Name: OmniKick
Price: 19 USD
Author: GrowthFunnel

Help Desk

Live Chat

Web and Video Conferencing

Customer Support

Text Editors

Development

Alumni Management

School Management

Education

Business Intelligence (BI)

Business Process Management (BPM)

Collaboration

Contract Management

Facility Management

Meeting Management

PDF Editors

Supply Chain Management

Workflow

Enterprise

Accounting

Cryptocurrency Wallets

Hedge Fund

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Pay Equity

Payroll

Talent Intelligence

Talent Management

Vendor Management Systems (VMS)

Workforce Analytics

Workforce Management

Human Resources

Application Lifecycle Management (ALM)

Cloud Storage

Complex Event Processing

Converged Infrastructure

Custom Software Development Services

Data Masking

Firewall

Fraud Detection

Infrastructure Capacity Planning

Integration Platform as a Service (iPaaS)

Network Performance Monitoring

Network Traffic Analysis (NTA)

NoSQL Databases

Storage Management

Time Series Databases

Unified Communications Monitoring

Wireless LAN

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Contest Management

Creative Collaboration

Email Deliverability

Email Marketing

Marketing Automation

Product Information Management (PIM)

Product Intelligence

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Project Management

Professional Services

Customer Communication Management

Customer Relationship Management (CRM)

eCommerce Analytics

Sales

Data-Centric Audit Protection (DCAP)

Intrusion Detection

Operational Technology (OT) Security

Security

3D Modeling

Clinical Data Management

Computer-Aided Design (CAD)

Investment Portfolio Management

Municipal

Simulation

Travel Agency

Vertical-Specific

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OmniKick is an omnichannel marketing automation platform designed to assist businesses in personalizing customer interactions, maximizing customer lifetime value, and reducing cart abandonment. It is suitable for a wide range of companies, including enterprise-level organizations, agencies, and small to medium-sized businesses (SMBs). According to the vendor, OmniKick is utilized by marketing professionals, e-commerce businesses, publishers, B2B companies, and solution providers to automate marketing campaigns, optimize strategies, and enhance customer engagement.

## Key Features

**Connect**: According to the vendor, OmniKick allows businesses to establish connections with their customers on various marketing channels, including email, SMS, push notifications, and Facebook Messenger.

**Analyze**: The vendor claims that OmniKick provides a comprehensive analytics dashboard for businesses to track and analyze customer behavior and campaign performance. It offers customer segmentation tools to assist businesses in understanding their customers better and creating targeted marketing campaigns.

**Personalize**: According to the vendor, OmniKick enables businesses to deliver personalized customer experiences throughout the buying journey. It allows businesses to segment customers based on their behaviors and preferences, offering individualized product recommendations and personalized offers.

**Engage**: The vendor states that OmniKick helps businesses foster brand growth and customer loyalty through effective customer engagement strategies. It enables businesses to engage with customers on their website and major marketing channels, including Facebook and Instagram.

**Optimize**: According to the vendor, OmniKick provides a performance dashboard that allows businesses to track the effectiveness of their marketing efforts. It offers split testing features to experiment and optimize marketing campaigns, and businesses can analyze traffic sources and customer behavior to identify opportunities for improvement.

**Multichannel**: According to the vendor, OmniKick supports multiple marketing channels, including email, push notifications, SMS, messenger bots, and Facebook ads, allowing businesses to reach customers through their preferred channels.

**Cart Abandonment Reduction**: The vendor claims that OmniKick offers features specifically tailored to e-commerce businesses, helping them reduce cart abandonment by sending targeted messages and offers to customers who have abandoned their carts.

**Email List Growth**: According to the vendor, publishers can use OmniKick to grow their email lists and generate loyal audiences by capturing leads through various channels and delivering engaging content.

**Lead Generation**: According to the vendor, OmniKick helps B2B companies generate more leads and sales by running targeted marketing campaigns and capturing leads through multiple channels.

Basic

Jumplead is an inbound marketing automation platform that offers email marketing, lead scoring, lead nurturing, landing pages, and contact management.

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Solo

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Professional

Premium

ConvergeHub

OmniKick

70% of marketers say Marketing Automation software is critical to their goals. Find the right tool for you.

The Buyer's Guide to Marketing Automation

Marketing Automation is a subset of Enterprise Marketing Management. Marketing automation software nurtures leads with relevant content, and then routes prospects to a sales rep at the optimal point in the buying process. Key functionality includes:

- Automated marketing campaigns & click tracking
- Email, landing pages and online registration pages
- Lead scoring, lead nurturing & lead management
- Analytics and reporting

GrowthFunnel

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Lead Management

The process of tracking and managing prospective customers from lead generation to conversion.

Lead nurturing automation

Users can set up targeted drip email campaigns based on time intervals or prospect behavior, to automate the lead nurturing process and move them further down the sales funnel.

Lead scoring and grading

Users can set up the software to automatically rate leads based on calculations such as buying signals, such as form submissions, or page views, and automatically qualify leads based on demographic factors.

Data quality management

The software helps store, manage, and organize data around each lead, and avoid data problems such as duplicate contacts or non-standard formats.

Automated sales alerts and tasks

The software helps ensure that a sales person is notified of lead activity and can act on the information in a timely fashion.

Lead segmentation and distribution

Facilitates the distribution and assignment of leads to sales representatives or teams, ensuring a fair and efficient allocation of leads for follow-up and conversion.

Campaign Management

Users can schedule campaigns and/or events with reminders, announcements, etc.

Calendaring

The software helps users maintain a calendar of all marketing activities.

Event/webinar marketing

Users can streamline event marketing with features such as personalized invitations, registration, reminders and post-event follow-ups.

Social Media Marketing

Using social media networks to help amplify marketing endeavors.

Social sharing and campaigns

Users can incorporate social share buttons into campaigns to allow recipients to easily share content. Users can track shares as well.

Social profile integration

The software incorporates social profile data and social share histories to enhance segmentation and scoring of contacts.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

An API (application programming interface) provides a standard programming interface for connecting third-party systems to the software for data creation, access, updating and/or deletion.

Role-based workflow & approvals

Permissions to perform actions or access or modify data are assigned to roles, which are then assigned to users, reducing complexity of administration.

Customizability

Users can customize their instance with features like custom fields and custom objects.

Integration with Salesforce.com

The software can integrate with Salesforce.com bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.

Integration with Microsoft Dynamics CRM

The software can integrate with Microsoft Dynamics CRM bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.

Integration with SugarCRM

The software can integrate with SugarCRM bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.

Third-party software integrations

Integration functionality with third-party or in-house systems.

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OmniKick

Overview

What is OmniKick?