TrustRadius
https://dudodiprj2sv7.cloudfront.net/product-logos/zx/gn/TLTE2TIXI0WU.JPEGMentionMention: The Best Kept Secret for Social Media Marketing!2018-05-23T19:29:04.209ZI use Mention to monitor mentions of my company on social media. We are a small company, so I am the only one that uses it. I get daily emails that show our top mentions of the day with links to each of them. I can also go to the Mention website and see ALL of the mentions, rather than just the top few. I often find Tweets, Instagram, and Facebook posts that mention my company, HeidiSongs.com, where I sell educational music and video collections for young children. I am then able to repost these and thank the poster! Occasionally, I have found some complaints that I have been able to handle immediately, so that I can do some instant damage control to protect my brand online. I find this to be an invaluable tool, and I only have used the free service!
I have recommended Mention to many of my friends that are in business, and they have ALL started using it- and love it! Mention is one of the best kept secrets for the small business owner on that uses social media marketing!,Mention allows you to filter out certain websites that you do not need mentions from, such as Pinterest. For example, I do not need an alert each time someone repins one of my photos. Once I filtered that website out, I was able to easily stay within the 100 mentions per month that are allowed on the free plan.
Mention gives you a link to the actual social media post where you can find your brands "shout out." This is great, because it is quick and easy to go to the post and thank the poster for their mention. You do not have to visit the Mention website to do this unless you want to.
Mention allows you to mark certain website's mentions of you as irrelevant. I appreciate this, because there are always certain "spammy" types of mentions that come up here and there, and I don't want to waste any of my 100 free monthly mentions on that!,It did take me a while to figure out how to filter out the websites that I didn't need and focus only on what I needed the most. Perhaps this could be explained a little bit better.,10,Mention has had a positive impact on my business because it gives people the impression that I was following them, even if I might not have been. It makes me appear active on all social media platforms, even if I ONLY look at my mentions each day!
Because I have only used the free plan but have benefitted greatly, I would say that my ROI is fantastic!
The only negative impact that Mention has is that I do get a daily email in my inbox, and it is one more thing to check. However, it is worth the time.,1,Buffer and Tailwind,Microsoft Office 2016, Adobe Illustrator CC, Adobe PhotoshopHeidi ButkusMention May Be The Only Tool Of Its Kind And Ahead Of The Game2018-05-02T19:28:26.583ZAn Invaluable Tool Long Overdue For Small Businesses
Mention is used to gauge the interaction and quality of our social media content. We use the data to improve our content and gain insight into what our audience likes or dislikes. Seeing the click-through rate of our material helps with developing exciting content our followers will more likely be interested in reading. It also helps to know the effectiveness and reach our content gets once posted and the organic reach of older material. The data acquired when using mentions has proven to be an asset to our company. The features provided help us get an idea of what improvements are needed or may improve the engagement of our posts and impression on our audience. Without some of the features available, we would be spending countless dollars trying to keep track of all the details of running content campaigns. Having a small company on a limited budget, it helps to have mentioned as a tool that replaces the lack of employee power.,Engagement - Knowing how well your content is doing with your audiences is a beneficial feature to have at your disposal.
Reach - Knowing the who, and where your content ends up, gives a better insight into how compelling your content is.
Data Reports - The many features offered by Mention is invaluable. Some of the best thought out features are with this company.,Price - This is the only issue we have encountered. As a small company struggling to stay afloat. Pricing is always an issue. Mindfulness of the unfortunate needs more attention in the future. Doing so may attract more users in our opinion.,9,At this point, the data to support if the results of using Mention has helped or hurt our Return on Investment. We are using wishful thinking to evaluate the effectiveness of using Mention. More time will be needed to determine the actual value of using Mention.,1,Stephen ThomasAre you being Mentioned?2018-04-25T15:26:09.418ZWe actively use Mention to track how people across social media are interacting with our brand. Mention allows me to see when others have shared one of our articles or social media posts, as well as any tags or mentions of our brand online. While it is only within my Customer Service department that we use Mention, it is extremely useful for receiving fast notifications of mentions of our brand. That way we can choose to interact socially when it's happening or nip any complaints in the bud before they can impact too many people.,My favorite benefit of using Mention is the speed of notification! I have used other services where I'm not notified of interaction until way after the fact. I want to know immediately so that I have the option to interact LIVE with the consumer.
The "Influencer Score" is used to help me pick and choose who I want to engage with. If there is someone if high influence who shares one of our posts, I may reach out to them directly to network. This can help build relationships where guest posting and backlinking is possible.
I LOVE that Mention also tracks article mentions of our brand. Not online do I get notified when people are talking (or sharing) on social media - but I get notified when we receive a backlink in an article.,I'm not a huge fan of the layout of Mention. I'm a sucker for a clean and minimalistic presentation, and I feel like there is too much going on with the Mention dashboard.
I feel like there isn't a lot of bells and whistles to the program. I think that they could probably stand to spruce it up a bit.,8,We are more aware than ever of the mentions of our business name online. Before, we were in the dark. I would only find out that someone mentioned our brand if I had actively searched for our brand.
Because I am aware of when we are being mentioned, I am able to combat any negativity right away. When I am alerted to negative commentary, I have the ability to connect with that consumer and make them happy before the negativity impacts our brand.
The time Mention saves me in researching our online mentions is priceless. Deep research is time-consuming and now I don't have to do that on my own.,1,HubSpot, Agency Analytics, BrightLocalSarah NelsonMention: See Where Your Business is Mentioned.2018-04-25T15:12:05.778ZWe use Mention within our marketing department. We have started when the company was very young and we wanted to know who and where mentioned us (without constantly Googling the brand's name). By now, we've grown and got our SEO specialist who monitors the mentions and links to us as well, but Mention is still a useful thing.,Convenient features that help you monitor the mentions (hence the name) online.
Good UI/UX that helps you streamline the process and the navigation is clear and simple (although the features are many)
The free version is efficient enough to see whether you need this instrument in your arsenal or not.,I wish there was a trial version of the insights to see what features are inside when one just starts to use Mention. (They have this demo feature for the Influencers so you get to see what's in it.),8,We have started small and the entire marketing department consisted of one person. Considering the amount of work that's needed to do, Mention was a great tool for social media monitoring that helped to save some (or a lot of) time.
Besides saving time, it also boosted confidence :) When you have a startup, it's always nice to see your name mentioned online (even if sometimes it was by your friends, there were times when it was Huffington Post.),2,HubSpot CRM, HubSpot, MailChimp, SendGrid Marketing Email, Google AnalyticsZee GimonMention Gives You 360° Visibility in Real Time2018-04-24T18:48:49.575ZWe use Mention to track real-time mentions of our company, products, and competitors. Our marketing team and company has access to Mention data through a Zapier integration to a Clack channel. We are a lean team, so this gives us the ability to all take ownership of our brand without additional effort. Mention is a great way to gain 360-degree visibility into what's being said about your brand.,Mention kills it at real-time updates across all channels.
Mention makes it easy to listen to what people are saying about your product.
Mention enables us to follow what our competitors are doing with little to no effort.,The mention dashboard in the web app is noisy. It could be streamlined to make the most pertinent information easier to consume.,10,At $29/month, Mention is a bargain. We are able to see potentially harmful news bits in real-time which gives us the time to craft a response and act quickly.,2,Bottlenose, TweetDeck and Hootsuite Pro,Slack, Zoom, FreshdeskLauren FitzHugh
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Mention
18 Ratings
