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SEOptimer

Score9.4 out of 10

10 Reviews and Ratings

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What is SEOptimer?

SEOptimer is a comprehensive SEO audit and reporting tool designed to assist website owners, website designers, digital agencies, and SEO experts in improving their online presence and search engine rankings. According to the vendor, this software solution caters to small businesses, digital agencies, and SEO professionals. It offers a range of features and customizable reports to meet the needs of various professions and industries, including small business owners, digital agencies, SEO experts, and web designers.

Key Features

SEO Audit & Reporting Tool: According to the vendor, SEOptimer is a comprehensive SEO audit and reporting tool that helps identify website problems and provides actionable recommendations for improvement.

Languages and Customization Options: The vendor claims that SEOptimer offers white-label SEO reports in multiple languages, including French, Spanish, and German. Users can customize reports with specific colors, fonts, and styling to match their brand identity.

Embeddable Audit Tool: SEOptimer offers an embedded SEO audit tool that can be added to websites to generate leads. According to the vendor, users can customize the audit form to match their website's styling and colors.

Simple Do-It-Yourself SEO: The vendor states that SEOptimer provides a simple DIY SEO solution for small business owners. The tool crawls the entire website, identifies problems, and recommends clear tasks with guides tailored to different website types.

Free SEO Toolbox: In addition to the SEO audit tool, SEOptimer offers a range of free SEO tools. These tools include a meta tag generator, keyword generator, robots.txt generator, .htaccess file generator, and XML sitemap generator.

Bulk Reporting with SEOptimer: According to the vendor, SEOptimer offers bulk reporting functionality for agencies and researchers. Users can upload a list of website URLs via CSV file and generate custom-branded SEO audits efficiently.

Keyword Research Tool: The vendor claims that SEOptimer's keyword research tool helps users perform keyword research quickly and easily. It provides insights into monthly search volume, competition, SERP results, estimated traffic volume, and estimated CPC.

Keyword Tracking Tool: According to the vendor, SEOptimer's keyword tracking tool helps users keep track of their keyword rankings and the success of their SEO efforts. Users can find the keywords their site ranks for in real-time and track their rankings over time.

API Integration: According to the vendor, users can integrate SEOptimer's SEO auditing capabilities into their own software applications using the API. They can submit URLs for auditing via JSON and retrieve data points, scores, and white-label PDF reports programmatically.

Scheduled Reports: The vendor claims that users can set up scheduled reports to automatically audit and generate SEO reports for specific websites at regular intervals. This feature allows users to stay updated on the SEO performance of their websites without manual intervention.

Categories & Use Cases

Key Features

Learn about the best (and worst!) features SEOptimer has to offer, as determined by TrustRadius' reviewers.
Based on 10 ratings of SEOptimer's features
View all features

Top Performing Features

  • Keyword analysis

    The tool analyzes the content of your site to help discover the right keywords.

    Category average: 8.7

  • Backlink management

    The tool tracks existing backlinks, measures their impact on search rankings, alerts you of new backlinks, and helps surface backlink opportunities.

    Category average: 7.7

  • SERP ranking tracking

    The tool tracks your website’s position in search engine results pages (SERPs) for keywords, over time.

    Category average: 8.2

Areas for Improvement

  • Multi-domain support

    For SEO agencies, the tool allows users to track multiple domains in one instance.

    Category average: 8.6

  • Integration with web analytics tools

    The tool integrates with web analytics tools such as Google Analytics and Adobe Analytics (SiteCatalyst).

    Category average: 8.7

  • Task management

    Users can track and manage the tasks associated with SEO.

    Category average: 6.8

Reviews

What users are saying about SEOptimer.
View all reviews

One of the best SEO tools ever

Incentivized
Ojas KordeView profile
Digital Paid Media Strategist in Marketing at The Channel Company (201-500 employees employees)

Use Cases and Deployment Scope

I have been using SEOptimer with the wordpress website that I manage for my company. It has been of a great help to find out where the website is lacking in terms of on-page and off-page SEO. Also, the SEOptimer provides recommendations for a quick fix for thos issues, which are really helpful for someone like me who did not have any SEO background back then

Pros

  • Backlink building
  • On page seo
  • Recommendations of topics for SEO based articles based on the keywords

Cons

  • User interface
  • Competitor analysis, especially for paid search
  • Backlink opportunities

Return on Investment

  • Increased seo ranking
  • More traffic on the website
  • More customers
  • More revenue

Alternatives Considered

Semrush and Screaming Frog SEO Spider

Other Software Used

Semrush, Screaming Frog SEO Spider, Majestic SEO

If you like overpaying, go with the rest! But if you want a great value, Monitor Backlinks is the best!

