MediaMath

MediaMath

About TrustRadius Scoring
Score 8.2 out of 100
MediaMath

Overview

Recent Reviews

MediaMath Buy or Not?

8 out of 10
April 25, 2022
MediaMath develops and delivers digital advertising media and data management technology solutions to advertisers worldwide. Helps with …
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MediaMath Review

9 out of 10
April 19, 2022
MediaMath has helped in scaling our campaigns with intuitive and easy-to-manage modules and proving diversified ways for various bid …
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MEDIAMATH AT A GLANCE

7 out of 10
April 19, 2022
The marketing department mostly used MediaMath to help make strategic decisions. They were able to analyze advertising data, user …
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MediaMath Review

7 out of 10
March 09, 2022
We use MediaMath for programmatic display advertising. We switch off between DV360 and MediaMath to run programmatic display campaigns - …
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Success with MediaMath!

9 out of 10
May 09, 2014
We use MediaMath's T1 platform to run display, mobile and video campaigns for a wide variety of clients. The platform allows us to use …
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Pricing

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What is MediaMath?

MediaMath is a demand-side platform that offers off-the-shelf and custom capabilities for brands to reach and influence customers and prospects on any screen. Powered by the company's Brain algorithm which predicts performance and optimal price for bids.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Features Scorecard

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Product Details

What is MediaMath?

MediaMath is a demand-side platform that offers off-the-shelf and custom capabilities for brands to reach and influence customers and prospects on any screen. Powered by the company's Brain algorithm which predicts performance and optimal price for bids.

MediaMath Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo

Comparisons

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Reviews and Ratings

 (20)

Ratings

Reviews

(1-12 of 12)
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Miguel Revelles | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
In one of the companies with which I collaborate developing my work, currently have this tool contracted. It offers different very useful facilities for the field of digital marketing. Its strengths are the integration, segmentation, analysis, and activation of 1st party data, along with other CRM and 3rd party data.
Score 9 out of 10
Vetted Review
Verified User
Review Source
MediaMath has helped to address the following business problems in various use cases: 1. Access to vast Online ad inventory 2. Media Planning and measurement 3. Campaign Reporting and Optimisation 4. Creative hosting and execution 5. Programmatic Media Buying across various channels 6. Audience planning and targeting to achieve KPIs.
April 19, 2022

MediaMath Review

Prem Phulara | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
MediaMath has helped in scaling our campaigns with intuitive and easy-to-manage modules and proving diversified ways for various bid strategies. This program helped us increase our reach to existing customers and potential prospects with less time and minimize our overall budget for marketing initiatives. In addition, it also allowed us to build templates for campaigns.
April 19, 2022

MEDIAMATH AT A GLANCE

Score 7 out of 10
Vetted Review
Verified User
Review Source
The marketing department mostly used MediaMath to help make strategic decisions. They were able to analyze advertising data, user information, prospects, and more on one platform. Greatly helped with marketing campaigns, in creating, launching, and managing. We started using this as a mid sized company of about three to four hundred people.
March 09, 2022

MediaMath Review

Score 7 out of 10
Vetted Review
Verified User
Review Source
We use MediaMath for programmatic display advertising. We switch off between DV360 and MediaMath to run programmatic display campaigns - We decide which platform to run on based on available audiences. Overall, MediaMath is more user-friendly than DV360. Specifically, MediaMath's tagging/tracking process is significantly more seamless than in DV360 since this can be accomplished in the platform on MediaMath where most DV360 tagging has to be done in a separate platform (CM360).
Omar MAES | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
We use TerminalOne for all our digital media marketing campaigns and for the moment it allows us to get some truly nice insight as their platform is run by MediaMath and is effectively and one of the few which are still open to any development. Indeed we can develop all the internal tools we need to get the maximum insight we are required by our client to provide them.
Denia Martínez Posadas | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
We use TerminalOne (T1) to implement programmatic campaigns of display or video. It is used across the organization, specifically by Mobext (mobile) and Affiperf (desktop) that are the departments specialized in programmatic. In my area that is Mobext, the problem with MM T1, is that it doesn't have enough mobile inventory, so most of that is web and not in app.
Tyler Stuckey | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
Predominantly used by the media team at FRWD. Some departments such as the business analysts had reporting access. TerminalOne MOS allowed us to purchase media pragmatically for our clients. Many of our clients had limited distribution or didn't need national coverage and T1 allowed us to target users in a small geographical area. Additionally, T1 allowed us to target 1st party data and tangibly move customers along a funnel.
Christian Schwindle | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Review Source
We used MediaMath as a bidding platform to set our strategic campaigns and set CPM's and CPC's accordingly. Just I used it, in Online Marketing, to run our display advertising program. It enabled us to increase our new-to-file and helped drive revenue. At that point in time, we were considering creating a display advertising team, to fully manage all bids in real time, which MediaMath supports. They are a great solution if you want to see in and know and be able to control what is going on.
Namit Narain | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
MediaMath is used at our insurance company as a primary display service platform. As in auto insurance industry, due to high competitiveness, it is hard to find placements, which are optimized to our desired segments and geographic area, MediaMath allowed us to optimize and find those segments for us to target prospects and also in re-marketing campaigns. Its brain gave us constant flow of decent conversions specially via re-marketing pixels. The data providers and partners at MediaMath also allowed us to plug in a third party segments easily. For example - it can help in integrating Neustar segments in MediaMath to reach a specified segment or desired customers. It gave our Direct Consumer Marketing team a great visibility and plenty of valuable insights of people coming into the funnel and into our auto insurance world.