Impactful assets from an easy and thorough process.
Use Cases and Deployment Scope
We use PeerSpot to help with our Voice of the Customer projects by acquiring user reviews. These reviews then get turned into marketing and sales enablement content on our website, emails, and social media posts.
Pros
- Thorough outreach to collect reviews.
- In-depth phone interview which may pull more info that web forms.
- Good customer support.
Cons
- Missing an easier-to-collect method, e.g., web forms for those who don't want to speak on the phone.
- Quote finder web browser extension.
Most Important Features
- Reviews
- Quote Library.
- Customer Service.
Return on Investment
- Increased awareness of our company through SEO.
- Added content to our sales enablement content library.
Alternatives Considered
Gartner Peer Insights
Other Software Used
Gartner Peer Insights, TrustRadius for Buyers