Incentivized
Ramon KhanView profile
Online Marketing Director | Business Develoment in Marketing at National Air Warehouse (1-10 employees employees)

Use Cases and Deployment Scope

Monitor Backlinks is used by our company to monitor any link activity that we do not want happening on our site. Unfortunately, in current times, there are bots, competitors and just overall, low-quality sites that link to high ranking domains. For this reason, we thought it was important to have such a tool to track backlink activity. Furthermore, Monitor Backlinks allows us to analyze the quality of each link and domain and quickly report it to Google Webmaster Tools to disavow links if necessary. It is also a nice tool to see all the good mentions that you get across the web as it picks up all activity.

Pros

  • It is highly recommended if you have a high ranking website that is prone to competitors building spam. It makes the process if identifying, tracking and disavowing spam links fast and easy.
  • It is a good tool to track positive mentions of your site as well and does a good job monitoring the reputation of your site by picking up mentions of your website across the web.
  • It's affordable for what it does compared to its competitors and its also very easy to use. But their customer service is always there to help out in case you need it.

Cons

  • The tool is very detailed, I did not think of any particular feature that could be needed but if I do, I will report back.

Return on Investment

  • It's hard to gauge the effect of negative SEO attacks but they have the power to bring your whole site down, so having a tool like this setup is really priceless.
  • Their cost is also very affordable when compared to similar tools that do not have the same functionality or level of detail that they offer on their analysis so from that perspective is a savings right from the start.

Other Software Used

CloudFlare, Lucky Orange

SEOptimer is a Great White Label Tool for Website Audits

Incentivized
Scott RichardsonView profile
Co Founder and SEO Consultant at Scott McKellam Agency (1-10 employees employees)

Pros

  • SEO optimization: analyzes the key SEO objectives - headers, descriptions, links, keyword density, content, etc.
  • Performance: analyzes load speed (server response, content, page size, and scripts), image optimization,
  • Security: checks for SSL, malware, etc.
  • Social Media: analyzes visibility on social media.

Cons

  • It would be helpful if they gave specifics on how to perform the recommendations they give.

Return on Investment

  • Has been super helpful for acquiring new clients
  • Price is super affordable and the ROI is huge because of that.

Alternatives Considered

SEMRush and Ahrefs Site Explorer

Other Software Used

SEMRush, Ahrefs Site Explorer, Majestic SEO

Good backlinks or bad backlinks? Monitor Backlinks shows you fast.

Incentivized
Verified User
Employee in Marketing (201-500 employees employees)

Use Cases and Deployment Scope

Our company's website had hundreds of low PR and low DA backlinks from spammy websites pointing to our main domain and ancillary pages. In order to determine if the links were spammy and potentially harmful to our site, I had to research them in MOZ, which took a lot of time and effort. As our site got bigger, and our online presence increased, so too did the number of odd links. After lots of online research, I found Monitor Backlinks, and it really saves time when identifying shady backlinks. It has a helpful feature that creates a "disavow links" file to upload to Google Webmaster.

Pros

  • It "scrapes" the web and adds new backlinks to your dashboard, and each link has a wealth of information. This includes domain authority, potential spam alert, and country of origin. The backlinks appear quickly, most within a day or two of being crawled by Google.
  • You can tag spammy backlinks on your dashboard with a "disavow" button. You can either disavow the individual link or disavow the entire domain. Once finished, you can export a file with one click to get a complete list of links to upload to Google Webmaster so the links can be disavowed. Each link that you tag as "disavow" turns red, so you will always be able to see what you already disavowed.
  • Another great feature is the keyword tracker. You can add organic keywords that you track on your website, and Monitor Backlinks shows you their current organic rank on Google (best rank of all time) and estimated monthly search volume.

Cons

  • A great option would be to have the ability to create organic keyword ranks for keywords in specific categories, not just keywords for our entire website. Specifically, the ability to create custom lists for keyword groups. This would be a huge time-saver for SEOs whose websites have varied keyword groups.
  • Currently, I get email notifications from Monitor Backlinks once every week or so. These emails show new backlinks and any changes in existing backlink status. I log into the platform each morning to see what is going on, but a great addition would be real-time emails that alert you when a really low-quality backlink is uncovered.

Return on Investment

  • Our website's domain authority increased about four months after we started using Monitor Backlinks. I identified a long list of potentially spammy links and submitting a disavow link request to Google, and they were disavowed after about two months.
  • It would be too difficult to put a number on the ROI, but Monitor Backlinks has definitely helped make a positive impact on our SERP. Being able to quickly pinpoint bad links and disavow them helps improve our domain authority, page authority, and trust scores.

Alternatives Considered

Ahrefs Site Explorer

Other Software Used

Moz, Marketo, Adobe Illustrator CC