Easy-to-use product; great customer success program
We use Pendula as our primary mobile-based communications tool. We are mostly a direct sales organization so SMS that make offers to our …
Pendula
Pendula
Pendula
Overview
What is Pendula?
Pendula drives the shift from broadcast to conversation by enabling two-way messaging and workflow at scale, allowing users to create, manage, and optimise digital customer experiences across every channel.
With no coding knowledge required and built on Zuora & Salesforce,...
Read moreWith no coding knowledge required and built on Zuora & Salesforce,...
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What is Pendula?
Pendula drives the shift from broadcast to conversation by enabling two-way messaging and workflow at scale, allowing users to create, manage, and optimise digital customer experiences across every channel. With no coding knowledge required and built on Zuora & Salesforce, Pendula supports…
Entry-level set up fee?
- Setup fee optional
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- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
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Product Demos
This is Pendula
02:20
News & Media Subscriber Experience
03:25
Create an automated appointment reminder | Walkthrough in Pendula
05:52
Product Details
- About
- Integrations
- Competitors
- Tech Details
What is Pendula?
Pendula drives the shift from broadcast to conversation by enabling two-way messaging and workflow at scale, allowing users to create, manage, and optimise digital customer experiences across every channel.
With no coding knowledge required and built on Zuora & Salesforce, Pendula supports automated two-way communication across SMS, email, social messaging and fax. It also enables outbound posts. Customers can see and take action on messages, whenever and wherever they are.
Beyond automating communication with Pendula, users can configure simple database actions and processes based on customer interactions and replies. Administrators can configure any kind of communication flow with the builder interface.
Criteria segmentation and event-based flows allow granular control over who gets what, and when. Drill down within a flow for targeted communications, and create journeys based on customer splits and segments.
Leverage existing investment in a customer relationship management or billing system with Pendula, which sits inside the platform. See every conversation you’ve ever had, with every customer, directly linked to data in Salesforce and Zuora.
With no coding knowledge required and built on Zuora & Salesforce, Pendula supports automated two-way communication across SMS, email, social messaging and fax. It also enables outbound posts. Customers can see and take action on messages, whenever and wherever they are.
Beyond automating communication with Pendula, users can configure simple database actions and processes based on customer interactions and replies. Administrators can configure any kind of communication flow with the builder interface.
Criteria segmentation and event-based flows allow granular control over who gets what, and when. Drill down within a flow for targeted communications, and create journeys based on customer splits and segments.
Leverage existing investment in a customer relationship management or billing system with Pendula, which sits inside the platform. See every conversation you’ve ever had, with every customer, directly linked to data in Salesforce and Zuora.
Pendula Features
Additional Features
- Supported: Integration with Zuora
Pendula Screenshots
Pendula Videos
This is Pendula
Pendula for Media
Create automated appointment reminders
Pendula Integrations
Pendula Competitors
Pendula Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
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August 03, 2021
Easy-to-use product; great customer success program
Score 9 out of 10
Vetted Review
Verified User
We use Pendula as our primary mobile-based communications tool. We are mostly a direct sales organization so SMS that make offers to our customer base is important. We used Pendula to reach large segments en masse and then the auto-responses and automation to further engage the potential customer and create Salesforce side data and opportunities. Pendula, with its deep integration with Salesforce, enables excellent access to segments and pairs that with designing mobile-led journeys that hand over to telesales teams. We have introduced integrations on our transactions and through web interactions, such as advertising campaigns. Pendula is across our entire marketing and customer care.
- EOFY campaigns that drove limited time, limited release offers. We could segment our targets and engage those most likely to respond well.
- Limited release wine offers, again targeting the right buyers, and then designing a series of interactions with them. This enabled sales reps to speak to those most warm.
- Customer re-engagement. We have very many historical customers. We were able to reach 30,000 or so people and then lead them through several steps towards re-engagement.
- Targeting smaller customer segments was made easy due to the deep integration with Salesforce. We could create campaigns to account owners of contacts that met criteria--which provided a deeply personal experience.
- Navigating a variety of journeys can get tricky. They have been steadily improving the interface here.
- Managing launch times and turning campaigns on and off can be cumbersome.
- Naming, tagging, and cross-journey reporting would be great.
- Easy-to-use interface for creating SMS journeys is excellent
- Integration with all objects in Salesforce
- Passing of information back to Salesforce so we can uses Salesforce reporting
- Customer service made a massive difference, from technical to campaign ideas
- We were able to activate a large number of old customers
- We generated significant revenues and fast sales
- We have been able to run multichannel campaigns to great effect
We found the user interface, the customer service, and the feature sets worked very well for us. Pricing was also affordable.
- Online training