Name: Needle
Author: Needle

Help Desk

Web and Video Conferencing

Customer Support

Business Intelligence (BI)

Collaboration

Contract Management

Data Extraction

Operational Analytics

Risk Management

Streaming Analytics

Enterprise

Accounting

Budgeting and Forecasting

Cash Flow Management

Crypto Accounting

Crypto Asset Management

Investor Relations

Finance and Accounting

Applicant Tracking

Background Check

Corporate Learning Management

Employee Recognition

HR Management

Payroll

Talent Intelligence

Talent Management

Technical Skills Assessment

Workforce Analytics

Workforce Management

Human Resources

Application Lifecycle Management (ALM)

Authorization

Cloud Storage

Continuous Delivery

Converged Infrastructure

Data Fabric

Data Science

Fraud Detection

IT Service Providers

Identity Verification

Integration Platform as a Service (iPaaS)

Intranet

IoT Security

Network Monitoring

Network Performance Monitoring

NoSQL Databases

Secret Managers

Web Portal

Wireless WAN

Information Technology

A/B Testing

AI Image Generation

Ad Serving & Retargeting

All-in-One Marketing

Audio Editing

Content Management

Email Marketing

Marketing Automation

Predictive Analytics

Retail Media Advertising

Screen and Video Capture

Social Media Management

Survey & Forms Building

Video

Web Analytics

Marketing

Project Management

Wireframing

Professional Services

Customer Relationship Management (CRM)

Revenue Operations

Sales

API Security

Security

Animal Shelter

Architecture

Chargeback Management

Computer-Aided Design (CAD)

Debt Collection

Dental

Moving Software

Oil and Gas

Tax Practice Management

Vertical-Specific

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### Customer Experience Enhancement
Users consistently praise Needle for its exceptional ability to enhance customer experience. The platform's user-friendly interface and insightful reporting capabilities have been instrumental in driving growth and improving conversion rates for businesses. Customers appreciate the personalized approach taken by Needle in helping them make informed purchases, especially in industries with complex technical products. The positive impact on customer experience and the combatting of misinformation have solidified Needle's reputation as a valuable partner in enhancing the overall shopping experience.

### Customer Advocacy
Reviewers consistently highlight the value brought by Needle's advocates, emphasizing their in-depth product knowledge and the positive impact they have on customer experiences. While some users mention occasional limitations in providing comprehensive answers, overall, the advocates are seen as a valuable resource for customers seeking information and guidance. The collaborative and supportive environment among advocates also contributes to a positive experience, with occasional contests adding a touch of engagement and fun to the chatting platform.

### Online Shopping Assistance
Reviewers consistently highlight Needle's online shopping assistance as a valuable resource that aids customers in making informed purchasing decisions. Users appreciate the personalized support provided by experts in the field, which enhances the overall shopping experience. The platform's emphasis on accurate product information and combatting misinformation from traditional retailers is also well-received by customers. Additionally, the assistance with sizing and product details significantly reduces the likelihood of returns, contributing to a smoother online shopping process.

### Chat Support
User feedback on Needle's chat support functionality varies, with some users praising the knowledgeable and dedicated representatives who provide quick and helpful responses. However, there are also concerns raised about the occasional lack of product information and limitations in addressing certain queries due to connectivity issues. Despite these drawbacks, many users appreciate the flexibility in scheduling and the opportunity to engage with customers in a personalized manner through chat support.

### Real-Time Communication
Users consistently highlight Needle's real-time communication feature as a valuable tool that enables prompt and accurate responses to customer inquiries. The ability to connect brand advocates with potential buyers in real-time is seen as a significant advantage, fostering a sense of trust and loyalty among customers. The platform's real-time communication capabilities are viewed positively for their role in facilitating informed purchasing decisions and enhancing the overall customer experience.

### Personalized Customer Interactions
Some users express satisfaction with Needle's personalized customer interactions, highlighting the value of connecting with knowledgeable experts who provide personal assistance akin to shopping with a trusted friend. On the other hand, there are contrasting opinions, with some users indicating a need for improvement in the consistency and depth of personalized interactions. This mixed sentiment suggests that while some customers appreciate the personal touch offered by Needle, others feel there is room for enhancement in tailoring interactions to individual needs.

