Name: Sense360 by Medallia
Author: Medallia

Digital Adoption

Help Desk

Web and Video Conferencing

Customer Support

Product Lifecycle Management (PLM)

Development

AI Document Creation

Business Intelligence (BI)

Collaboration

Enterprise

Accounting

Financial Close

Revenue Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Pay Equity

Payroll

Talent Intelligence

Talent Management

Technical Skills Assessment

Workforce Analytics

Workforce Management

Human Resources

Build Automation

C/C++ Integrated Development Environments

Cloud Storage

Compliance Consulting

Data Fabric

Data Quality

Debugging

Edge Computing

Electronic Data Interchange (EDI)

Fraud Detection

IT Service Providers

Industrial IoT

Integration Platform as a Service (iPaaS)

Managed Print

Network Performance Monitoring

Office Migration and Repair

Relational Databases

Security Analytics

Security Awareness Training

Telecom Expense Management (TEM)

Virtual Private Network (VPN)

Voice Recognition

Wireless WAN

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Community

Consumer Ratings & Reviews

Content Management

Digital Analytics

Email Marketing

Marketing Automation

Predictive Analytics

Social Media Management

Survey & Forms Building

Tag Management

Web Analytics

Marketing

Business Caller ID

Interactive Whiteboard

Project Management

Prototyping

Wireframing

Professional Services

Customer Relationship Management (CRM)

eCommerce

Sales

Antivirus

File Integrity Monitoring

Insider Risk Management

Security

Animal Shelter

Assisted Living

Computer-Aided Design (CAD)

Dealer Management

Library Management

Nonprofit Fundraising

Patient Engagement

Vertical-Specific

Find top rated software and services based on in-depth reviews from verified users. 400+ software categories including PaaS, NoSQL, BI, HR, and more.

DiscoverOrg (discontinued)

Discontinued Products

Informatica Cloud Data Quality

Informatica

AdClarity

BIScience

Oracle DaaS

Oracle

S&P Capital IQ

S&P Global Inc.

Data.com (discontinued)

Cortellis

Clarivate

Claritas PRIZM Premier

Claritas

DemandTools

Validity

Sprout Social

Sense360, now from Medallia since the September 2020 acquisition, is a consumer behavioral intelligence and benchmarking platform that combines millions of consumer activities to allow users to understand where, how, and consumers spend their time and money.

Semrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC campaigning and locate low-cost / high-yield keywords, analysis of competitors who co-occupy desired ad and listing spaces, domain vs. domain analysis, as well as site audit and domain tracking.

Semrush can be acquired for as little as $69.95 on a monthly basis (with a 7-day money back guarantee in place of a free trial) with the Pro pack, up to $549.95 per month with the Business pack; features and tools are the same across tiers, only usage limits change. Discounts are available for annual subscription. Semrush boasts well-known users, like Forbes, Paypal, Wells Fargo, and many marketing agencies.

Guru

Business

Semrush

For marketing managers, Similarweb offers competitive analysis across websites and apps, offering insights into traffic sources, user engagement, and market trends. Beyond SEO, Similarweb supports overall digital performance, helping businesses benchmark against competitors and uncover growth opportunities across industries.

Web Intelligence - Starter

Web Intelligence - Professional

Web Intelligence - Team

Sales Intelligence - Individual

Web Intelligence - Enterprise

Shopper Intelligence - Business

Similarweb

Sense360 by Medallia

Market intelligence software determines what intelligence is needed, collects it by searching its environment and delivers it to marketing managers who need it. Marketing intelligence software can be deployed using an on-premises or software as a service (SaaS, or cloud-based) model. These systems take data from disparate data sources, such as web analytics, business intelligence, call center and sales data - which often comes in separate reports - and puts them into a single environment.

Market Intelligence

Medallia is a leading customer experience management (CEM) SaaS company. Founded in 2001, the company is trusted by some of the world’s top brands -- including Verizon, Macy’s, Sephora, Honeywell, Wells Fargo, Sony, Four Seasons, Sodexo, and Best Western -- to create experiences that customers love. Medallia enables companies to capture customer feedback across a multitude of channels and touchpoints (such as online, social media, mobile, and contact centers), understand it in real-time, and drive action everywhere — from the C-suite to the frontline.

Medallia is a Sequoia-backed company with 98% customer retention and referencabilty. Our leading SaaS Customer Experience Management offering enables our customers to achieve measurable business value as measured by increased customer loyalty, retention, and revenue.

Medallia considers itself a technology company at heart, with employees who like to create new things, and it will continue to strengthen its technology core to bring new data collection, analytics, collaboration, mobile, social, and visualization capabilities into its solution. Medallia is expanding and is looking for employees with a hunger to learn, a curiosity to understand, and the skills to develop products and deliver services that will delight our customers.

Medallia

Sales Intelligence Data Standards

How well does the contact, company, and industry information provided by the SI tool meet the user’s needs? Is the availability and quality of data satisfactory?

Contact information

Information about individual contacts is available and high quality.

Keyword analysis

The tool analyzes the content of your site to help discover the right keywords.

SERP ranking tracking

The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.

Competitive analysis

The tool analyzes your website’s position in comparison to competitive websites in areas such as backlinks, SERP position, etc.

Financial Research

The most important features for the effectiveness of a financial research platform

Industry and Sector Research

The quality and completeness of analyses and research on the overall performance and outlook of specific sectors and industries

Independent Research Access

The ability to access third-party analyses, e.g., Morningstar reports

Search Tools

The quality and effectiveness of tools to help locate specific and relevant information within the platform

Industry-Specific Information

The quality and completeness of industry-specific information, e.g., the progress or success of clinical trials in the pharmaceutical industry

Macroeconomic News

The quality and completeness of news and information about current macroeconomic events and trends

Market Research

Tools and techniques that enable qualitative and quantitative research into consumer markets.

Competitor and Industry Benchmarking

Enables users to compare their performance against specific competitors or their industry as a whole. This may include cross-channel traffic, audience engagement, market share, tech stacks, strategy, etc.

Competitor Research

Quantitative and qualitative tools that are used to identify competitors and assess their strengths and weaknesses, with a view toward identifying competitive advantages and opportunities for improvement.

Web Traffic Analysis

The ability to analyze, segment, and track competitive web traffic with usage metrics based on traffic share, pricing, paid search, demographics, geographic region, customer journeys, engagement, user sentiment, etc.

Consumer Feedback

The ability to collect feedback from customers, prospects, focus groups, interviewees, etc.

Competitor alerts

Alerts notify users when their competitors have entered a new customer segment, modified their strategy, incorporated new products or services, changed their prices for specific products, etc.

Market Insights and Reports

Reports, newsfeeds, and information related to events, industry trends, or competitive insights.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

Home

Market Intelligence Tools

Sense360

Sense360

Overview

What is Sense360?