Leaving a video review helps other professionals like you evaluate products. Be the first one in your network to record a review of NetBase Quid, and make your voice heard!
Entry-level set up fee?
- Setup fee required
- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
Would you like us to let the vendor know that you want pricing?
- Supported: Real-time Data Updates
- Supported: Customizable Dashboards
- Supported: Triggered Alerts
- Supported: 51 Months of Historical Data
- Supported: Reports Automatically Emailed to You
- Supported: Easy Non-boolean Topic Builder
- Supported: Influencer Marketing
- Supported: News Media Analysis
- Supported: Competitor Analysis
- Supported: Sentiment Scoring
- Supported: News and Media Analysis
- Supported: Report Exporting
Watch We sat down with Sydney Perotti, Communications Analyst at PepsiCo in Chicago, to understand how using NetBase Quid’s “Quid Pro” helped drive business decisions by uncovering new opportunities for their Quaker Grits brand. Sydney explains how Quid Pro’s billions of news and blog sources helped her and her team understand consumer and cultural trends, including the discovery of the Jekyll Island Shrimp & Grits Festival in Georgia. For more information about NetBase Quid, visit https://www.netbasequid.com. Request a Free Demo: https://netbasequid.com/demo.
Watch We sat down with Andy Mecs, VP of Marketing & Innovation at StarKist in Pittsburgh, PA to understand how using NetBase Quid ‘s social media analytics helped StarKist with market research to understand consumer trends to develop better packaging to call out ingredients, flavors and nutritional information. For more information about NetBase Quid, visit https://netbasequid.com. Request a Free Demo: https://netbasequid.com/demo.
Watch We recently interviewed America Anguiano, Senior Marketing Analyst at ICF Next, a global marketing agency with offices in Los Angeles, CA. Anguiano explains how NetBase Quid’s AI powered social mood tool has fueled ICF Next’s creative team and clients by capturing conversations around consumer sentiment within the travel industry. Data insights from media articles such as news articles, blogs, forums and social media, have propelled her agency to adapt to new trends and predict what’s next in travel. For more information about NetBase Quid, visit https://netbasequid.com. Request a Free Demo: http://go.netbase.com/demo.
|Small Businesses (1-50 employees)||0%|
|Mid-Size Companies (51-500 employees)||20%|
|Enterprises (more than 500 employees)||80%|
|Supported Languages||96 languages|
- Ability to have different tags/filters already built in the system
- Ability to share dashboards and set up across teams
- Emotions monitoring and analysis
- overall back end of queries is very outdated
- the way the data is categorized by the publisher is biased and just outdated (eBay as a forum for example, which brings too much noise into the data)
- Expensive pricing model, everything is a separate service
- Quid helps me sift through the abundance of information, including news, blogs, product reviews, online forums, company websites, investment resesarch, market reports, patent databases and academic papers.
- Quid takes care the routine and tedious tasks of content curation, surfaces trends and insights, and provides comprehensive and pertinent results for analysis.
- Quid's support team was very responsive and helpful. I was able to learn Quid gradually on demand.
- Quid's comprehensive capabilities and tool set was a little overwhelming to me initially.
- It took some time before I was able to craft good searches, which were necessary for Quid to identify the right content for analysis.
- Real-time monitoring of unique issue insights
- The comprehensive pull of social media conversations
- The product is very traditional and could be more user-friendly.
- Ease of use for those trying to learn the product would be beneficial.
- Brand sentiment.
- Social listening.
- Client dashboards.
- Ease of use (does require some training to be able to use it well).
- Competitive analysis.
- Analyzing brand health on a day-to-day basis.
- Customer support--especially educating my manager and I on all of the new features.
- NetBase is constantly finding ways to make the platform work smarter for us.
- Understanding how to use the various dashboard templates that are available to us.
- Tracking Twitter chatter - the ability to turn on Firehose to track all Tweets around a search term is particularly helpful during campaigns
- The word cloud widgets are helpful in looking for new areas to develop around a topic as well as a great visual tool for showing clients
- Brand comparisons are easy to view in the dashboards and you can customize them to compare the attributes you are most interested in.
- Staying up to date on the latest in tracking methodology
- Sentiment analysis - this has been improving and they are adding features for manual corrections but the system still mislabels posts
- The exported charts and word clouds have limited ability to be resized without pixelating. The clouds also don't adjust if all terms are small, thus using the cloud in a presentation is difficult at times
- The system automatically defaults to analyzing the last month with no way to change the default to match the topic date range. This can be inefficient if you are using a topic that has a very specific time frame that you have to change every time you analyze the topic.
- Strong natural language processing algorithm that delivers the most accurate sentiment analysis available on the market today.
- Responsive and quick software allows for analysis to take seconds, instead of minutes or hours.
