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ON24

ON24

Overview

What is ON24?

ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.

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Recent Reviews

ON24 is a win!

10 out of 10
January 29, 2024
Incentivized
We utilize ON24 for our webinars and conferences/workshops. ON24 helps us by creating marketing opportunities for our sales team to close. …
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ON24 To the Rescue!

8 out of 10
January 23, 2024
Incentivized
We use ON24 for virtual client and prospect events. The software makes it incredibly easier for our team to facilitate virtual events and …
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Read all reviews

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 18 features
  • Event registration (357)
    9.6
    96%
  • Q&A (378)
    9.6
    96%
  • Slideshows (359)
    9.3
    93%
  • Record meetings / events (362)
    8.9
    89%

Reviewer Pros & Cons

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Pricing

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N/A
Unavailable

What is ON24?

ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Would you like us to let the vendor know that you want pricing?

98 people also want pricing

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Event ticketing software for the performing arts and live performances with both reserved seating and general admission. Supports a variety of season subscriptions at the same venue (or across multiple venues) including the full season, mini-season, or flex passes with voucher codes. Subscribers…

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Features

Online Meetings / Events

Features related to hosting and attending meetings and events online.

7.6
Avg 8.2

Online Events Collaboration

Features related to collaboration between attendees during web conferences, webinars, and other online events.

8.7
Avg 8.0

Online Events Security

Features related to the security of meetings and other events held via web conferencing/webinar software.

8.5
Avg 8.6

Online Events Marketing

Features related to the marketing and branding of online events, and use of online events for marketing purposes.

8.6
Avg 8.3

Virtual Event

These are features for Virtual Event software.

8.6
Avg 8.1
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Product Details

What is ON24?

Through its intelligent engagement platform, ON24 enables customers to combine experiences with personalization and content, to capture and act on connected insights at scale.

ON24 provides companies with a source of first-party data to drive sales and marketing innovation. Headquartered in San Francisco, ON24 has offices globally in North America, EMEA and APAC. For more information, visit www.ON24.com.

ON24 Features

Virtual Event Features

  • Supported: Email marketing
  • Supported: Audience engagement
  • Supported: Event analytics

Online Events Collaboration Features

  • Supported: Audience polling
  • Supported: Q&A
  • Supported: Handouts

Online Events Marketing Features

  • Supported: Branding options
  • Supported: Integration to Marketing Automation
  • Supported: Attendee list export

Online Events Security Features

  • Supported: Participant roles & permissions
  • Supported: Confidential attendee list

Online Meetings / Events Features

  • Supported: Calendar integration
  • Supported: Record meetings / events
  • Supported: Slideshows
  • Supported: Event registration

ON24 Screenshots

Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.Screenshot of SAP Concur takes its customer activation workshops virtual with ON24.Screenshot of Atheanhealth broadcasts an authentic conversation with industry thought leaders to its audience.Screenshot of SAS creates webinar series, Analytics in 20, to education product best practices in short amount of time.Screenshot of NVIDIA creates always-on content library filled with webinars with ON24 Engagement Hub, segmented by different languages and geo-locations.Screenshot of ADP, using ON24 Target, creates personalized landing pages to encourage and accelerate ADP benefit enrollment.  This resource page has on-demand webinars, help articles and ways to immediately enroll.

ON24 Competitors

ON24 Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.

GoTo Webinar and Webex App are common alternatives for ON24.

Reviewers rate Q&A and Event registration highest, with a score of 9.6.

