Monetate Reviews

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Score 8.7 out of 101

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TrustRadius Top Rated for 2019

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Reviews (1-25 of 78)

LAURIE ASTOR profile photo
Score 8 out of 10
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Likelihood to Recommend

Monetate is ideal for quick or advanced A/B testing online and uses specific data collection to target the right audience with the right experience. Supporting trade day to day or, building a business case for future projects. This helps with project priorities and making decisions based on data. Linking data to your analytics tool can be challenging so it needs to be kept in mind for the findings you want to get out of the experiences you are running.
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Chloe O'Brien profile photo
May 25, 2019

Monetate lover

Score 8 out of 10
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Likelihood to Recommend

Well suited to:
Targeting specific customers within Monetate, such as Google shopping customers or customers previously bought dresses etc. Completing homepage testing for personalized journeys through the AI testing tool.

Less suited to:
The Monetates analytics page is not very helpful, and it would be great to have more results. Testing sequencing within Monetate has also proven difficult.
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Score 9 out of 10
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Overall, really happy with the onboarding, training and support provided. I would recommend to other brands as once you get the hang of the platform, it is pretty easy to do simple experiences yourself. Otherwise, Monetate and Lean Convert are always happy to execute our ideas whilst still giving recommendations on best practice etc.
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Score 9 out of 10
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Good to put content/changes immediately online. Good at A/B testing metrics analysis.
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Score 8 out of 10
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Likelihood to Recommend

Monetate is well suited for running AB tests as well as running campaigns and banners across the site.
It's efficient and easy to use.
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May 23, 2019

Monetate Review

Score 10 out of 10
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Likelihood to Recommend

Monetate is a great way of targeting the customers you want to complete a specific conversion.
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Score 8 out of 10
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Likelihood to Recommend

Great for very simple AB tests. Great for quick fixes to the production environment. We would get a lot of use out of testing on OTT devices, but I don't believe that's possible.
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Ellen Evans profile photo
Score 10 out of 10
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Likelihood to Recommend

Monetate is best used for its intended purpose, A/B testing and personalization. You should be familiar with HTML and CSS to use this product. I like that you can set up custom KPIs for testing efforts when conversion rate might not be your best indicator of performance. Overall a good testing tool.
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Irina Danilova profile photo
Score 9 out of 10
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Likelihood to Recommend

Monetate is a great tool when you need to run a promotion and analyze it's performance. It is also very good (although a bit time consuming) in building lists of related products or displaying information that is location-specific.
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Sheryl Newell profile photo
Score 9 out of 10
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Likelihood to Recommend

Agile and powerful tool. We have a great working relationship with account team. They listen to requirements and work as best they can to meet them. Monetate can be restrictive but recognise most of the same level other personalisation / testing tools are at this stage in the market. New functionality is released regularly to keep up with market trends
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Laura Neil profile photo
Score 10 out of 10
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Likelihood to Recommend

I would recommend Monetate to a business that wants to get set up with testing and personalisation quickly, with the knowledge that they can get the support they need to learn the tool but don't need to be web developers to use it.

I would also say that in the case of wanting to set up very specific experiments, Monetate is very useful as the targeting can be quite complex and there is the ability to integrate with other applications as well as set up custom targets.
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Score 10 out of 10
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Likelihood to Recommend

I've used different testing systems, and Monetate is simple-to-use. I've been able to train interns who'd previously had little experience, too.
More complicated tests require web dev. I'd like to be able to "safely" shift and style elements in a WYSIWYG interface, but the interface provides most of what I want.
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January 14, 2019

Monetate Review

Score 8 out of 10
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Likelihood to Recommend

Monetate is an excellent testing platform to test your ideas onto the site and see how it's working before you actually make a permanent change, and to experiment with various ideas at the same time to see which one works the best.
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Score 9 out of 10
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Monetate is good for quick changes on the site and simple tests. Complex tests requiring extensive web development can be difficult to execute by business users.
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Score 7 out of 10
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Likelihood to Recommend

A simple A/B test is Monetate's bread and butter. Providing you have a developer with the technical ability to acheive what you want, you can easily manipulate page layouts, insert content , remove content to achieve a test.

