Moz Pro

Moz Pro

Customer Verified
Top Rated
About TrustRadius Scoring
Score 8.2 out of 100
Top Rated
Moz Pro

Overview

Recent Reviews

SEO Powerhouse!

8
June 12, 2021
When our company searched for a new SEO tool, we came across Moz Pro and gave it a go, while only our marketing team used it, the …
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Best SEO Software For Beginners

9
June 11, 2021
If you are a beginner in digital marketing, then this tool is perfect for you. It gives you a lot of features.

Moz Pro keyword explorer: …

Moz Was a Great Choice for SEO Newbies

8
May 24, 2021
We use Moz Pro on our marketing team to help plan our SEO and content strategies. Inbound is a big part of our overall approach, and Moz …
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MOZ - Comprehensive SEO tool

8
November 07, 2019
Moz is being used to track local SEO performance and also to track traffic and mentions. This amazing software allows us to understand our …
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Reviewer Sentiment

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Awards

TrustRadius Award Top Rated 2022
TrustRadius Award Top Rated 2020
TrustRadius Award Top Rated 2019

Popular Features

View all 14 features

SERP ranking tracking (39)

8.6
86%

Keyword analysis (39)

8.5
85%

Page grader (38)

8.2
82%

Competitive analysis (38)

7.9
79%

Reviewer Pros & Cons

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Pricing

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Standard

$99

On Premise
per month

Medium

$179

On Premise
per month

Large

$299

On Premise
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://moz.com/products/pro/pricing#pr…

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Starting price (does not include set up fee)

  • $99 per month

Features Scorecard

SEO

7.8
78%

SEO Channels

7.3
73%

SEO Platform & Account Management

7.9
79%

Product Details

What is Moz Pro?

Moz Pro, from Moz in Seattle, Washington, is an SEO platform for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunities, site audit, prospective keyword analysis, and content grading, as well as a crawl test to find broken or poorly designed site elements.

Moz offers free SEO tools to get started, after which the Standard pack starts at $99 and supports 3 Campaigns, 300 keywords, 100,000 crawled pages, and more. The subsequent higher-priced tiers available for $179, $299, and $599 (Medium, Large, and Premium) support white label reporting and more keyword and activity coverage, for agencies of increasing size.

Moz was acquired by iContact in June 2021. Moz is now an iContact company.

Moz Pro Features

SEO Features

  • Supported: Keyword analysis
  • Supported: Backlink management
  • Supported: SERP ranking tracking
  • Supported: Page grader
  • Supported: Competitive analysis
  • Supported: Site audit / diagnostics
  • Supported: Site recommendations
  • Supported: Task management

SEO Platform & Account Management Features

  • Supported: Multi-domain support
  • Supported: Integration with web analytics tools

Moz Pro Screenshots

Moz Pro Integrations

Moz Pro Competitors

Moz Pro Technical Details

Deployment TypesOn-premise
Operating SystemsWindows, Linux, Mac
Mobile ApplicationNo
Supported CountriesGlobal
Supported LanguagesEnglish

Comparisons

View all alternatives

Frequently Asked Questions

What is Moz Pro?

MozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz offers free SEO tools to get started, after which the Standard pack starts at $99 and supports 5 Moz Analytics Campaigns, 300 keywords, 250,000 crawled pages, and 15 social accounts. The subsequent higher priced tiers available for $149, $249, and $599 (Medium, Large, and Premium) support white label reporting and more keyword and activity coverage, for agencies of increasing size.

How much does Moz Pro cost?

Moz Pro starts at $99.

What is Moz Pro's best feature?

Reviewers rate SERP ranking tracking highest, with a score of 8.6.

Who uses Moz Pro?

The most common users of Moz Pro are from Small Businesses (1-50 employees) and the Marketing & Advertising industry.

Reviews and Ratings

 (354)

Ratings

Reviews

(1-25 of 37)
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Richard Naimy | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
I have been a subscriber for 7 or 8 years. I love the community, I love the tools, I love the customer service and I love the insights I learn from the Moz community, why would I not renew my subscription? Being a subscriber of Moz is being an active part of the search marketing industry, it's like going to your favorite coffee shop, but even better because everyone is talking about what you are passionate about. What could be better? I don't believe you will find this type of feeling with any other search marketing vendor.
Alex Fusman | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
As an individual with SEO-related side projects, it may be hard to justify the annual cost of the Moz PRO membership. However, for a company, it is a relatively low cost, especially if the Moz toolset is being used by multiple individuals within the company.
Mike Tekula | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
Out of all of the tools we use in our online marketing consulting work, Moz is probably the single most valuable (outside of Google Analytics). We have also seen great advancement in the Moz tool set, such that we are confident that, for the same investment, what we will have at our disposal in six months will be superior to what we have now, and this trend has not slowed down.
Steve Medeiros | Lead Search Analytics Expert | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
As mentioned previously, the pricing is quite reasonable and worth subscribing to given all the materials and resources you have access to.
Sergio Mercado ✔ | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
We are currently researching a new enterprise level platform, which will make some of the Moz functionality a little easier to manage. We plan to still have access to Moz in order to verify information but the size of our site and the number of pages we have to track have grown significantly to the point where we are outgrowing tools like Moz.
Chris Lesner | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
I give it a 10, because I already renew it every month. I use Moz multiple times a week and without it don't think our company would be near as effective. Also, there are no other great tools for managing your social and general web presence like Moz has with their site and their partnerships.
Kyle Claypool | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Review Source
We've been paying monthly for Moz for at least four years. We rely heavily on it for our daily work, and would need to re-engineer many of our processes if we were to cancel our subscription. I suspect we'll continue to use Moz as long as we are in business (assuming they maintain their quality).
Mackinley Levine | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
It's an essential part of our SEO strategy. We would also not want to lose any of the historical keyword data we've accumulated week-over-week: we've had it set up to track keywords for quite some time, and it can be useful for us to look at this data in order to be mindful of how our strategy is evolving. It also doesn't hurt to take a hard look at they keywords we've lost, and why we've lost them (perhaps even making some guesses as to how Google's algorithm has changed for certain broad keywords that can convey a number of different intents behind the search).
Score 9 out of 10
Vetted Review
Verified User
Review Source
Moz provides the insight that our department needs for better digital marketing initiatives. If we are looking into a new initiative we rely on Moz to provide us with as much diagnostic and competitor information possible to make the best decision.
Samantha Hornby | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User
Review Source
We are using another software system, HubSpot, that at the moment does not provide all the features that Moz offers. More specifically Moz does a better job of keyword analysis and focuses more on website design and SEO. However, if HubSpot developed these features, we would maybe re-consider renewal, as we are not currently using many other features of Moz.
Jeff Bedford | TrustRadius Reviewer
Score 4 out of 10
Vetted Review
Verified User
Review Source
Open Site Explorer as of right now is worth the subscription renewal. We also hold out hope that some of the other tools that Moz offers will improve, and we do find ourselves poking around with things like the on-page seo grader and keyword difficulty tool. They have also made nice progress with the Fresh Web Explorer tool that we use to supplement some other mention tracking tools like Cision. Followerwonk is also a valuable tool for identifying influencers, that requires a Moz subscription.
Score 10 out of 10
Vetted Review
Verified User
Review Source
Moz has given us insight into areas of our SEO strategy that we never had, for both ourselves and our clients . This has allowed us to offer a high level of confidence when making SEO recommendations both internally and externally. It also reduces the amount of time we spend evaluating and analyzing our data points across the different systems. Moz makes ROI simple. It saves us time and makes us better at what we do.