TrustRadius
https://dudodiprj2sv7.cloudfront.net/product-logos/f1/42/5DB1HU9OCFET.PNGDecent Blog Manager but Needs an UpgradeWe use Oracle to host and manage our blog. We have various authors who submit content that we review and publish. Through Oracle, we are able to share longer, more in-depth stories about the company when our own site does not offer a blog capability. We have been using the platform for our blog for several years now.,It's easy for users to access and write, and there's a nice workflow to review any content before it gets published. Permission levels are also nice so a random user cannot just post without a certain level of access. If you are code savvy, it is nice to be able to access the code to make updates to the site. Not to worry, however, if you are not. There is a clear separation between the front end and the code, so those who aren't comfortable with the code don't have to worry about accidentally messing anything up. At one point, we had two separate blogs, and they were great in helping us combine the two without losing any content or archived articles,Some of our authors have trouble figuring out how the workflow works. It takes a little bit of searching to find where to set a page for approval. They also have trouble locating where to schedule blogs to be published. It's not the most user-friendly design. When you log in, it feels a bit dated and take a bit of time to get acclimated to where everything is located. The organization of the backend code files seems very disorganized. Finding any sort of tutorials, demos, site help is challenging. Maybe the worst part is trying to contact customer support. There is a lengthy registration process for their separate support forum that requires approval. I've had a couple support instances there have been left unresolved and and closed without any offers why.,4,It has helped us share more fun, informative and interesting stories with our audience. We have been able to link our stories to our social media to help share them and share more content that available and suggested on social media. The interface isn't the most user-friendly and getting to customer support is a challenge. We've contemplated switching to a new service, but since we've been using it for so long, we worry switching to another platform may lose all of our current and archived content. It's been a great place for our audience to get inspired and want to contribute to the blog as well and easily write an article within the platform that we can look over, edit and publish.,Not a member of any user groups,Drupal, WordPress, Instapage, BufferMy experience implementing Oracle Content Marketing for a clientOracle Content Marketing (OCM) is a powerful (maybe a little bit too powerful) and feature-rich content management platform that basically allowed us to launch our client's website and provide their content team with the right means to continuously update and publish new content on weekly basis. In addition, because workflows are integrated into the system, it was easy for us to set up the approvals workflow and guarantee that everything is in order before anything goes live. (Some of the other content management platforms we compared against OCM fell short when it came to workflows because they required additional plugins or customization to be done before implementation phase.) The platform also integrates well with the other Oracle platforms such as Oracle CRM and Eloqua. But it falls short when it comes to its interface, as OCM is less user-friendly and can be intimidating to new users. The interface also feels slightly outdated (even though the latest update in 2018 enhanced some of those shortcomings). One of the best features in Oracle Content Marketing is the analytics, as the platform allowed us to show the results of the campaigns to the clients on the spot.,Powerful and feature-rich Strong analytics Good integration with other Oracle platforms Set up the workflows once and forget them,Templates are a good thing, but hard to set up and require a lot of work. (Other Oracle tools are more user-friendly when it comes to template design.) While they did a good job updating the interface, I still believe more work can be done to make it more user-friendly.,7,Resolved approval issues Reduced overhead and redundancy when it came to teams collaboration Made it easier to share analytics and results with management,Not a member of any user groupsOracle continues to be the leader!We use it for our company blog. It has hosted our content last year. We used to have two blogs and they were helpful in combining the two without losing any archive articles.,Permission levels are also nice so a random user cannot just post without a certain level of access. I also like being able to update the code if necessary. It's easy for users to access and write, and there's a nice workflow to review any content before it gets published.,It's not the most user-friendly design. When you log in, it feels a bit dated and takes a bit of time to get acclimated to where everything is located. The organization of the backend code files seems very disorganized. Finding any sort of