The most common users of ON24 are from Enterprises (1,001+ employees).
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Comparisons

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Reviews and Ratings

(628)

Attribute Ratings

Reviews

(1-4 of 4)
Companies can't remove reviews or game the system. Here's why
Score 8 out of 10
Vetted Review
Verified User
Incentivized
On24 is used by 3 of our departments to deliver webcasts to our members. ON24 allows our company to provide high quality webcasts that our members enjoy. We also take advantage of the E Hub which provides us the ability to offer mini conferences to customers. We get access to analytics immediately after events.
  • EHUB
  • Email notifications
  • Analytics
  • Need more robust features
  • Ease of use compared to zoom is lacking
  • Cheaper add ons
For webcasts with limited interaction between speaker and attendee, ON24 is great. It is also great for us to provide 1 day conferences. When we have smaller groups of users, who should be able to speak in webcasts, we must use other platforms. There are also no breakout rooms available.
Virtual Event
N/A
N/A
Online Events Collaboration (2)
70%
7.0
Audience polling
70%
7.0
Q&A
70%
7.0
Online Events Marketing (2)
90%
9.0
Branding options
90%
9.0
Integration to Marketing Automation
90%
9.0
Online Events Security (2)
75%
7.5
Participant roles & permissions
50%
5.0
Confidential attendee list
100%
10.0
Online Meetings / Events (4)
87.5%
8.8
Calendar integration
90%
9.0
Record meetings / events
90%
9.0
Slideshows
70%
7.0
Event registration
100%
10.0
Mobile Capabilities
N/A
N/A
  • Quality webinars
  • Increased engagement
  • Quick turnaround time for building ehub page
Integrate with CRM/marketing automation software
tested go live to see difference between it and ehub
We are able to offer high quality webinars, which would have been in person events.
Many add ons like captioning and new breakout rooms, but add ons are expensive.
Not as versatile or robust, but the listed apps are easier to use for our departments.
Compared to Zoom, navigating through the platform is in the words of our users 'daunting' until they get used to it. I needed help for a few weeks to learn the platform.
  • Customer training
  • Product Marketing
  • Other
20
IT, chapter coordinators, project manager, regulatory dept., professional development dept.
4
desktop support, HTML, graphics design, end user support
  • Marketing our programs
  • Training our members
  • One day conferences
  • EHUB extensiveness
  • Marketing ability
  • Breakout rooms are critical
  • Virtual Conference platform
  • EHUB grouped content for multi day conferences
Some features that we require are quite expensive. Upcoming breakout rooms may need to continue on our Zoom platform since purchasing features like breakouts are too high priced. I give ON24 a solid 8 because our company is able to use the webcasts, EHUB and analytics to run webinars that are very successful.
Yes
Zoom, Adobe Connect
  • Product Features
  • Product Usability
  • Product Reputation
We know the premium product was associated with a high price tag but ON24 worked with us for a feasible solution. We liked the interface and modification ability, marketing tools, and general functionality.
We would have looked into whether the call to action feature is feasible as a breakout rooms options. We didn't get a chance to play with a trial version because it wasn't available but that would have helped our stakeholders determine whether ON24 is suitable for our organization more than Zoom. We have been able to make ON24 work for much of our needs but some in the organization still prefer Zoom.
  • Implemented in-house
Yes
We used Elite studio first and then gradually moved to using EHUB
Change management was a major issue with the implementation
Some departments were not satisfied with what they had been sold by ON24 and they needed to make major changes to many processes such as registration integration with our CRM system, email notifications when events changed, slides uploads sine they were familiar with screen share options via Zoom. I needed to learn much about the platform before implementation
  • Email notifications hassle when events were modified or cancelled
  • Slides upload continue to get stuck
  • Slides uploaded needed to be adjusted in PPT app
There were many errors we needed to work on before fully understanding how to use ON24 and maximize its advantage to us
  • Online training
Most points of relevance were covered as far as I can remember.
We figured out ON24 by trial and failure. Online training was limited for the complications involved with hosting different types of webinars but there is only so much training that can be done, which is understandable.
It was moderately difficult because there are so many part to Elite Studio. I would recommend that an ON24 rep stay in constant contact with the company to ensure smooth transition into the platform.
