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ObservePoint

ObservePoint

Overview

What is ObservePoint?

ObservePoint’s Web Governance platform automates website scans, from the highest traffic pages and user paths to the dark corners of a company’s web presence. The software provides the ability to see what’s performing below acceptable standards, trace it back…

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Recent Reviews

TrustRadius Insights

Users have found ObservePoint to be a valuable tool for tag auditing, quality assurance, and data integrity. It has been particularly …
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ObservePoint Review

8 out of 10
January 17, 2020
Incentivized
We use ObservePoint by department depending on the specific focus, for example, mostly digital analytics and tagging. It helps us catch …
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Pricing

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Essentials

$599

Cloud
per month up to 4,000 page scans /month

Professional

$2,400

Cloud
per month up to 20,000 page scans /month

Enterprise

Custom ($0.0325 - $0.11 / page)

Cloud
Starting at 20,000+ page scans /month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.observepoint.com/pricing/

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $598 per month
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Product Details

What is ObservePoint?

ObservePoint’s Web Governance platform automates website scans, from the highest traffic pages and user paths to the dark corners of a company’s web presence. The software provides the ability to see what’s performing below acceptable standards, trace it back to the source, and quickly see a path to improvement.

ObservePoint Video

Web Journey Manager - ObservePoint

ObservePoint Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

ObservePoint’s Web Governance platform automates website scans, from the highest traffic pages and user paths to the dark corners of a company’s web presence. The software provides the ability to see what’s performing below acceptable standards, trace it back to the source, and quickly see a path to improvement.

ObservePoint starts at $598.

The most common users of ObservePoint are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(16)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have found ObservePoint to be a valuable tool for tag auditing, quality assurance, and data integrity. It has been particularly helpful in protecting their data and ensuring the accuracy of their data collection efforts. The website audit feature of ObservePoint provides valuable insights for website businesses, allowing them to identify any issues or errors that may be impacting their online performance. With ObservePoint, users are able to audit multiple pages at once, saving them time and resources. The automatic scanning feature is especially beneficial as it helps in QA data collection and alerts users about any irregularities that may require attention.

In addition to its data monitoring capabilities, ObservePoint is also widely used across various departments to ensure that websites are loading correctly and online processes are functioning properly. Users rely on ObservePoint to validate their analytics codes and collect accurate data, minimizing the risk of tagging errors that could negatively impact their business. One of the key advantages of using ObservePoint is its combination of technical review and user engagement review features, which proves to be highly beneficial when used alongside other analytics tools. Clients have successfully implemented ObservePoint to verify tag functionality after site updates, ensuring seamless transitions and preventing any disruptions in data collection. Furthermore, organizations rely on ObservePoint for daily tag validation, maintaining data accuracy and compliance on an ongoing basis.

Intuitive and Robust User Interface: Users have consistently praised ObservePoint for its intuitive and robust user interface. Multiple reviewers have mentioned that the interface is easy to navigate, making it simple for new engineers to learn the software quickly. The robustness of the UI also ensures a productive experience, allowing users to efficiently perform their tasks.

Comprehensive Tag Vendor List: Many reviewers appreciate the comprehensive list of tag vendors available in ObservePoint. This feature makes it easy for users to interrogate most any tagging implementation they come across. With a wide range of tag vendors covered, users can easily validate deployments and accuracy of analytics and marketing technologies.

Robust Standard Reporting: Reviewers have found the standard reporting within ObservePoint's user interface to be both robust and easy to consume. This feature allows users to quickly access important data insights without needing additional tools or complicated analysis. The straightforward presentation of information helps streamline decision-making processes.

Limited capabilities for journey simulation: Some users have mentioned that the software's journey simulation feature is somewhat limited and could be improved to meet their specific requirements. They feel that more customization and configuration options are needed.

Over-reporting of problems: Several reviewers have expressed that the software tends to over-report problems, leading to the need for manually creating a list for development. This can result in developers spending unnecessary time on issues that may not be critical.

Web audit feature can be improved: Users suggest that the web audit feature could be enhanced as it takes considerable time to recognize errors. This delay in error recognition can slow down the auditing process and hinder timely issue resolution.

Users have provided the following recommendations for ObservePoint:

  1. It is recommended to do a careful assessment of how ObservePoint scripts work on your site, as initial setup can take time.

  2. Users suggest that an iOS mobile version of the app would be helpful for easier use of ObservePoint.

  3. Until all the glaring issues are fixed, it's hard to recommend the product.

These recommendations highlight the importance of evaluating the implementation process, considering the need for an iOS mobile version, and addressing any outstanding issues to improve user satisfaction with ObservePoint.

Attribute Ratings

Reviews

(1-9 of 9)
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Abhay Ranjan | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
ObservePoint is a great tool for automating page testing and standardizing campaigns to observe accurate customer insights. You can identify customer mapping journey. They also help in data protection and insights which are very important and essential these days. They should work more on easy interface designs. Overall, it is the best.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
I use rules feature to Test tags, variables, and values to confirm each matches a specific RegEx patterns. It has been well suited for me. Combining filters and conditions to test our tags with a high level of detail. they can surely work more on - Fire based on URL, status code, or tag type by using filters.
Tony Dittmer | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
If clients need a good platform to audit their site tags ObservePoint really delivers. It gives quite a bit of insight as you build out your audits and reports. It easily helps you find the gaps where code changes may have affected the implementation of the data layer as the site has changed since the last implementation.
January 17, 2020

ObservePoint Review

Score 8 out of 10
Vetted Review
Verified User
Incentivized
It's a great tool to catch errors in tagging that otherwise would be missed, also human errors in tracking implementation. It's a good tool to help understand how your users interact with the website, for example when completing a purchase, and check if your parameters are successfully firing as your user goes through the process.
Barry Mann | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
ObservePoint is well suited to tagging audits and keeping an eye on tags and providing an essential alerting mechanism should something break / snap during a development release. This happens all the time, often going unnoticed for many weeks, sometimes months. Since it is is impossible to step into a Bill and Ted time machine and go back and get your data, base collection should be monitored.
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