tutorials, demos, site help is challenging. The worst part is trying to contact customer support. There is a lengthy registration process for their separate support forum that requires approval. I've had a couple support instances there have been left unresolved and closed without any offers why.,8,Great way to post about the company, and ensuring that the marketing team can track the effectiveness of strategies without involving the product teams. Understand that the software isn't the biggest cost of a blogging program. It's the time and resources it takes to create the content. It's easy to set a schedule/ed call in their solution and assign topics to people (with deadlines). To show management that we have hit out KPIs and thus need more budget for other blogs.,Not a member of any user groups,Alfresco Enterprise Content Management,Salesforce Analytics Cloud, Outreach, Adobe Marketing Cloud, Marketo,15,5,Help marketers drive better sales conversations Increase synergy and collaboration across multiple business units and geographies Allows marketers to deploy relevant content at scale and across channels,We can share content across major channels and even leverage "snippets" of content specific to a buyer’s interest to drive engagement. Promote content on a website, blog, email, microsite, landing page, or internal content portal across multiple business units simply and efficiently. Remove the typical IT roadblocks for publishing content to the masses, and ensure marketing control over branding and content quality.,Use the auto push API feature to create a custom integration that will allow us to publish content from our 3 other marketing applications we are using today. Publish content to our Marketing Cloud System and auto sync that content to our social media channels. Plan and schedule future posting for our blog we are developing,8,No,Price Product Reputation Vendor Reputation Analyst Reports Third-party Reviews,Have better communication with my account manager and let her know my ideas that would have helped in making your content marketing more productive. We really did not have a good relationship, but she was nice and smart at least.,Implemented in-house,No,It took a long time (about 2 weeks) It didnt work 100 percent the first time we went live, but did the second They had to cancel our implementation meeting twice due to not enough support staff it felt.,6,No,10,No,The fact that spam bots have found one of our online submission forms and they post to it about 15 times a day. Really annoying, and, time-consuming, but their Support Team fixed it within 2 days.,I like the easy structure and straightforward layout. The help feature has a great FAQ section when you run into an issue The flexibility. I love that we're able to target specific calls to action based on the topic of a blog post.,That we cannot have different user permissions/user roles. However, that’s changing shortly (they’re doing an overhaul to add more functionality) Sometimes adding an image can prove difficult. There isn't an easy option to delete a post.,Yes, but I don't use it,10You will appreciate thisThe way Oracle Content Marking is used by my organization is that provides access to marketing content that was created by our sales department. We were able to share content across different channels. Also, it gave us content to specific buyer's interest to drive engagement. No problems.,It provides access to marketing content. Able to connect better with our sales department. We were able to share content across different channels. Gave us content to specific buyer's interest to drive engagement These are strengths because not every company can do this,Layout could use touchups Needs quicker links Things that are related in content should be on the same page,7,Helped us make more money Helped us make more connections within our organization Took a while for people to learn how to use it,Not a member of any user groups"Oracle Content marketing review by 5+ Eloqua specialist"It has been recently implemented within Wolters Kluwer to have an advantage by streamlining the process of our editors, who write articles, RSS feeds and newsletter content. This content via OCM can now be centralized, monitored and QA checked before it's on it's way to blogs/Eloqua. Via the many ways of sharing, this can now also be governed.,Workflows are a functionality in OCM making sure that the approval is given by the right person in the right job before it's on it's way to the next step and in the end, publishing! Template functionality in OCM allows for easy copying and adjusting, allowing you to re-use best practices quickly!,I believe it would be a great asset if many more layout functionalities were made drag and drop, just like in the email editor of Eloqua, allowing the ease of use and diminishing the need of html/css/javascript knowledge!,7,None so far yet, we've just implemented it, and there were no alternative systems yet in Wolters Kluwer.,Not a member of any user groups,Oracle Eloqua
Unspecified
Oracle Content Marketing (Compendium)
29 Ratings
Score 6.5 out of 101
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Oracle Content Marketing Reviews