Configuration is a bit complex and one must become accustomed to the platform before being able to configure properly. One example of too complex are the build size measurements: our graphics department, just this week, had to spend hours configuring EHUB banner to the correct specs are were unable to make the picture fit without whitespace. I believe ON24 should have a graphics department team to adjust image sizes for our company if our team is unable since our team is busy with various marketing projects.
There are so many parts to configure for a robust audience experience. There isn't a best practice but double checking event configuration and reaching our to ON24 support to confirm helps in limiting mistakes.
Yes - we have customized the interface extensively
Once accustomed to the platform, customizing the interface can be easy but there are many moving parts to consider as event details change.
Some - we have added small pieces of custom code
HTML code to adjust templates is easy if one is familiar with HTML
No
We purchased premium for one event and we thought that the 'help' was overpriced and underqualified to help. When called upon, they were not in a position to assist. All of our support staff, in my opinion, is more trustworthy than premium support for an event. We will not be purchasing premium for a future event.
There are a couple of support staff who are very excellent in providing immediate assistance and understand the platform and nuances of technical aspects of on24 extremely well, but I also deal with support staff who don't understand my concerns and take hours to respond with solutions that may or may not meet our needs. General support is proactive in responses but do not escalate issues for me, rather asking me to submit technical tickets myself, which can add to frustration, if I have already reached out to support. Chat support is not worth my time since the individuals are not technical or qualified in my opinion and I always have to submit tickets for appropriate answers.
Yes
There are a few bugs associated with the web interface; the most annoying one is the email notification typing cursor which always defaults to the title of the email, despite my wanted to type into the body of the email. I reported this to staff who told me to submit a ticket regarding it; I believe that they should have escalated the issue to their developer. There are a number of bugs when ON24 is beta testing new features.
A particular technical support representative/ platform support individual, took my closed captioning inquiry very seriously and helped adjust all the time codes manually. I normally ask our captioning company to do this now, but at that time the fact that the individual went above and beyond in resolving my issue was refreshing and I am always happiest to work with that individual.
  • Elite Studio
  • EHUB design
  • Reporting access
  • Slides upload
  • Closed captioning file upload post event
  • Chat function availability setting
Yes
Needs improvement. Our audiences have stated that they prefer being on a desktop/laptop since functionality is much more limited in the mobile interface. There is no app and access is done via Chrome browser for mobile. Not all attendees enjoy using Chrome but they are required to for accessing ON24. Mobile is very difficult to use when an event is being captioned since captions are not integrated into the media player when live.
From the user perspective, we have heard the words 'overwhelmed' and 'daunting' when our speakers are using Elite Studio. As for our tech support side, it took us months to figure out full functionality and we are still learning the intricacies of ON24 when it comes to EHUB, Elite and analytics.
ON24 performs very well when customizations are complete. Audience members are often happy with their experience in webcasts and on EHUB. Analytics are very extensive.
There are no unplanned outages and despite some glitches, I can always rely on ON24 to allow for webcasts and conferences.
  • CRM
  • Streamtext Captioning software
  • Captionedtext software
Not difficult from the on24 side. We needed to use our 3rd party company to integrate CRM to sync with ON24 registration. Captioning software is easy to integrate to ON24 as well.
  • Zoom for breakouts
We plan on using call to action for breakout room purposes
  • File import/export
  • Single Signon
  • API (e.g. SOAP or REST)
Captioning tools
There are no problems with integration that I have personally seen.
Ensure that any manual work is always accounted for; ie) CRM system always requires event ID from ON24 so ensure that settings are always aligned
