High ROI product; good set of features and customer support
MoEngage being a CRM-cum-analytics platform is being used for customer engagement, analytics, and retention campaigns. Depending on the …
MoEngage
MoEngage
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Pricing
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What is MoEngage?
MoEngage, a small company with offices in San Francisco, Bangalore, and Calcutta, offers a push notification application for web, in-app messaging, and SMS.
Entry-level set up fee?
- $1,000 Required
For the latest information on pricing, visithttps://www.moengage.com/pricing/?utm_c…
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
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Product Details
What is MoEngage?
MoEngage is presented as a Customer Engagement Platform that brings Product Analytics and Marketing Automation under one roof for data-driven engagement.
1. MoEngage Analytics Platform
MoEngage Analytics helps marketers and product owners understand customer behavior, campaign performance, and product feature usage, to help make informed decisions on their customer engagement and growth strategy.
The key features include: Behavioral Trends, Funnel, Cohorts, Custom Dashboards, Open Analytics.
Marketers and product owners can use insights along with customer attributes like acquisition channel, age, gender, geographical location, etc to create relevant segments. This contextual information helps them engage with their customers in a timely, relevant, and personalized way.
2. MoEngage Marketing Platform
MoEngage Marketing Platform is built to help businesses grow their customer lifetime value by driving onboarding, engagement, retention, and reactivation of abandoned users.
Marketers and product owners can use MoEngage to maintain customer profiles, segment them into relevant groups, and then engage them with personalized campaigns across channels.
Key features include: Unified Customer Profile, Segmentation, Campaigns, Flows, Personalized Product/Content Recommendations, User Management
MoEngage also provides AI-based time and content optimization of campaigns, wherein A/B tests are regulated without manual intervention based on real-time engagement.
MoEngage Features
- Supported: Insights and action on the same screen - Once you analyze your user data, if you need to engage a segment of users who dropped at one stage of the conversion funnel, for instance, you can start a campaign without going to a new tab/page.
- Supported: Insights and action on the same screen - Once you analyze your user data, if you need to engage a segment of users who dropped at one stage of the conversion funnel, for instance, you can start a campaign without going to a new tab/page.
- Supported: Predictive Segmentation based on RFM Analysis - In addition to user-defined segments, MoEngage comes with predictive segments based on RFM ( Recency, Frequency and Monetary) Analysis. This splits your users into segments like 'Potential Loyalists' and 'About to Sleep', so you can run relevant campaigns to convert them.
- Supported: Drag-and-drop Email Builder - Create beautiful emails, without code and leverage our gallery of templates to speed up execution. Save content blocks for quick use in the future.
- Supported: Custom Segmentation - Create highly detailed user segments based on user attributes and past behavior to personalize your campaigns at scale. Run analysis on the segments to measure the impact of your engagement efforts.
MoEngage Screenshots
MoEngage Integrations
MoEngage Competitors
MoEngage Technical Details
| Deployment Types | SaaS |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Countries | Global |
| Supported Languages | English |
Comparisons
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Frequently Asked Questions
What is MoEngage?
MoEngage, a small company with offices in San Francisco, Bangalore, and Calcutta, offers a push notification application for web, in-app messaging, and SMS.
What are MoEngage's top competitors?
Who uses MoEngage?
The most common users of MoEngage are from Enterprises (1,001+ employees) and the Information Technology & Services industry.
Reviews and Ratings
 (11)
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July 26, 2019
Great tool for basic Push Notifications & Email but definitely not recommended for more complex use cases
- Daily push notifications
- Purchase confirmed push notification
- Certain segmented user push notifications