Whilst the majority fit works well as a low risk way of showing that a test will work, it does not give you learning or insight as to why something does or does not work.
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Steffany Winkelmann profile photo
September 12, 2018

Very powerful testing tool

Score 9 out of 10
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Likelihood to Recommend

If your business is online and you have pages your visitors will interact with, Monetate can be a huge asset. You can test virtually anything! But if you don't have much capital to use, Monetate will be an expensive investment that you won't see ROI on for at least a few months. If your site is simple and more informational (i.e., no offer pages, informational-only site, etc.), Monetate will still work for you but it'll be really hard to determine ROI and make your money back.
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January 18, 2018

Great testing platform

Score 8 out of 10
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Likelihood to Recommend

Monetate is great if you're looking to create content that's targeted to specific people or places. We have done this before on occasion and have targeted different images based on customer history with us. We have also used this many times in testing between new and returning customers. Monetate is also great for creating quick website experience changes and seeing how they affect users.
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Nick Ashton profile photo
Score 10 out of 10
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Likelihood to Recommend

For marketing teams to target customers by channel - email specific sales, acquisition messaging for customers coming from various sources. Testing different email capture messages.
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Reid Mirre, CPM profile photo
Score 8 out of 10
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Likelihood to Recommend

We have not implemented a live personalization yet, so this rating is based solely on pre-sales, integration, and a handful of calls. So far, it seems promising, but I cannot share our success when we have not had the opportunity to prove it. Monetate has a strong pre-sales process and will work with you every step of the way to installation. The dashboard is intuitive and it seems promising, but I can't say if it works yet.
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Erik Ickes profile photo
Score 8 out of 10
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Likelihood to Recommend

It's great for straightforward swapping and moving of elements and has a nice set of pre-built experiences that make it ready right out of the box. There is also very little setup involved.

We haven't found it that effective for converting for revenue in our market but we are not in a traditional e-commerce business. A normal retail site would see bigger benefits that we do.
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Parker Block profile photo
Score 10 out of 10
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Likelihood to Recommend

A tool such as Monetate can impact the businesses most if it is able to leverage multiple sources of first and third party data. I would discuss in the evaluation process the best ways for integrating and leveraging those data sources in a way that is scalable. If your team does not yet have a culture of testing, it is worth discussing what organization is required to leverage the tool.
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Richard Preciado profile photo
Score 10 out of 10
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Likelihood to Recommend

Taking an idea from concept to implementation has been reduced greatly. I can make changes to my site without Monetate, but without it I would not be able answer the question of how this change affects my results. Being able to personalize and make changes is great, as long as you can measure whether those changes are positive or negative.
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About Monetate

Monetate is an ecommerce personalization software for consumer-facing brands. It is used by QVC, Newegg Inc., J. Crew Group Inc., The North Face, and hundreds of other retailers according to the vendor. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance.

The Monetate platform is open, designed to work seamlessly across the user's marketing stack. Monetate is real-time too, with machine learning capabilities to help deliver 1-to-1 personalization at scale.

Monetate Features

Has featureTesting
Has featureSegmentation
Has featureMachine Learning
Has featureData Integration
Has featureAPIs

Monetate Integrations

Google Analytics, Adobe Analytics, Intershop Commerce Suite, Tealium AudienceStream, HCL Commerce, Oracle BlueKai, SAP Commerce Cloud (formerly SAP Hybris), Magento Commerce Cloud (formerly Magento), Web Analytics Platforms, Demandware, Neustar Identity Data Management Platform (IDMP, PlatformOne)

Monetate Competitors

Pricing

Does not have featureFree Trial Available?No
Does not have featureFree or Freemium Version Available?No
Has featurePremium Consulting/Integration Services Available?Yes
Entry-level set up fee?Optional

Monetate Support Options

 Free VersionPaid Version
Email
FAQ/Knowledgebase
Video Tutorials / Webinar
Phone

Monetate Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No
Supported Languages: English