Name: Mirakl Marketplace Platform
Rating: 7 (3 reviews)
Author: Mirakl

Help Desk

Web and Video Conferencing

Customer Support

Augmented Reality Development

Chatbot

Flowchart

Development

Business Intelligence (BI)

Collaboration

Meeting Management

Enterprise

Accounting

Accounting and Tax Services

Budgeting and Forecasting

Crypto Accounting

Tax Compliance

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

International Payroll

Payroll

Succession Planning

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

.Net Development

Blade Servers

Change Management

Cloud Data Warehouse

Cloud Storage

Continuous Delivery

Data Fabric

Data Pipeline

Data Quality

Fraud Detection

IT Service Providers

Identity Verification

Integration Platform as a Service (iPaaS)

Interoperability

Managed File Transfer (MFT)

Managed Print

Network Performance Monitoring

Network Traffic Analysis (NTA)

Office Migration and Repair

Remote Desktop

Software-Defined WAN

Telecom Expense Management (TEM)

Test Management

User Activity Monitoring

Virtual Private Network (VPN)

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Call Tracking

Content Management

Digital Experience Intelligence

Email Marketing

Enterprise Marketing Management

Local Marketing

Marketing Automation

Marketing OS

Presentation

Social Media Management

Survey & Forms Building

Web Analytics

Wholesale Marketplace

Marketing

Project Management

Transcription

Wireframing

Professional Services

Customer Relationship Management (CRM)

Proposal

Revenue Operations

Sales

Automotive

Awards Management

Construction Accounting

Oil and Gas

Vertical-Specific

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Mirakl is a versatile platform that offers a range of use cases for users seeking to expand their catalog and reach new customers. By connecting with vendors selling complimentary products, users are able to diversify their offerings and increase their profit margins. This has been particularly beneficial for consumer electronics customers, as Mirakl enables them to access additional marketplaces like BestBuy.

One key use case of Mirakl is its ability to help users spread their sales channels by onboarding new sellers while maintaining control over inventory, order management, and customer service. This allows businesses to leverage the expertise and products of third-party sellers without sacrificing control or quality. By using the Mirakl Marketplace platform, businesses can easily onboard, activate, manage, and support sellers while defining marketplace business rules.

Another use case for Mirakl is its role as a middleware that transforms a commerce platform into a 3PL/Marketplace model. This extension enhances the core commerce functionalities by accepting third-party sellers and expanding the range of products offered on a tech retail website. Additionally, Mirakl offers an SAP Commerce extension that provides additional 3PL features, further enhancing the capabilities of the platform.

Overall, Mirakl provides users with the flexibility to connect with vendors, expand their catalogs, and increase their profitability by accessing additional marketplaces and onboarding new sellers. With its comprehensive platform and integrated features, Mirakl offers a valuable solution for businesses looking to grow their online presence and optimize their sales channels.

User-Friendly Platform: Several users have praised Mirakl for being easy to set up and quick to integrate, making it a user-friendly platform. Many reviewers found learning Mirakl to be the easiest part for their entire team, indicating that it is an intuitive and user-friendly tool. Some users have appreciated the simplicity of the platform, mentioning that it is easy to manage and fulfill orders.

Comprehensive Solution: Mirakl has been commended by multiple reviewers for providing almost all the basic features of a marketplace platform, making it a comprehensive solution for small to mid-scale retailers. Users appreciate having access to features such as taxonomy and product synchronization, seller synchronization, order split and synchronization capabilities. This suggests that Mirakl effectively addresses various needs of online retailers.

Good Support and Regular Updates: The level of support provided by the Mirakl team has received positive feedback from users. Reviewers indicated that they received good assistance when needed, highlighting the helpfulness of the support staff. Additionally, several users mentioned that Mirakl regularly updates its product, suggesting that the platform is continuously improved and updated to meet evolving customer needs.


The Mirakl Marketplace Platform is a solution designed to enable B2B and B2C organizations to establish and expand their own online marketplaces. According to the vendor, this marketplace and dropship platform caters to businesses of various sizes, from large international retailers to smaller enterprises looking to enter the eCommerce market. Professionals in industries such as retail, B2B, eCommerce management, technology strategy, and commerce platforms can benefit from the features and scalability offered by the Mirakl Marketplace Platform.

## Key Features

**Mirakl Platform**: According to the vendor, the Mirakl Platform is a marketplace and dropship platform that provides the necessary technology and infrastructure for businesses to create and manage online marketplaces. It allows businesses to connect with a network of sellers.

