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Sitecore Send

Score8.7 out of 10

24 Reviews and Ratings

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What is Sitecore Send?

Sitecore Send, formerly Moosend, is an email marketing platform featuring drag and drop editor and templates for newsletters, automated workflow, mailing list management with custom fields and advanced segmentation, and personalized content.

Categories & Use Cases

Key Features

Learn about the best (and worst!) features Sitecore Send has to offer, as determined by TrustRadius' reviewers.
Based on 24 ratings of Sitecore Send's features
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Top Performing Features

  • A/B testing

    Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

    Category average: 8.1

  • Mobile optimization

    Users can easily optimize emails and landing pages for mobile devices.

    Category average: 8.5

  • Email deliverability reporting

    The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

    Category average: 8.6

Areas for Improvement

  • Dynamic content

    Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

    Category average: 8

  • Ability to test dynamic content

    Users can test dynamic content prior to launching a campaign.

    Category average: 7.5

  • Landing pages

    Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

    Category average: 8

Reviews

What users are saying about Sitecore Send.
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CMS with robust features

Incentivized
Verified User
Consultant in Marketing (1-10 employees employees)

Use Cases and Deployment Scope

Sitecore Send can be leveraged by businesses to deliver personalized digital experiences to their customers. It combines content management, digital marketing, and e-commerce capabilities into a single platform. This allows businesses to manage their website content, automate marketing campaigns, and track customer behavior across different channels.

Pros

  • content management
  • ecommerce management
  • marketing

Cons

  • Price
  • customer support
  • onboarding

Return on Investment

  • Solid UI
  • Helps save time
  • can be pricey

Usability

Alternatives Considered

WordPress and Brizy

User Friendly Email Marketing with Sitecore Send

Verified User
Employee in Research & Development (201-500 employees employees)

Use Cases and Deployment Scope

Sitecore Send is mainly used in organization for personalized email marketing and to enhance customer engagement. Business Problems Addressed: Targeted Marketing, Performance Tracking, Integrates easily with other products.

Pros

  • email marketing automation
  • audience segmentation
  • Integrates easily with Sitecore XM Cloud & Other Tools

Cons

  • If a contact import have a high suppression rate (eg: bounces, unsubscribes, invalid emails), the entire import may fail without clear reason.

Return on Investment

  • Behavioral targeting and segmentation help deliver relevant content, boosting conversion rates.

Usability

Track, profit, and create for an ultimate experience

Incentivized
Jaxon adamView profile
Customer Service Assistant in Customer Service at Capita (10,001+ employees employees)

Pros

  • Moosend is the best application to trace the business development and to create ideas through email marketing
  • This tool is helpful in the atomization of developments on a certain level
  • It promotes business opportunities in the market with innovation and ideas

Cons

  • People can’t understand its features because of its versatility
  • There should be strong networking across the system to get its unlimited benefits

Return on Investment

  • It is a multi-purpose tool to track random issues at a faster speed and provide a solid strategy to interpret the situation for online marketing.
  • It doesn’t disappoint me in making strong plans for taking the projects to a higher level.
  • This application is highly professional and there must be some security check to protect the information.

Alternatives Considered

Maropost

Other Software Used

Slack, Lifesize Video Conferencing, Aruba Networks Wireless LAN (WLAN)

We deserve this hassle-free email marketing platform

Incentivized
Daniel CooperView profile
Digital Marketing Specialist in Marketing at Sysco (10,001+ employees employees)

Pros

  • Powerful real-time analytics.
  • Sending transactional emails.
  • Scheduling campaigns and adding countdown timers to emails.
  • Adding images and videos to newsletters.

Cons

  • If you have more than 1000 subscribers you will be required to upgrade to the Pro plan.
  • Free plan users have limited customer support.

Return on Investment

  • Automated workflows.
  • Lower churn rates.
  • Segmenting lists.
  • Measuring email campaigns performance.

Alternatives Considered

AWeber

Other Software Used

Drupal

Good Bang for Buck for All-Around Email Marketing Software

Incentivized
Nathan RichardsonView profile
SEO Analyst in Marketing at BambooHR (501-1000 employees employees)

Pros

  • Automation
  • Contact lists
  • Analytics

Cons

  • UI
  • Prospecting
  • Notifications

Return on Investment

  • Improved conversion
  • Reduced time spent
  • Added to template library company-wide

Alternatives Considered

BuzzStream

Other Software Used

Mention, Sprout, Podium