Oracle Content Marketing
29 Ratings
Score 6.5 out of 101
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August 10, 2018

Oracle Content Marketing Review: "Decent Blog Manager but Needs an Upgrade"

Score 4 out of 10
Vetted Review
Verified User
Review Source
We use Oracle to host and manage our blog. We have various authors who submit content that we review and publish. Through Oracle, we are able to share longer, more in-depth stories about the company when our own site does not offer a blog capability. We have been using the platform for our blog for several years now.
  • It's easy for users to access and write, and there's a nice workflow to review any content before it gets published.
  • Permission levels are also nice so a random user cannot just post without a certain level of access.
  • If you are code savvy, it is nice to be able to access the code to make updates to the site. Not to worry, however, if you are not. There is a clear separation between the front end and the code, so those who aren't comfortable with the code don't have to worry about accidentally messing anything up.
  • At one point, we had two separate blogs, and they were great in helping us combine the two without losing any content or archived articles
  • Some of our authors have trouble figuring out how the workflow works. It takes a little bit of searching to find where to set a page for approval. They also have trouble locating where to schedule blogs to be published.
  • It's not the most user-friendly design. When you log in, it feels a bit dated and take a bit of time to get acclimated to where everything is located.
  • The organization of the backend code files seems very disorganized.
  • Finding any sort of tutorials, demos, site help is challenging.
  • Maybe the worst part is trying to contact customer support. There is a lengthy registration process for their separate support forum that requires approval. I've had a couple support instances there have been left unresolved and and closed without any offers why.
Oracle is great for a very basic blog. The look of ours was designed and built on the back end/code side, so I'm not sure if there are a lot of clean, modern templates like you see in a lot of blogs today to choose from or not. It has been great having a number of authors who can write content directly in the platform and then submit it to our content managers for scheduling and publishing. I think the biggest issue people may have with it is the look of the interface. It needs an update.
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October 24, 2018

Review: "My experience implementing Oracle Content Marketing for a client"

Score 7 out of 10
Vetted Review
Verified User
Review Source
Oracle Content Marketing (OCM) is a powerful (maybe a little bit too powerful) and feature-rich content management platform that basically allowed us to launch our client's website and provide their content team with the right means to continuously update and publish new content on weekly basis. In addition, because workflows are integrated into the system, it was easy for us to set up the approvals workflow and guarantee that everything is in order before anything goes live. (Some of the other content management platforms we compared against OCM fell short when it came to workflows because they required additional plugins or customization to be done before implementation phase.)

The platform also integrates well with the other Oracle platforms such as Oracle CRM and Eloqua. But it falls short when it comes to its interface, as OCM is less user-friendly and can be intimidating to new users. The interface also feels slightly outdated (even though the latest update in 2018 enhanced some of those shortcomings). One of the best features in Oracle Content Marketing is the analytics, as the platform allowed us to show the results of the campaigns to the clients on the spot.

  • Powerful and feature-rich
  • Strong analytics
  • Good integration with other Oracle platforms
  • Set up the workflows once and forget them
  • Templates are a good thing, but hard to set up and require a lot of work. (Other Oracle tools are more user-friendly when it comes to template design.)
  • While they did a good job updating the interface, I still believe more work can be done to make it more user-friendly.
If you are a large organization looking to set up your online website/blog and you expect to create a lot of content that requires multi-layer approval or multi-levels of work then Oracle Content Marketing is perfect for you. Also if you are already using other Oracle products, then Oracle Content Marketing integrates well with them.

If you are a small scale company, or you are looking to publish a semi-static website that you expect to update infrequently, then you are better off signing up to a smaller-scale and less expensive alternative.
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June 19, 2018

Oracle Content Marketing Review: "Oracle continues to be the leader!"

Score 8 out of 10
Vetted Review
Verified User
Review Source
We use it for our company blog. It has hosted our content last year. We used to have two blogs and they were helpful in combining the two without losing any archive articles.
  • Permission levels are also nice so a random user cannot just post without a certain level of access.
  • I also like being able to update the code if necessary.
  • It's easy for users to access and write, and there's a nice workflow to review any content before it gets published.
  • It's not the most user-friendly design. When you log in, it feels a bit dated and takes a bit of time to get acclimated to where everything is located.
  • The organization of the backend code files seems very disorganized. Finding any sort of tutorials, demos, site help is challenging.
  • The worst part is trying to contact customer support. There is a lengthy registration process for their separate support forum that requires approval. I've had a couple support instances there have been left unresolved and closed without any offers why.
Pros: Workflows are a functionality in OCM making sure that the approval is given by the right person in the right job before it's on its way to the next step and in the end, publishing!


Cons: I don't feel like I'm noticing any updates that feel like Oracle is making progress. I'm not sure if it's the level of account we have/pay for. It seems like we installed/bought this one version years ago and have never updated. The interface feels dated, and I've never noticed any updates to change that feeling.
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June 14, 2018

Oracle Content Marketing Review: "You will appreciate this"

Score 7 out of 10
Vetted Review
Verified User
Review Source
The way Oracle Content Marking is used by my organization is that provides access to marketing content that was created by our sales department. We were able to share content across different channels. Also, it gave us content to specific buyer's interest to drive engagement. No problems.
  • It provides access to marketing content.
  • Able to connect better with our sales department.
  • We were able to share content across different channels.
  • Gave us content to specific buyer's interest to drive engagement
  • These are strengths because not every company can do this
  • Layout could use touchups
  • Needs quicker links
  • Things that are related in content should be on the same page
Oracle content marketing helps my company use content to specific buyer's interest to drive engagement.
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Robert Nagelmaker profile photo
April 06, 2018