**Mirakl Payout**: The Mirakl Payout is a global pay-out solution that simplifies and automates the payment process between marketplace operators and sellers, ensuring secure and timely disbursement of funds, as claimed by the vendor.

**Mirakl Connect**: The Mirakl Connect is a network of marketplace sellers and partners that facilitates integration and collaboration, allowing businesses to expand their product offerings and reach a wider customer base, according to the vendor.

**Mirakl Target2Sell**: The Mirakl Target2Sell is an AI-driven personalized product recommendations and ranking feature that aims to enhance the customer shopping experience on marketplaces. It leverages advanced algorithms and machine learning to generate tailored product recommendations, as stated by the vendor.

**Mirakl Catalog Manager**: The Mirakl Catalog Manager is a streamlined supplier catalog onboarding feature that simplifies the process of adding and managing product catalogs from different suppliers. According to the vendor, it supports various file formats and data structures to ensure seamless integration with suppliers' existing catalog management systems.

**Mirakl Ads**: The Mirakl Ads is a retail media solution optimized for eCommerce and marketplaces. According to the vendor, it enables businesses to monetize their marketplace through targeted advertising, increasing product visibility and sales.

**Mirakl Connect for Sellers**: The Mirakl Connect for Sellers is a platform that allows sellers to sell across multiple marketplaces. The vendor states that it provides a centralized platform to manage product listings, inventory, and orders, making it a simple and scalable solution for sellers.

Mirakl Marketplace Platform

Likelihood to Recommend

Mirakl provides an online marketplace platform that allows companies to manage relationships with third-party sellers whose products are sold through their ecommerce marketplace. The company was founded in 2011 and is headquartered in Paris, France.

Mirakl

Webkul eCommerce Marketplace Development

VTEX Commerce Cloud

Senior Manager - Digital Transformation

Mirakl Marketplace Platform 2021-07-19 22:36:01

Head of Marketplace

Mirakl Marketplace Platform 2018-01-10 11:06:46

Atlassian Jira

Pipedrive

Jira Service Management

Slack

Mirakl Marketplace Platform 2020-06-25 13:32:57

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

TrustRadius

Api documentation

Export import

Main dashboard

Good api

Customer service

Api integration

Easy to integrate

Basic features

Home

Wholesale Marketplace Platforms

I saw a review that was evaluating Mirakl vs. SAP Commerce. To my surprise, folks were actually comparing the two. It is comparing apples to oranges truly. SAP Commerce is a commerce engine with core commerce functionalities like UI, cart, checkout, quoting, PSP integration, etc. while Mirakl is simply a MIDDLEWARE to transform a commerce platform into a 3PL/Marketplace model. Mirakl is NOT a commerce platform. It is a platform that allows sellers to manage their products, offers, and then their orders (when these are placed by the customer and accepted by the seller). SAP Commerce is a beast. Mirakl merely extends it with a few additional 3PL features. Their SAP Commerce extension is pretty slick!

Taxonomy and Product Synchronization
Seller Synchronization
Order split and Synchronization
Customer Service Features - incidents, seller evaluations, order messaging, order reception, etc.

Their management to start with (not kidding!)
Cost of Mirakl can be dramatic

Webkul eCommerce Marketplace Development and VTEX Commerce Cloud

We use Mirakl Marketplace platform as Seller platform of ePRICE Marketplace which is the major Italian marketplace onboarding Italian and European sellers. The platform provides the sellers with a back office to manage their products, offers, orders, customer care vs customers. As an operator, the Marketplace team uses Mirakl Marketplace to onboard, activate, manage, support sellers and define marketplace business rules.

Good API integration, easy to integrate
Almost complete seller platform providing all the basic features of a Marketplace and a few advanced ones
Good level of support of the team
Good level of product upgrades

Seller performance tools
Order flow
Payments management in a PSD2 compliant envronment

We were able to develop our marketplace which is now the biggest Italian retail marketplace and is delivering very strong results.

Mirakl is used across the organization both to expand a website into a Marketplace platform and to manage products and its sales parameters. It helped to widen the range of offered products on a tech retail website by accepting 3rd party sellers. It is the day-to-day software for managing offers, orders and products.

API documentation well done.
Simple export/import of file.
Main dashboard to get a simple glimpse of the current activity.

Lack of tailoring for the dashboard.
More options for promotions.

Increased turnover.
Reduced organic product sales.
Decreased Sales Margin.

Mirakl Marketplace Platform

Overview

What is Mirakl Marketplace Platform?