ON24 was easy to work with but it was unfortunate that they did not provide a trial version. ON24 contacted us and assisted us with questions often. They did not understand what breakout rooms were (August 2020) and offered the call to action solution which is not very feasible, despite our first impression being that the feature was available after having spoken with the developer.
Staff is easy going and often proactive. Our director dealt with the vendor pre and post sales and enjoyed working with ON24.
Pricing and platform availability
Ensure clarification on all points to be noted in application being able to meet business requirements
Yes
There are glitches because it is a web based software. When we upgraded to Elite Studio from PMXD we found that the interface usability was much easier and more modernized.
  • Modernization
  • Less manual work for users to adjust settings
  • Easier to navigate (Media Player)
  • Breakout rooms
  • Easier navigation of Elite Studio
  • Better integration with CRM
No
No
Joshua Chelmo | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use ON24 to deliver over 500 webinars yearly. We use them to train travel agents and also share information to our guests about our tour destinations. We also use it internally with our sales and marketing team. Since we have offices in Australia, & Canada as well as here in the United States, ON24 makes it easy to keep everyone involved with the platform.
  • Lead generation
  • Training
  • ON24 is always innovating and coming up with new platform upgrades. They are always staying ahead of their competition
  • They have a great platform that allows customization and widgets that allow registrants to find important resources, take polls, surveys and so much more. Being able to customize the platform for our different clients makes it a wonderful co-branding opportunity
  • On-Demand has made it very easy for registrants to watch without time constraints and they still get the same user experience as someone watching live.
  • The ability to easily generate an email that looks nice from the system to send out to clients without having to create something on our end
  • A call in telephone option that doesn't cost extra is highly needed. It is something that is missing that people complain most about to our marketing department
If you have clients or staff in different parts of the country/world then ON24 is a perfect solution for you. Erase the time constraints for those individuals. Also, with so much reporting you will know what is working and what isn't working with ON24 only after a couple of webinars.
Virtual Event
N/A
N/A
Online Events Collaboration (2)
75%
7.5
Audience polling
80%
8.0
Q&A
70%
7.0
Online Events Marketing (2)
95%
9.5
Branding options
100%
10.0
Integration to Marketing Automation
90%
9.0
Online Events Security (2)
N/A
N/A
Participant roles & permissions
N/A
N/A
Confidential attendee list
N/A
N/A
Online Meetings / Events (4)
85%
8.5
Calendar integration
90%
9.0
Record meetings / events
80%
8.0
Slideshows
80%
8.0
Event registration
90%
9.0
Mobile Capabilities
N/A
N/A
  • We have seen a huge increase in sales growth with webinars in general and with the tracking that ON24 allows us to do we can relate that growth to doing webinars with the platform.
  • Track registration and attendance
  • Enable sales follow-up
  • Identify and track top-engaged accounts
ON24 is going to become a huge part of our business as we move into the fall and Into 2021 when travel starts to gain momentum again. People want the ability to stay home and watch a presentation and to learn about what our company is doing in response to COVID before they travel. This will replace those large 25, 50, 100 group meetings at thousands of locations around the country.
When i switched over from GTW for ON24 it was because GTW didn't allow videos and that was something we needed to bring our presentations to life and to hte next level. We do miss the ability to send a nicely formatted email and the ability for our clients to call into the webinar. That is some functionality that ON24 needs to work towards.
ON24 is one of the most user friendly platforms that we have ever used. There aren’t confusing coding pieces you need to learn to create amazing consoles , registration templates etc. they also have resource guides and ondemand webinars filled with easy to follow instructions and step by step guides. I would highly reccomend.
ON24 puts out great webinar guides and papers to understand the function of the system. Easy to follow , fast and easy to learn.
  • Customer training
  • Lead generation
  • Product Marketing
  • Sales training
50
Our inside Marketing department uses the system along with our inside and outside sales team.
2
Our inside team is closely aligned with the sales and marketing team to understand the needs of our customers.
  • Trainings
  • Customer Purchases
  • Live In-Studio Interviews
  • Replacing LIve meetings with digital because of COVID
Yes
