Matomo Analytics (formerly Piwik) Reviews

46 Ratings
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Score 8.3 out of 100

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What is Matomo Analytics (formerly Piwik)?

Matomo is an open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo says it values privacy protection, 100% data ownership and no data sampling.

It has two different hosting options - cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you max. flexibility.

This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, ecommerce and funnels.

It provides real time updates on the details of your visitors; has goal conversion tracking to track business objectives; event tracking to identify and measure interaction of the user with your website; and A/B testing which helps you optimise your website campaigns by experimenting and running A/B tests.

Matomo Analytics (formerly Piwik) Features

Has featurePrivacy Compliant Analytics
Has featureWeb, E-commerce, Intranet, App Analytics
Has featureCustomizable Dashboard
Has featureVisitor's Journeys
Has featureGoals and Conversion Tracking and Funnels
Has featureEvent Tracking
Has featureContent Tracking
Has featureSite Search Analytics
Has featureReal Time Data Updates
Has featureStrong Focus on Software Security & Full control of your data
Has featureWide Range of Free and Premium Features
Has featureForm Analytics
Has featureA/B Testing
Has featureHeatmaps
Has featureSessions Recording
Has featureTag Manager
Has featureMedia Analytics
Has featureAcquisition
Has featureEcommerce
Has featureCustom Reports
Has featureVisitors Behaviour
Has featureRoll-Up Reporting
Has featureWhite Label Analytics
Has featureNo data limits

Matomo Analytics (formerly Piwik) Screenshots

Matomo Analytics (formerly Piwik) Video

Matomo Analytics Visitors overview

Matomo Analytics (formerly Piwik) Integrations

WordPress, Drupal, WooCommerce, Shopify, vBulletin, Magento Commerce, Joomla, phpBB, Vanilla, iOS/Android SDKs, PHP, Java, Python, SharePoint, Overall 100+ integrations

Matomo Analytics (formerly Piwik) Competitors

Matomo Analytics (formerly Piwik) Pricing

  • Has featureFree Trial Available?Yes
  • Has featureFree or Freemium Version Available?Yes
  • Has featurePremium Consulting/Integration Services Available?Yes
  • Entry-level set up fee?Optional
On-premise EditionPricing DetailsTerms
Free download (open source)$0
Content Optimization Bundle$579per installation
Growth Bundle$1,149per installation
Premium Bundle$1,499per installation
Email Support Subscription$2,090per installation
SaaS EditionPricing DetailsTerms
Essential$9number of pageviews (monthly traffic)
Business$29number of pageviews (monthly traffic)
Enterprise$199your requirements and monthly traffic
Free 30 day trial$0limited to 30 days

On-premise Edition is free to download and install on one's own servers.

Matomo Analytics (formerly Piwik) Support Options

 Free VersionPaid Version
Email
Forum/Community
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar

Matomo Analytics (formerly Piwik) Technical Details

Deployment Types:On-premise, SaaS
Operating Systems: Windows, Linux, Mac
Mobile Application:Apple iOS, Android, Mobile Web
Supported Countries:All
Supported Languages: Over 55 languages

Frequently Asked Questions

What is Matomo Analytics (formerly Piwik)?

Piwik is an open source analytics platform that enables users to measure web and mobile apps as well as intranet portals. It protects the privacy of users through advanced privacy features and its approach to data ownership. Piwik offers On-premises and Cloud deployment options. Available in over 50 languages, it is fully customisable and vendor-independent. Piwik offers over 70 integrations with Content Management Systems, Ecommerce solutions, Forums as well as other mobile and web platforms. Piwik users can access analytics through the Piwik web interface, as well as mobile apps on iOS and Android.

What is Matomo Analytics (formerly Piwik)'s best feature?

Reviewers rate Usability highest, with a score of 9.

Who uses Matomo Analytics (formerly Piwik)?

The most common users of Matomo Analytics (formerly Piwik) are Mid-size Companies from the Internet industry.