BuzzSumo is an influencer marketing platform focused on influencer location, author reports, content analysis for locating trends, and domain comparisons, useful for competitor analysis. The analysis engine is intentioned to track and optimize content marketing efforts.
BuzzSumo was acquired by…
Audiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.
NinjaOutreach helps users find Business Profiles And Social Media Influencers In Any Niche And Location. Just Type Keywords To Access Millions Of Profiles And Their Email Addresses In NinjaOutreach's Influencer Database.
Ninja Outreach is used by our two social media managers to increase social media outreach and to get in touch with influencers within one platform. We can find top Twitter influencers in a heartbeat and involve them in our campaigns -- it was a problem before when we had to it all manually.
If your organization is well-developed and you really cannot do everything manually, Ninja Outreach comes to save the day and gives you high-quality records you can use for your campaigns. I would say it is a must-have for blogger outreach on a bigger scale. It also helps with link building and roundup posting.
Ninja Outreach is only being used by one person, and that's me. I'm using it for a couple of reasons: 1.) For link building opportunities and sharing articles that I have written and 2.) For finding contact information easily for a few businesses at one time instead of having to find that information separately.
It easily finds relevant sites and contact information, helping cut down on the time you spend looking for that information.
You can segment the contacts into lists very easily, this allows you to stay organized.
You can easily export the information via CSV, which is great, so your information doesn't stay siloed.
This sounds superficial, but the green in the color scheme gets a little tiresome for me at times. I think overall, it's a really good product, and I can't think of anything that I don't really like about it.
Ninja Outreach is a great tool, I believe, for small-scale outreach campaigns. Though it allows you to customize your templates to your heart's content, it's not a tool set up with enterprise-level outreach in mind. By that I mean, hundreds or thousands of emails at a time. Your mileage may vary, but I think there are other tools out there for that type of outreach. But for more personalized, smaller-scale outreach, I can't think of anything better than Ninja Outreach.