIM, Marketing Automation, etc.

DAM API

APIs act as an interface between apps and enable the creation of customized integrations that connect DAM platforms to other software. Digital assets can also be accessed and managed through other tools in a user's tech stack.

Workflow automations

Collaborative workflow with role-based permissions as well as tracking and monitoring of asset usage, requests, and assignments.

Related asset discovery

Automated ranking capabilities driven by metadata enable the quick discovery of assets related to those being visualized by users. The different assets that users have assigned to a particular product may also be displayed, facilitating connections between assets and products.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Data exportability

Data can be exported via a CSV or Excel file for further reporting and analysis outside of the tool.

Content analytics

Allow users to track digital asset usage and user engagement metrics across multiple channels.

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