Skip to main content
TrustRadius
Mixpanel

Mixpanel

Starting at $0 per month
View Pricing

Overview

What is Mixpanel?

Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience.Mixpanel serves over…

Read more

Learn from top reviewers

Return to navigation

Pricing

View all pricing

Free

$0

Cloud
per month

Growth

$17

Cloud
per month

Enterprise

Contact sales

Cloud

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://mixpanel.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
Return to navigation

Product Demos

Mixpanel for Fintechs - Short demo

YouTube

Split MixPanel Integration Demo

YouTube

Improving the patient experience: User behavior analytics for healthcare

YouTube

Inside Mixpanel: Live Demo + Q&A

YouTube

Mixpanel Engagement Analytics for Confluence - quick demo

YouTube

The Practical PM with Jaya Jha Episode 10: Retention in Mixpanel

YouTube
Return to navigation

Product Details

What is Mixpanel?

Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience.

Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, and Singapore.

For more information, visit: www.mixpanel.com

Mixpanel Features

  • Supported: Insights
  • Supported: Funnels
  • Supported: Flows
  • Supported: Explore
  • Supported: Retention
  • Supported: Impact
  • Supported: Experiment Reporting

Mixpanel Screenshots

Screenshot of Mixpanel's Insights report enables you to see how often users perform meaningful actions, monitor growth of key user cohorts, like power users, and slice and dice trends by any attribute.Screenshot of Mixpanel's powerful Flows report enables you to identify top user paths to see where people get stuck, and discover actions users take before, after, or between key events.Screenshot of Mixpanel's Retention report helps you understand how often users return and visualize feature stickiness. You can also slice and dice retention data to identify user groups that retain best and to find out what causes churn.

Mixpanel Videos

Watch our 11-minute demo video to see how Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and re...
 Show More

Mixpanel Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android

Frequently Asked Questions

Amplitude Analytics, Heap, and Pendo.io are common alternatives for Mixpanel.

Reviewers rate Implementation Rating highest, with a score of 8.9.

The most common users of Mixpanel are from Small Businesses (1-50 employees).
Return to navigation

Comparisons

View all alternatives
Return to navigation

Reviews From Top Reviewers

(1-5 of 40)

Continuous monitoring of customers to make better decisions in our sales funnel

Rating: 9 out of 10
April 25, 2022
CB
Vetted Review
Verified User
Mixpanel
2 years of experience
Datanomix is an excellent tool, with similar characteristics; however, Mixpanel has been our preference for two main reasons: one, to have customization and to be able to adapt the interface and tools to our use, and two, to be able to count on reports that it automates the work of sales analysis and being able to evaluate progress.

Improves analytics for websites and mobile devices.

Rating: 9 out of 10
March 13, 2022
RT
Vetted Review
Verified User
Mixpanel
2 years of experience
Mixpanel is critical for measuring customer and consumer actions through behavioral messaging by allowing notifications to be sent based on their actions; can be deployed on all major platforms, including mobile; facilitates interactive reports to answer questions about products and services; and also promotes security and privacy compliance to keep data safe.

Perfect for bootstrapping and early-stage SaaS founders

Rating: 9 out of 10
November 13, 2019
MV
Vetted Review
Verified User
Mixpanel
2 years of experience
  • Heap
Mixpanel was fairly simpler to set up and the pricing metrics were easier for us to keep track of.
Besides that, Mixpanel integrated with many of the other products we were using which made it simpler for us to keep all our data integrated and easy to keep track of. Mixpanel's mobile app also helped shape our decision since at the time, they had the best reporting app.
Return to navigation