ON24 replaced GoToWebinar because it had the video sharing features we were looking for to bring our webinars to the next level. GTW wasn't ready at that time to allow video to be played during the webinar. Plus ON24 had the ability to customize the console landing page and add in resources. GTW was just starting to roll out the handouts feature.
  • Price
  • Product Features
  • Product Usability
  • Product Reputation
I don’t belive we would change anything.
  • Implemented in-house
No
Change management was minimal
Our implementation went smoothly for what we needed. We are looking at sales force for future use as a company so when that happens we will look at implementing ON24 with them which will help bring our program to the next level.
  • Online training
On24 has amazing ON-Demand trainings that you can use at anytime and they walk you through step by step on different topics/ they are always updating and innovating and putting out new trainings. I would highly reccomend the trainings and reading the documents they have created. They also do live webinars on a rolling basis that are filled with so much knowledge and Information.
Yes
We do pay for the elite edition of ON24 but not sure if that means “premium support”. We have never not had the support of ON24 when we’ve come across an issue or a problem on the back end etc. they have always been avaialable to help out with any and all of our needs.
I wish they understand why something was happening and not just give a blanket statement of it will fix itself or it was most likely a one time thing. They tend to blame the user as well, not in a bad way, but its always the users fault.
Yes
They have always been quick to identify any bugs or fixes that we’ve brought to their attention.
Just the other day one of our sales team members went into our profile and deleted a scheduled webinar by accident which deleted all of the data and the registrations. They were panicked because the webinar was the next day. I spoke to ON24 and within an hour they were a new to go into the backend and reverse what had happened without missing a beat.
  • Updating the console page with the widgets we needed and the resources we wanted to share.
  • Screen share isn't always reliable.
  • Audio isn't always reliable
Yes
After a little bit of playing around with the system anyone would be able to use it. They make it very user friendly.
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Whole organization. Internal training, client seminars, on-demand library as a complementary value add for our clients to obtain their professional credits.
  • On demand
  • Registration
  • Custom branding options
  • Not having to mirror the presenter and advance the slides.
Less appropriate for webinars where there is a high content of videos.
Virtual Event
N/A
N/A
Online Events Collaboration (2)
40%
4.0
Audience polling
N/A
N/A
Q&A
80%
8.0
Online Events Marketing (2)
50%
5.0
Branding options
100%
10.0
Integration to Marketing Automation
N/A
N/A
Online Events Security (2)
80%
8.0
Participant roles & permissions
80%
8.0
Confidential attendee list
80%
8.0
Online Meetings / Events (4)
77.5%
7.8
Calendar integration
70%
7.0
Record meetings / events
70%
7.0
Slideshows
80%
8.0
Event registration
90%
9.0
Mobile Capabilities
N/A
N/A
Currently working on our integration with Kentico and Onepalce (Salesforce).
  • To early to identify.
  • Track registration and attendance
  • Identify and track top-engaged accounts
yes. The platform has made the transition seamless from in-person seminars to online webinars
On-demand library and integration with our CRM and email platform are what set it apart.
N/A
Very end user friendly and support staff is always available to assist with troubleshooting
  • Lead generation
5
Marketing, Events, A/V, Professional Development, Client Development
1
Marketing, A/V
  • Provide Client Insights
  • Client Updates
  • On-demand library
  • Internal Traning
  • Practice Group Training
Easy to use, minimal assistance required from A/V team, console allows for branding and addition of additional marketing material and CTAs
Yes
GoTo Webinar.
  • Product Features
  • Product Usability
  • Analyst Reports
Product features provided further brand visability + the ability to link off to speakers bios, resources and additional CTAs
N/A
  • Implemented in-house
No
Change management was a big part of the implementation and was well-handled
  • did not recieve proper training from ON24
Better on-boarding from ON24
Respond prompty with appropriate solution
No
2 days of traning were key!
  • setting up a function
  • updating the console
  • multi registration
  • editing
  • deleting test events/ recordings from your account
Yes
I have to admit I have not very familiar as it was just updated
Very easy for presenters to record/ present live and for producers to execute
November 28, 2017

