TrustRadius Insights
Users have found Oktopost to be a valuable tool for scheduling and managing social media campaigns across multiple platforms. With …
Starting at $49 per month
View PricingOverview
What is Oktopost?
Oktopost empowers B2B enterprise and mid-market companies across Tech, Financial Services, Healthcare and other sectors to adopt a data-driven approach to social media marketing.Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand…
Recent Reviews
Pricing
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $49 per month
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Oktopost?
Oktopost empowers B2B enterprise and mid-market companies across Tech, Financial Services, Healthcare and other sectors to adopt a data-driven approach to social media marketing.
Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand on social and measure the real impact of social on the business. Oktopost aims to enable marketers to better engage with customers and prospects, get actionable insights, and prove ROI.
Integrating natively with all major marketing automation and CRM platforms, Oktopost helps leverage social data to improve customer experience and drive revenue growth.
Oktopost Features
- Supported: Social Publishing
- Supported: Social Analytics (Social BI)
- Supported: Employee Advocacy
- Supported: Social Listening
- Supported: Social Engagement
Oktopost Screenshots
Oktopost Video
Oktopost: ACI Worldwide Customer Success Story
Oktopost Integrations
Oktopost Competitors
Oktopost Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Mobile Web |
Frequently Asked Questions
Oktopost starts at $49.
The most common users of Oktopost are from Small Businesses (1-50 employees).
Comparisons
Compare with
Reviews and Ratings
(37)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
- Recommendations
Users have found Oktopost to be a valuable tool for scheduling and managing social media campaigns across multiple platforms. With Oktopost, users can easily schedule, distribute, and analyze social media posts, making it an essential tool for content management. The integration with Feedly provides a convenient way to access and manage original content in one place, streamlining the content curation process. Additionally, Oktopost's robust analytics and intuitive interface have influenced users' decision to choose this platform as their preferred social media management solution. Its support for multiple social networks and dynamic scheduling capabilities make it a versatile tool that effectively addresses the need for reach and usability in social media management. Users have also praised Oktopost's affordability, making it a cost-effective option for businesses of all sizes. Overall, Oktopost has proven to be an efficient and effective solution for managing social media presence, allowing users to meet their program goals without requiring excessive resources.
User-Friendly Interface: Users have consistently praised Oktopost for its user-friendly interface, with many stating that it is highly intuitive and easy to navigate. Several users have mentioned that they found it simple to select multiple social media profiles and schedule messages across all of them, making it convenient for managing various campaigns.
Automation Tool: The automation tool in Oktopost has received high praise from users, who have found it highly effective and time-efficient. Many users have mentioned that the tool tracks performance and suggests optimal times for scheduling posts based on past performance. This feature allows users to manage complex social media programs with ease.
Integration Capabilities: Users highly appreciate the seamless integration capabilities of Oktopost, specifically with popular marketing CRM platforms such as Act-On, Marketo, Eloqua, and Salesforce. They find it valuable to be able to translate social media metrics into actionable information for shaping their marketing efforts using these integrations.
Interface Navigation: Lack of Explanation Several users have expressed frustration with the interface navigation, stating that it could benefit from better explanation. According to these users, the lack of clear explanations regarding features and functions makes it difficult for them to understand how to effectively use Oktopost.
Social Leads Function: Lack of Intuitiveness Some users have found it challenging to set up the social leads function in Oktopost, indicating a lack of intuitiveness in this aspect of the software. These users have mentioned that they struggled to navigate through the setup process and would appreciate improvements in terms of user-friendliness.
Analytics Dashboard: Not Intuitive or Robust Enough The analytics dashboard in Oktopost has been deemed not intuitive or robust enough by some users. These reviewers have suggested that there is room for improvement in terms of usability and functionality, highlighting a need for enhancements to make data analysis more seamless and comprehensive.
Users highly recommend Oktopost and suggest having a discussion with their team if considering it. They find it super easy and effective, and are happy to use it almost daily. Oktopost is described as a great tool with a user-friendly interface and convenient publishing tools. Users recommend it for companies doing editorials or with a large advertising and content department. They suggest testing out the app to see if it is liked, asking for a trial, and believe once switched, one would never want to go back. Users also think Oktopost is worth the money and blows the competition out of the water for social media management for large organizations. Furthermore, users think Oktopost has fantastic customer service and sets them apart from the competition. They recommend ensuring that all social platforms integrate well with Oktopost and meet the company's social media marketing needs. Users also suggest reaching out to their customer service for assistance during the trial period. Additionally, users recommend evaluating all options for effective management and mention that the tagging functions are not fully fleshed out. Some users began using Oktopost as an agency for its advocacy board feature and now find all the features, from scheduling to monitoring to reporting, important. Users love Oktopost and find it easy to use and understand, especially for smaller businesses with one person managing social media. It is recommended as a great all-around tool for any B2B organization to manage their social media. Others think Oktopost is a great place to get started for those just starting out looking for a social media management system. Although not mentioned specifically, Oktopost is praised for its many benefits. It is suggested for businesses with a small social media team and many pages to manage as it saves time on content curation, performance tracking, and post scheduling compared to other platforms like Hootsuite and Buffer. Users believe Oktopost is worth it and suggest it for those who want to save time and focus on getting leads and results. They also suggest participating in one of Oktopost's weekly training sessions for helpful insights.