""Oracle Content marketing review by 5+ Eloqua specialist""

Score 7 out of 10
Vetted Review
Verified User
Review Source
It has been recently implemented within Wolters Kluwer to have an advantage by streamlining the process of our editors, who write articles, RSS feeds and newsletter content. This content via OCM can now be centralized, monitored and QA checked before it's on it's way to blogs/Eloqua. Via the many ways of sharing, this can now also be governed.
  • Workflows are a functionality in OCM making sure that the approval is given by the right person in the right job before it's on it's way to the next step and in the end, publishing!
  • Template functionality in OCM allows for easy copying and adjusting, allowing you to re-use best practices quickly!
  • I believe it would be a great asset if many more layout functionalities were made drag and drop, just like in the email editor of Eloqua, allowing the ease of use and diminishing the need of html/css/javascript knowledge!
In an organization where there's brand communication and this is a vital part, OCM can definitely help maintain/manage/analyze all the content that is being created by all of your editors. Next to this, the workflow system allows for a good ease of use, and maintains visibility of the approval flow.
Read Robert Nagelmaker's full review
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October 30, 2017

Oracle Content Marketing Review: "My Compendium Experience"

Score 8 out of 10
Vetted Review
Verified User
Review Source
Oracle CM is handling the planning of content drops and automation for our exhibitors. It's one of the few tools we use to keep our buyers abreast of new products each showroom has before any of the upcoming markets. It's currently being used by 2 teams within the business, where one team facilitates the strategy and the other team implements. Oracle CM addresses the communication gap between product trends and traffic that has long plagued DMC.
  • The devotion and communication of both the account managers and the support staff has been excellent.
  • Highly customizable.
  • The dev team is constantly expanding on the features.
  • Adding images have proved to be difficult at times.
Each use of Compendium has been appropriate as we are a business that services other business. With consumers looking to buy the next hot thing or stay on top of fashion trends and technology, Compendium has allowed the IT, Marketing, and the exhibitors to plan well balanced content through effective communication from concept to deployment.
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Feature Scorecard Summary

Ideation (6)
6.3
Approval workflows (6)
8.0
Content collaboration (6)
7.4
Content calendar (6)
7.1
Network for content licensing/production (4)
6.0
Content hub (6)
6.7
Forms / Gated content (4)
5.9
Embedded CTAs (5)
6.9
Content distribution (5)
6.8
Content promotion (4)
6.1
Content automation (5)
6.9
Audience profiling and targeting (5)
6.2
Closed-loop tracking and reporting (4)
6.3
Content performance analytics (6)
7.0
Campaign optimization dashboard (5)
6.8
Competitive analytics (5)
6.2

About Oracle Content Marketing

Oracle Content Marketing (part of the Oracle Marketing Cloud, and formerly known as Compendium) is a content marketing solution that is designed to make it easy to create and distribute compelling content across multiple channels to a targeted audience. This solution enables users to plan, produce, and deliver engaging content across multiple personas and channels throughout the customer life cycle.

The Oracle Marketing Cloud features solutions that are designed to help marketers acquire and retain ideal customers, engaging them with a relevant experience that spans the entire customer lifecycle. Oracle Marketing Cloud helps the marketer connect data across the marketing ecosystem to personalize customer experiences with software including marketing automation (Oracle Cross-Channel Marketing to Consumers/Businesses), content marketing (Oracle Content Marketing), social marketing (Oracle SRM), and data management (Oracle Data Management Platform).

Oracle Content Marketing Features

Has featureCustomer Centric Personas
Has featureRobust Topic Modeling
Has featureContent Scoring Models to Ensure Effective Messaging
Has featureContent Analytics
Has featureBusiness Units

Oracle Content Marketing Screenshots

Oracle Content Marketing Integrations

Appinions, Oracle Marketing Cloud Products

Oracle Content Marketing Competitors

Oracle Content Marketing Support Options

 Free VersionPaid Version
Phone
Live Chat
Email
Forum/Community
FAQ/Knowledgebase
Social Media
Video Tutorials / Webinar

Oracle Content Marketing Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Mobile Web
Supported Countries:Global
Supported Languages: English