Director of Marketing

Score 1 out of 10
Vetted Review
Verified User
Incentivized
We used ON24 to broadcast webinars monthly to our audience typically patients and healthcare professionals i.e. nurses, practitioners, physicians etc.
  • Lead generation
  • Platform is unique and user friendly.
  • Ability to track activity during the webinar.
  • On-demand feature is really well done.
  • We literally experienced technical difficulties on every webinar.
  • The customer support was absolutely awful. They showed zero empathy for the fact that our webinars were not running smoothly. Our presenters refused to work with us again because we could never get the technical issues resolved.
  • The sales rep promised that it would integrate with Salesforce and other CRM but it never did. We were paying for a premium product but not getting the bells and whistles that were promised in their proposal.
It would be well suited if we could make it work. We signed a year contract and it was a waste because they would not help us to resolve any issues and we had audiences as large as 1000 thinking we did not know what we were doing.
Virtual Event
N/A
N/A
Online Events Collaboration (2)
25%
2.5
Audience polling
20%
2.0
Q&A
30%
3.0
Online Events Marketing (2)
35%
3.5
Branding options
60%
6.0
Integration to Marketing Automation
10%
1.0
Online Events Security (2)
55%
5.5
Participant roles & permissions
60%
6.0
Confidential attendee list
50%
5.0
Online Meetings / Events (4)
55%
5.5
Calendar integration
20%
2.0
Record meetings / events
80%
8.0
Slideshows
60%
6.0
Event registration
60%
6.0
Mobile Capabilities
N/A
N/A
The ON24 sales rep overpromised and said that it would integrate with our Salesforce CRM and they could never get it to work. The customer support team basically gave up trying to help us integrate and would not give us our money back or cancel our contract. I believe it is unethical what they were trying to pull.
The platform was absolutely dreadful. We literally experienced technical issues on every webinar which made us look extremely bad to our customers. There were application errors and audio issues every time. Not sure how they stay in business.
  • ON24 negatively impacted us because we would have hundreds of our customers that could not get on or hear the webinar.
  • Our presenters would be so frustrated with ON24 that they refused to work with us again until we moved to a different platform.
  • ON24 negatively impacted us because we paid a fortune for a premium service that never performed correctly. It was way to expensive for what we were getting.
Significantly worse

We selected ON24 for its functionality and integration with Salesforce but they did not even attempt to try to help us.
5
Marketing function
2
Technical skills
IT skills
  • lead generation
  • brand awareness
  • Customer engagement
  • OnDemand; capturing leads after the event
  • Would not likely use
  • ON24 did not work well with us
ON24 did not work and they refused to help us. They would not let us break our contract. Big waste of money.
Yes
ON24 replace GoToMeeting because they promised us Salesforce integration but it never did work.

We switched back to GoToMeeting.
  • Product Features
  • Product Usability
  • Analyst Reports
The sales rep overpromised on the features but we could never get it to work. The experience with ON24 was absolutely dreadful.
We would do a monthly agreement to see how it would work with our organization before committing to a whole year.
  • Implemented in-house
No
Change management was a major issue with the implementation
There was zero follow through. ON24 could not implement from the very start and it did not get any better. They gave up on us and did not break our contract.
  • Did not integrate with Salesforce
  • Customer support would not help us integrate
Be sure it integrates with internal systems before you sign a contrac
Yes
We needed premium support because we could never get it to work and our audience would be there waiting.
Support was non-existent; we escalated the issues to the VP of technical support and they basically blamed us for the failed webinars.
Yes
NO! They ignored our issues and did nothing to help us resolve them.
No I cannot. The support team was abysmal. They blamed us for any technical issues and did nothing to help us resolve them.
  • OnDemand feature was decent
  • Custom registration was good
  • Custom branding was a good feature
  • Tons of technical issues
  • Audio issues
  • Customer support was awful
Yes
Mobile interface, I didn't have a problem with. We just could not get the webinar to start or perform correctly.
Too many technical issues, we could not get it to work correctly.
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