Omnisend Reviews

16 Ratings
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Score 7.8 out of 100

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Reviews (1-4 of 4)

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July 06, 2021
pavan chumakia | TrustRadius Reviewer
Score 8 out of 10
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It's having very advanced features other than and make our work very much professional and all with its great customizable which very attractive to our customer and it's like a familiar to us complete half of work without any problem and in adding product no hard very simple and easy to do so our team member can also do and best powerful software.
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June 14, 2021
Tatiana Balletti | TrustRadius Reviewer
Score 4 out of 10
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I would say Omnisend is fairly similar in UX, usability, pre-built content templates, and customizable features. I chose Omnisend because it seemed simple to start and the price was within budget. The list segmentation and contact import features feel superior to the other competitors.
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February 18, 2020
Anonymous | TrustRadius Reviewer
Score 9 out of 10
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By far, Omnisend is my preferred mail software. The program has several customizations and options in the free plan that you do not receive on other mail software programs.
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March 02, 2018
Lisa Korston | TrustRadius Reviewer
Score 10 out of 10
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At first I went through the standard choice, which is MailChimp. It's a nice-looking program and everything, but I wouldn't say they're user-friendly. It's quite techy and when you have an ecommerce store you really just want to get the results. It's a lot of work to create one simple newsletter and their customer support is pretty much non-existent. As for Klaviyo, they're pretty expensive. We just couldn't justify paying that much for results that were pretty much similar to MailChimp--in that it wasn't really impressive. Omnisend really was a breath of fresh air and their support must not sleep at all cause they answer all my smart and stupid questions within like 15 minutes. Every single time.
Read Lisa Korston's full review

Omnisend Scorecard Summary

Feature Scorecard Summary

WYSIWYG email editor (5)
5.6
Dynamic content (5)
7.2
Ability to test dynamic content (5)
6.4
Landing pages (3)
6.0
A/B testing (4)
6.1
Mobile optimization (3)
6.0
Email deliverability reporting (8)
6.7
List management (5)
7.7
Triggered drip sequences (3)
8.0
Dashboards (4)
6.0
Standard reports (5)
6.3
Custom reports (2)
5.5
Link Tracking (2)
6.5
Image Validation (2)
7.0
Inbox Display (2)
6.0
Email Previews (2)
6.0

What is Omnisend?

Omnisend is an omnichannel marketing automation platform built for ecommerce. With email marketing at its core, it is designed to make creating beautiful email campaigns easier. Using Omnisend's automation, users can personalize messaging to customer data, campaign engagement, and shopping behavior.

Omnisend allows users to add several channels into the same automation workflow: email, SMS, push notifications, and more. Users can also sync segments to Google and Facebook retargeting ads to deliver an immersive customer experience. Omnisend is designed so that omnichannel marketing is not just possible, it's easy to perform.

Email marketing automation is all about sending anticipated, contextualized and relevant messages at the right time. Omnisend offers pre-built automation templates that users only need to set up, such as Welcome emails, Cart Abandonment emails, Order updates, Re-activation and Order Follow-up.

Drag-and-drop content editor allows users to design newsletters with no need to code, integrate or learn anything new. Included are email templates, Product Picker, interactive CTR boosters and Discount Coupons.

The product offers a wide variety of signup forms that are mobile-friendly and fully customizable, including non-intrusive Signup boxes, welcome & exit intent Popups, fun Wheel of Fortune and customizable landing pages.

Omnisend Features

Email & Online Marketing Features

Has featureWYSIWYG email editor
Has featureDynamic content
Has featureAbility to test dynamic content
Has featureLanding pages
Has featureA/B testing
Has featureMobile optimization
Has featureEmail deliverability reporting
Has featureList management
Has featureTriggered drip sequences

Reporting & Analytics Features

Has featureDashboards
Has featureStandard reports
Has featureCustom reports

Pre-Send Testing Features

Has featureLink Tracking
Has featureImage Validation
Has featureInbox Display
Has featureEmail Previews
Additional Features
Has featureProduct Picker
Has featureDiscount Coupons
Has featureAdvanced Segmentation
Has featureCampaign Booster
Has featureAutomated Workflows (Welcome email, Abandoned cart email, Confirmation emails, Re-activation and Order Follow-up)
Has featureEmail Templates
Has featureSignup Box
Has featurePopups
Has featureWheel of Fortune
Has featureAdvanced Reporting
Has featureEmail A/B Testing

Omnisend Screenshots

Omnisend Video

Omnisend is an ecommerce marketing automation platform that will help you collect subscribers, send beautiful newsletters, and drive sales with automation.

Omnisend Integrations

Omnisend Competitors

Omnisend Pricing

  • Has featureFree Trial Available?Yes
  • Has featureFree or Freemium Version Available?Yes
  • Does not have featurePremium Consulting/Integration Services Available?No
  • Entry-level set up fee?Required
EditionPricing DetailsTerms
Free plan$0
Standard plan$16
Pro plan$99
Enterprise planCustom pricing

Omnisend Support Options

 Free VersionPaid Version
Email
Forum/Community
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar
Phone
Live Chat

Omnisend Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:No
Supported Countries:Worldwide
Supported Languages: English

Frequently Asked Questions

What is Omnisend?

Omnisend (formerly Soundest) is an email marketing solution built specifically for eCommerce platforms, from the London based company of the same name.

What is Omnisend's best feature?

Reviewers rate Triggered drip sequences highest, with a score of 8.

Who uses Omnisend?

The most common users of Omnisend are from Small Businesses and the Marketing & Advertising industry.