Users have made several recommendations based on their experiences with Needle. The most common recommendations include trying out the test chats offered by Needle to see its effectiveness, considering Needle for implementing a user-friendly, dynamic, and engaging chat platform, and providing as much background information on products and technical info as possible when using Needle. Additionally, users suggest exploring Needle as a potential side hustle opportunity and believe that although finding a cost center for Needle may be challenging, it is well worth the risk due to its unique capabilities. Overall, users see Needle as a valuable tool for improving customer service, providing information, and exploring new opportunities.

Needle by ThirdChannel is a retail technology solution that aims to provide a unified approach to retail execution. According to the vendor, this platform combines the expertise of brand representatives with advanced cloud-based technology to potentially deliver a competitive advantage for retail brands. Needle is designed to cater to businesses of various sizes in professions and industries such as retail brands, consumer goods companies, fashion and apparel, sporting goods, and health and nutrition.

## Key Features

**Unified Approach**: ThirdChannel's Needle aims to offer a unified approach to retail execution by integrating in-store and online retail activities. The vendor suggests that this integration allows brand representatives to potentially optimize sales strategies across both channels.

**Retail Execution Technology**: Needle's retail execution technology is said to provide real-time visibility into online and in-store activity. The platform aggregates data points and presents them in simple dashboards, potentially enabling brands and brand reps to access quick overviews and deep-dive analytics.

**Brand Experts**: Needle is driven by brand experts who act as brand representatives. These brand reps are experienced in visual merchandising, online chat, and sales, and they are dedicated to providing a positive buying experience.

**Omnichannel Processes**: According to the vendor, Needle prioritizes both in-store and online shopping experiences, aiming to deliver a unified retail experience. Brand reps enhance the in-store shopping experience through visual merchandising, store associate training, and reliable inventory management. They also assist online shoppers by providing personalized support, recommendations, and information about the brand's products.

**Empowering Retail Brands**: Needle aims to empower retail brands by providing actionable data, high-level visual merchandisers, and an online customer experience that potentially drives sales. The platform enables brands to amplify their products, connect with buyers, and potentially improve ROI.

**Technology**: Needle's proprietary technology serves as an end-to-end solution for businesses aiming to improve their retail execution. According to the vendor, the technology provides real-time insights into inventory, sales data, and visual merchandising history. It allows brands to manage multiple locations, optimize in-store and online sales strategies, and potentially allocate resources effectively.

Needle has proven to be a valuable tool for businesses seeking to improve the customer experience. Through personal chats and chat-based sales support, customers can make informed purchasing decisions, reducing the likelihood of returns and increasing conversions. Needle's platforms allow experts to connect with customers on a personal level and help them find the right equipment for their specific needs. 

Beyond providing excellent customer service, Needle is also helping businesses increase revenue by capturing otherwise lost sales. By engaging with leads who don't like to talk on the phone, Needle allows users to create a better user customer experience. Additionally, Needle brings the in-store experience online by allowing customers to shop with other shoppers as well as sales reps, making transactions feel more social and less transactional. Overall, Needle is helping users scale their customer service efforts while improving conversion rates and driving incremental revenue growth year over year.

Flexible Schedule: Users appreciate the flexibility of Needle's schedule, with many reviewers stating that they can work at their own pace and choose their hours. The stress-free work environment allows them to balance their personal and professional life according to their preferences.

Knowledgeable Advocates: Many users find it helpful that Needle's advocates are knowledgeable about products and services they are promoting. They provide valuable insights, respond quickly to queries, and display expertise in the respective fields. 

Great Customer Support: The customer support at Needle is highly appreciated by users who value talking to a live person instead of a bot. The personalized advice provided by the representatives is considered expert, professional, dedicated, and supportive.

Difficult to connect with many people: Some users have found it challenging to connect with multiple people at once, leading to frustration. 

Lack of availability for chat advocates: According to some reviewers, there are limited hours available for chat advocates which could be seen as a downside.

Needle support can be unhelpful: It has been reported by several customers that getting help from Needle support is difficult and unreliable.

