Percolate

Percolate Reviews

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Ratings and Reviews
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Ashlee Taylor, MBA | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
Percolate is a great tool for us, because we need the approval process workflows. The training was great when we first signed on, and the interface is very user friendly. We have trained our interns to use it as well with no issues. It makes keeping up with our content calendar a breeze and we can easily see what posts have been approved and which ones are still pending at a quick glance.
Score 9 out of 10
Vetted Review
Verified User
Review Source
As we have grown to implement Percolate with more and more people within our company, we have also run into more features we'd like to see in the app. The Percolate team has been extremely understanding about these requests, and even visited our offices to sit and listen to exactly what we are looking for. Assuming these new features make it into production with them, we'll definitely stay with Percolate for the long term.

Percolate Scorecard Summary

Feature Scorecard Summary

Content Creation (5)
90%
9.0
Ideation (8)
95%
9.5
Approval workflows (10)
82%
8.2
Content collaboration (8)
95%
9.5
Content calendar (10)
84%
8.4
Network for content licensing/production (4)
93%
9.3
Content Publishing (4)
88%
8.8
Content hub (9)
77%
7.7
Content distribution (9)
98%
9.8
Content promotion (7)
95%
9.5
Content automation (9)
81%
8.1
Content Reporting & Analytics (2)
83%
8.3
Closed-loop tracking and reporting (8)
93%
9.3
Content performance analytics (10)
72%
7.2

What is Percolate?

Percolate is purpose-built to enable marketing teams to deliver marketing initiatives on a global scale, from planning through execution. With Percolate, marketers gain complete visibility into every dimension of their operations, from complex integrated campaigns to individual pieces of content, and can collaborate across functions and geographies to drive campaigns forward.

The vendor states they believe the path to an optimal marketing organization requires agility. So they built Percolate to help marketing organizations become agile by driving effectiveness, providing better orchestration, and greater intelligence.

Percolate Features

Content Creation Features

  • Supported: Ideation
  • Supported: Approval workflows
  • Supported: Content collaboration
  • Supported: Content calendar
  • Supported: Payment/Resource management

Content Publishing Features

  • Supported: Content hub
  • Supported: Content distribution
  • Supported: Content promotion
  • Supported: Content automation

Content Reporting & Analytics Features

  • Supported: Closed-loop tracking and reporting
  • Supported: Content performance analytics
  • Supported: Campaign optimization dashboard
  • Supported: Content production analytics
  • Supported: Page-level engagement analytics

Additional Features

  • Supported: Proofing
  • Supported: Campaign Calendar
  • Supported: Work Request
  • Supported: Metadata
  • Supported: Work Management
  • Supported: Campaign Management

Percolate Screenshots

Percolate's integrated marketing calendarPercolate's integrated marketing calendar

Percolate Video

Percolate Integrations

Percolate Competitors

Percolate Pricing

Percolate Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)5%
Mid-Size Companies (51-500 employees)0%
Enterprises (more than 500 employees)95%

Percolate Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationApple iOS, Android

Frequently Asked Questions

What is Percolate?

Percolate is an enterprise-level content marketing platform designed to help large brands create content and manage marketing campaigns. It features content creation and editing tools, a marketing calendar for tracking resources and campaigns, social monitoring tools and content analytics, media asset management with filtered search and tagging for asset location, workflow controls, and much more, presenting a relatively comprehensive content creation and distribution platform. Percolate is used by many very well known brands including GE, Anheuser-Busch, Mastercard, Amtrak, and many others.

What is Percolate's best feature?

Reviewers rate Content distribution highest, with a score of 9.8.

Who uses Percolate?

The most common users of Percolate are from Mid-size Companies and the Marketing & Advertising industry.