- Flexibility to connect to a variety of data sources turns netbase into a powerful analysis engine for any unstructured data source.
- Influencer and author analysis needs to be updated and further developed
- Analysis of social media networks and information flow within networks should drive future R&D
- Demographics are HUGE. You can analyze topics by people, where they live, and who they are. That way you can delve into cultural nuances.
- Being able to see patterns in how people react to news, campaigns, and and brand changes.
- Sentiment. Always sentiment. This helps us to figure out what people really feel. Netbase even accounts for sarcasm and can analyze emojis.
- Very good interaction with customers.
- Sometimes sentiment analysis slips up. It can count something as negative when it is really positive, because it analyzes the sentence and not the paragraph.
- Neutral sentiment. A lot of the time, a topic can be 80% neutral, which makes analyzation difficult.
- Customer service - when you run out of hours, you can no longer get help, which is frustrating.
Disaster control - if something bad happens for you or your client, you can see in real time the things they are saying, so you can figure out how to fix it.
Disaster tracking - if sentiment gets too low, you can set up an alert so you can immediately see what is going on in order to identify the problem.
- We are able to quickly build queries in Boolean or assisted format and quickly dive into conversation insights.
- Great for quickly finding insights without having to spend a lot of time trying to find the themes/topics yourself.
- This tool is best suited to find audience and conversation insights, but needs a little more work on the measurement piece, since we can't obtain engagements, followers, and other metrics in the Excel download for reporting other metrics to our clients, such as reach.
- Natural language processing, top of the market!
- Easy to navigate, user-friendly interface, I have tested a lot of platforms and Netbase is by far the most straightforward tool, combined with the fact that you only have to use BOOLEAN if you want to, it makes it really quick to set up topics and start seeing data.
- Constantly evolving features, charts, functionality. They make it really easy to give feedback and genuinely take it on board, there are updates every month with new things that are happening within the tool and they are on top of the game with these.
- I actually can't think of any, they are constantly changing and improving and always ask for feedback! The problems aren't with Netbase as such but with the realm of social media.
- The dashboard is incredibly easy to navigate but also the visuals are great for demonstrating the benefit of Netbase and the data it provides.
- Natural Language Processing is a huge benefit of Netbase because it means that we have faith in the analysis which is being completed on a large volume of text.
- Being able to easily adapt and modify what you are analyzing or researching, especially when the output often needs to be turned around quickly.
- The number of logins is an issue as it would be great to have Netbase used more widely across the agency but with only a couple of logins that is an issue.
- Related to the above point is that users are logged out when there is no activity or someone else tries to login with the same details.
- Easy to implement, learn and navigate.
- Outstanding reporting capabilities.
- NetBase is constantly updating and improving their technology far before their competitors.
- I wouldn't change a thing about their product. Every issue I had previously (all minor in nature) has been addressed in updates.
- Their NLP is very strong with the ability to distinguish subject in sentences and then apply analysis based on either the subject or sentence. Competitors lack strong NLP and often have lower degrees of accuracy.
- The platform is highly flexible with dozens of ways to filter and cut the data. It is great for an analyst that really wants to deep dive into the data. However, the analysis done automatically by NetBase is also strong enough that less experienced users would still be able to gain insight with ease.
- The customizable dashboards are perfect for client reporting and drastically reduce the amount of time spent preparing recurring reports and decks. These are also very flexible depending on reporting needs.
- I have a lot of experience with writing boolean queries in social listening platforms, and NetBase's option for boolean is not as user friendly. Getting familiar with the platform's more basic query structure when not using boolean also requires a slight learning curve (if you are used to boolean).
- Even for all of it's strengths, it gets pretty pricey for only a handful of users. For an agency that requires multiple seats, this can add up very quickly.
- If having 100% of data is necessary (e.g. for tracking a Twitter hashtag campaign or sweepstakes), you must enable the firehose. Otherwise the decahose is used and then the sample is projected to estimated universe count. Not a problem for some situations, but definitely a problem for others.
- Crosstab Analysis: Allows for easily seeing how your brand compares to your competitors
- Dashboard: You can create client ready reports that can be sent out automatically
- Word Clouds: Netbase offers many different word cloud options like keyword, hashtag, and emoji specific word clouds
- Time Analysis: Being able to drill posts down to only see posts from specific days or times
- Customization: Word clouds have set color themes, wish there was more variety
- Historical Data: You are limited to how far back you can go
- User-friendly query writing
- Firehose can be turned on and off
- Overlapping of topics and themes makes for in-depth analysis
- Sentiment analysis cannot detect sarcasm or bots sometimes
- Limited historical data, especially for Instagram
- No Image Recognition
- Easy and flexible query writing.
- Flexility in data sources. Firehouse can be turned on for extra granularity in analysis.
