Great to ensure trustworthiness of your data.
To support a wide variety of customer journeys, we collect user behavior data from our apps, backend, and external services. mParticle …
Overview
What is mParticle?
The mParticle customer data platform supports data collection from a wide variety of sources and provides standardization, cleansing and deduping, and tags, as well as data enrichment via scoring, contextual or behavioral data, as well as segmentation and customer profile…
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What is mParticle?
The mParticle customer data platform supports data collection from a wide variety of sources and provides standardization, cleansing and deduping, and tags, as well as data enrichment via scoring, contextual or behavioral data, as well as segmentation and customer profile management.
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://www.mparticle.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
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Product Details
- About
- Integrations
- Tech Details
- FAQs
What is mParticle?
mParticle Video
Learn what mParticle is and how it can help your team simplify your customer data infrastructure today!
mParticle Integrations
- Amazon Advertising Sponsored Products
- Shopify
- Aarki
- Adobe Target
- Algolia
- Airship
- Amazon Redshift
- Bluecore
- CleverTap
- Epsilon Publishers
- Dynamic Yield
- Emarsys
- Google Analytics
- Google BigQuery
- Iterable
- Kissmetrics
- Looker
- Microsoft Azure
- Marigold Engage by Sailthru
- Twilio SendGrid
- Snowflake
- Tapjoy
- Treasure Data
- Webtrends Analytics
- Zendesk
- Wootric
mParticle Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
The mParticle customer data platform supports data collection from a wide variety of sources and provides standardization, cleansing and deduping, and tags, as well as data enrichment via scoring, contextual or behavioral data, as well as segmentation and customer profile management.
Reviewers rate Support Rating highest, with a score of 8.
The most common users of mParticle are from Enterprises (1,001+ employees).
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Reviews and Ratings
(23)Attribute Ratings
Reviews
(1-1 of 1)Companies can't remove reviews or game the system. Here's why
January 24, 2023
A good starting point for understanding the power of CDP
- Audience creation
- Data forwarding
- Data governance
- ID Sync
- The lag is really bad. There is no way to do real-time targteing
- audience creation
- We can target users easily by creating audiences based on user activity
- We can ingest data from multiple sources
- We can use data from multiple sources to create audiences
I have not evaluated or used other products like mParticle
3
Data analytics and marketing automation.
1
coding- JS and Java, problem-solving, root cause analysis
- audience creatiing
- data forwarding to different platform
- data ingestion from different platform
- to find bugs in production App
- to validate data in UAT App
- Modifying data forwarded to different platform
- Customer Jouney life cycle
- ID Synchronisation