Needle is an eCommerce platform built around targeted discoveries, tailored responses, and customer loyalties.

BigCommerce is a SaaS platform that allows SMBs to develop eCommerce sites. Features include the capabilities to design the storefront, configure products, manage payments, generate traffic, and optimize conversion.

Standard

Plus

Shopify is a commerce platform designed for both online stores and retail locations.  Shopify offers a professional online storefront, a payment solution to accept credit cards, and the Shopify POS application to power retail sales.

Shopify Lite

Basic Shopify

Advanced Shopify

Needle

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eCommerce  is short for "electronic commerce." eCommerce software comprises electronic storefronts that provide an eCommerce solution for merchants hosting a website on which consumer transactions are generated online, and have many features ancillary to this purpose.

eCommerce

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Online Storefront

Features for creating an online storefront with a browse-able product catalog.

Product catalog & listings

Products are easy to browse; listings include descriptions, photos, 360-degree views, and/or videos.

Product management

Bulk product upload

Admins can upload products in bulk using spreadsheets.

Branding

Storefront is part of a unified customer experience of the brand across channels (social media, physical store, website, etc.)

Search & filter

Visitors can easily search for products and filter products based on criteria like type, size, color, etc.

Mobile storefront

Customers can easily shop on mobile devices; storefront is responsive or mobile optimized.

Product variations

Products with variations or configurable options are easy to list and easy to browse.

Subscriptions & downloads

Accommodates intangible “softgood” products like subscriptions, downloads, and free trials.

Website integration

Integrates with an existing company website or blog.

Visual customization

Users can customize the look & feel of the storefront; storefront is visually attractive.

Beyond product catalog, includes basic content creation and management features such as blogging capabilities.

Customer service tools

Includes tools like live chat for providing customer service to eCommerce website visitors.

Online Shopping Cart

Features that facilitate the collection of items so that customers can purchase them as a group.

Abandoned cart recovery

Saves contents of abandoned carts and allows customers to purchase on a future visit; may send a reminder email to the customer and/or a report to the merchant to help convert abandoned carts into sales.

Tax calculator

Shopping cart calculates tax and may also process tax or integrate to 3rd party tax handling solutions.

Shipping calculator

Shopping cart calculates and displays cost of shipping or shipping estimates.

Integration with Amazon

Syncs product catalog to Amazon; customers can find, collect and purchase products on Amazon.

Integration with eBay

Syncs product catalog to eBay; customers can find, collect, and purchase products on eBay.

Checkout user experience

Easy for customers to view shopping cart and checkout; maintains a consistent, trusted look & feel.

Online Payment System

Features related to processing online payment for eCommerce purchases.

PayPal integration

Integrates with PayPal’s online payment system.

Returns & refunds

Includes tools for managing product returns, exchanges, and refunds.

Single-click checkout

Returning customers can checkout, using their registered payment and shipping information, with one click.

eCommerce security

Security measures are in place to prevent a breach of sensitive payment information.

Credit card transaction fee

eCommerce vendor charges a payment processing fee (fixed or percentage) for credit card transactions.

B2B features

Includes features that that are valuable to B2B transactions, such as contract negotiation, pricing, invoicing, etc.

eCommerce Marketing

Features related to marketing for eCommerce websites

Promotions & discounts

Includes tools for offering and redeeming coupons, promotional codes, and time-based discounts.

Personalized recommendations

Display or recommend certain products depending on the customer’s identity or shopping/browsing history.

The platform & templates help users create the right website infrastructure (pagination, page headers, titles, meta tags, url structure, etc.) to increase the site’s visibility in search engine results.

Product reviews

Allows customers to post ratings and reviews for individual products.

Social commerce integration

Integrates with social media to allow customers to share products, shop for products, and view ads within their social media networks.

Customer registration

Customers can register for an account with their email address, saving their contact, shipping and payment information.

eCommerce Business Management

Features related to business management and administration of eCommerce operations

Multi-site management

Administrators can manage multiple storefronts or websites under one umbrella.

Order processing

Includes tools or integrations for order processing.

Inventory management

Includes tools or integrations for managing inventory.

Needle

Overview

What is Needle?