Attribute Ratings
Reviews
(1-11 of 11)Companies can't remove reviews or game the system. Here's why
February 26, 2022
Very user friendly tool.
I was trying to find a tool to fully manage and optimize social media to drive my business forward in a scalable and measurable way. The tool is easy to use and I didn't need any onboarding or extra training. Through Oktopost I could manage all my social media across all channels and I can easily track my pieces of content.
August 17, 2018
A Simple, Feature-Rich Social Media Posting Tool
We use Oktopost across all of our media outlets to help schedule and manage different social media campaigns.
It has helped us to keep all of our social media accounts in a single place and allows us to better view and manage different campaigns which allows us to keep better track of how each program is doing and how each outlet is performing overall.
It has helped us to keep all of our social media accounts in a single place and allows us to better view and manage different campaigns which allows us to keep better track of how each program is doing and how each outlet is performing overall.
September 14, 2017
It's OK to Post with OKTOPOST
We recently deployed it and rolled it out to a small subset of the company- top influencers. We had another solution previously but wanted a richer gamification experience for the users and also integration to marketo and more thorough analytics.
February 28, 2017
Great tool - especially for employee advocacy
We use Oktopost for content curation. It helps us simplify the posting of valuable content for our clients. We also use the Feedly, Startafire, and HubSpot integration. Another important element for us is the employee advocacy board. Now all of our staff members use it, and that has helped drive engagement.
August 04, 2016
save yourself a headache !
Oktopost was used by the strategic marketing team - mainly about 5 of us on the digital subteam. We were responsible for social media posting across the company - utilizing mainly Twitter and LinkedIn but occasionally on Facebook.
It was used only by our team but we posted on behalf of the company handle, so the use was widespread. It addressed the business problem of low social engagement and disjointed efforts across multiple handles that had been randomly created and rarely used by certain departments.
It was used only by our team but we posted on behalf of the company handle, so the use was widespread. It addressed the business problem of low social engagement and disjointed efforts across multiple handles that had been randomly created and rarely used by certain departments.
May 26, 2016
If you can afford it, Oktopost is incredible.
We use Oktopost to schedule, distribute and analyze all of our social media posts. I personally set up the account(s) and our profiles. We also use it for event promotion. The integration with Feedly is perfect for us, because we produce so much original content and I can find it all in one place.
August 26, 2015
Engaging Socially? The Best Balance Of Capability, Usability and Affordability for Social Engagement Platforms
Score 10 out of 10
Vetted Review
Verified User
Oktopost is a business-centric social engagement platform that provides organizations with the capability to listen, learn, and share on leading social media networks from a single web-based interface delivered securely via a SaaS model.
At ComplexDiscovery I am using Oktopost as the core social engagement platform for both my organization’s social media engagement (Corporate Communications) AND for client social media programs (Agency Model).
Having utilized multiple social media platforms with capabilities ranging from individual B2C support to agency B2B support, I have found Oktopost to have the best balance of functionality and focus.
Key functionality that influenced my decision to select Oktopost includes:
1) Social Network Support: Currently All Four Primary B2B Networks
2) Multiple Account Management (Across Accounts And Networks)
3) Ease Of Access (Intuitive Interface, Ease of Use)
4) Dynamic Scheduling (Manual and Auto Scheduling Capability)
5) Robust Analytics (General and Specific Analytic and ROI Information).
Oktopost effectively addresses my need for:
1) Reach
2) Usability
3) Metrics
4) Affordability
February 25, 2015
Excellent social media management system
Score 10 out of 10
Vetted Review
Verified User
We're using Oktopost to manage client's social profiles, to tweet, retweet, share updates on LinkedIn groups and client's personal and company accounts and Facebook. It's used by our social media strategist and account managers.
November 04, 2014
Oktopost Perfection!
Score 10 out of 10
Vetted Review
Verified User
Oktopost has made our social media program execution possible utilizing the least amount of resources possible and yielding a very high level of returns. It's usage is intuitive and constantly being tweaked (improved) in a common sense approach. Oktopost allows us to use it as a shotgun or with surgical precision. The program allows us to meet the goals of specific programs without the resources "other" competitive programs require. I have found the customer service to be responsive and actually really nice people (I don't get that feeling from most company's customer service people who usually are reading from a script). The program does exactly what I want it to do at a price that I feel is fair.
August 18, 2014
Great platform, great service!
Score 9 out of 10
Vetted Review
Verified User
Oktopost is the main social distribution platform with which we work on behalf of almost all of our clients. It allows us to promote for our numerous clientele in an automated manner that is user-friendly and has trackable stats and conversion reporting.
Score 9 out of 10
Vetted Review
Verified User
We use Oktopost to manage the automation of our Twitter and Google+ posting. It is being used by our editorial staff. It allows us to be more efficient and effective in managing our social media presence.