- Dashboards with scheduled email summaries allow for automated monitoring, simplifying repetitive asks.
- Limited historial data.
- Lacks visualization flexibility of other listening tools (ability to change colors, limited chart types, etc).
- UI can be somewhat unintuitive and inconsistent. Some options that are up front in some scenarios are hidden behind menus in others.
- Ease of reporting, conversation analysis, easy to build dashboards that give quick glimpses of the conversation/topic and allow you to drill down as needed.
- Accurate sentiment driven triggered alerts let you keep your pulse on the conversation.
- Topic setup is easy. Topics are easy to set up and advanced Boolean search functionality enables the use of wildcards to enhance topics.
- Data access is outstanding. With 27 months of historical data built in and access to firehose data for social media platforms, data acquisition is second to none.
- The product is awesome and its really hard to find a weakness as the product development team is kicking out enhancements almost on a monthly basis.
- We are able to provide an all-inclusive brand analysis. The objective of this report is to understand how the brand is performing overall. Some of the questions that are answered within the report are: what are consumers discussing, how are they talking about the product/service, are conversations primarily positive, where are conversations occurring and what type of content is being shared?
- We love starting a new business pitch by offering a competitor analysis. Our goal is to provide a nice overview of their top competitors. It seeks to answer how does the brand stack up to its competitors, the key attributes, what brand is winning/losing and identify where the gaps are and the potential opportunities.
- We enjoy the education it provides both internal teams as well as the client, especially the landscape analyses. We like to understand how the industry is performing overall and where our clients stand. Aspects that we deem important are: when, where, who and what conversation is occurring in the industry over the course of 1 year, what helps drive people to convert, what main components of the product/service encourage or deter continued conversion as well as provide insights around what people enjoy (or hate) about the product/service.
- I'd like to see a better creation of audiences; a greater taxonomy of classifiers to better create personas for our campaigns. Example of segmenting the audience: moms, millennials, sports enthusiasts, home buyers.
- I'd like to understand instantly what causes a spike in engagement - it is tedious to sift through posts to understand what caused the spike and be able to accurately explain that to the client.
- I'd like the system to tell me what the audience cares about i.e. which apps, music, so that we understand how to create content that will resonate with them.
- More pre-made categories/themes and dashboards to help accurately cover topics.
- Sentiment is often off and filtering doesn't work well when the term or client has a mainstream name such as Internet Marketing Inc. without losing data.
- The word clouds are very useful.
- The fact that data is all in real time.
- All the graphics help when trying to relay information.
- Limited historical data.
- Tedious process when 'including' and 'excluding' certain words, domains, authors, etc.
- Great for in-depth analysis of the Twitter-space, especially as it comes to text analysis.
- The Firehose scale provides mountains of valuable data that can be manipulated and/or exported for further analysis.
- Comparing the share-of-voice various brands have compared to each other, especially as it relates to online social presence.
- The Decahose sampling is far from pointless, but it isn't as effective if the user's objective is to gather specific data. The obvious workaround is to use the Firehose feed.
- I would like to see a more intricate listing of sources when analyzing topics.
- This may not be possible due to restraints with Twitter Data, but when analyzing specific hashtags, it would be absolutely invaluable if we could segment mentions based on Twitter clicks (where users click the hashtag) versus Twitter search (when a hashtag/topic is searched, NOT clicked on).
- Social Media Intelligence
- Social Media Competitor Monitoring
- Social Media Montioring
- Slow to Load
- Hard to Understand
- Firehose on Data
- Netbase gives unbiased overviews of brands' impacts across social media.
- As a social listening tool, Netbase provides insights to postings across a wide variety of outlets.
- Netbase is extremely user-friendly and can be used by employees across all levels of their careers.
- Netbase enables users to analyze mentions of products in real-time.
- Netbase enables marketers to get ahead of the competition by gaining a deep understanding of brand perceptions.
- Netbase could amp up their client support team and provide more on-site support.
- Netbase could certainly improve their marketing, many people at my organization are unfamiliar with this resource.
- Netbase is very expensive.
- I think it does a good job at locating key words used in posts.
- It does a good job as far as the coverage it finds and accurately depicting rises and falls in content posted.
- It does a good job locating positive sentiments and locating the followers for certain accounts.
- It sometimes marks some posts as negative when they are actually positive.
- It's difficult to configure the search terms and difficult to save settings.
- It's difficult to find the same key aspects that you had in a search before.
- Generate Consumer Insight Data
- Monitor Current Campaigns
- Interact with Clients in Real Time
- Identify opportunities
- More APIs for different networks
- Being able to pull all Facebook information even private profiles
- Sentiment analysis
- Sources of data available
- Customizable dashboards
- Influencer communities by connections
- Geo targeting when self-disclosed bio info is not available
- Dashboard templates that come with a builder-guide for first time users