Overview
What is Personyze?
Personyze is a personalization toolkit that provides tools to create engaging experiences on websites and across channels, using a combination of behavioral targeting, interest-based recommendations, and personalized email broadcasting. The vendor states Personyze works on any website regardless of platform…
Pricing
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $250 per month
Product Details
- About
- Competitors
- Tech Details
What is Personyze?
The vendor states Personyze works on any website regardless of platform and can integrate with any CRM, any third-party email solution, and any analytics solution, and comes with Google Analytics integration and internal analytics out-of-the-box.
The first component of Personyze is the dynamic targeting tool, which is used to define visitor segmentation, whereafter Personyze can be used to show them content ranging from simple visual edits on the site to targeted emails, popups, or banners, targeted using any behavior or user variable, including behaviors on the site, referral source, landing page, integrated CRM data, and known interests.
The second component is the dynamic AI-generated product/content recommendations, which are displayed anywhere on a site or in emails, using customizable display widgets. With an algorithm for any situation, the user can combine individual and crowd data to present recommendations like Most Popular from User Interests, View It Again, Buy It Again, Your Abandoned Cart (email or on site), Replenish Your Stock, and Latest Content by Your Favorite Authors.
Personyze Features
- Supported: Targeted & Personalized Emails
- Supported: Product Recommendations
- Supported: Content Recommendations
- Supported: Dynamic Landing Pages
- Supported: Social Proof
- Supported: A/B Testing
- Supported: CRM Targeting
- Supported: Account-Based Marketing
- Supported: Targeted Popups and Banners
- Supported: Detailed Analytics & Reporting
Personyze Screenshots
Personyze Competitors
Personyze Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Supported Countries | Worldwide |
Supported Languages | English |
Comparisons
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Reviews
Community Insights
- Pros
- Cons
Easy-to-Use Platform: Users have found Personyze to be an easy-to-use platform that requires minimal training. Several reviewers mentioned that this ease of use has made it possible to train users in other regions quickly and effectively.
Great for Personalization: Many users appreciate the software's ability to personalize messaging for audience segments, allowing them to showcase products online in a flexible way. This feature was particularly useful for mass marketing, as it allowed for specific targeting of users, resulting in engaging campaigns that resonated with customers.
Superb Support: The support from the Personyze team is exceptional according to multiple reviews. Users praised the team's responsiveness and willingness to help, which resulted in quick solutions whenever they faced any issues using the software.
Lack of Training: Many users have expressed frustration with the lack of training features in Personyze. Without a proper introduction to its functionalities and capabilities, figuring out how to use it efficiently can be difficult.
Confusing User Interface: Several reviewers find the user interface of Personyze confusing and not intuitive, especially when trying to customize templates. This can lead to frustration among users who are looking for an easy-to-use platform.
Steep Learning Curve: A significant number of users feel that while powerful, Personyze takes a lot of time and effort to learn how to use effectively. The software's complexity makes it challenging to implement and use, which can be a significant drawback for some users.