Open Loyalty - the BEST when you know what you're doing!
Pros
- Has a powerful API that makes it easy to integrate points, actions and rewards on any software
- Has a lot of experience in the loyalty realm, so every nuance and the special case is already thought of
- Allows for the implementation of loyalty programs for a number of scenarios: for consumers, employees, students, etc
- Has a well-proven solution for any POS solution out there!
Cons
- Many customers expect Open Loyalty to have an e-commerce interface. Maybe they could build a barebones interface to satisfy the rare customer that still doesn't have a CRM o ERP or equivalent in place
Most Important Features
- The powerful API
- The customization of the database, rules and levels
- The ease of installation
Return on Investment
- My company implements OpenLoyalty, but we've seen a positive ROI for our customers, since everybody and their uncles are implementing loyalty / rewards programs in LATAM
Alternatives Considered
Tango Card and Zoho CRM
Other Software Used
Microsoft Dynamics 365 (formerly Microsoft Dynamics CRM)



