PFL Direct Mail Platform

We use it to publicize a large health science research study for which we represent the state of PA. Working with PFL Direct Mail Platform allows us to target our mailing to specific groups or neighborhoods where we'll have enrollment locations. Working with PFL Direct Mail Platform also allows us to use many, varied formats in direct mail marketing throughout the state.

We used the PFL Direct Mail Platform to trigger welcome enablement kits to our practitioner base during their onboarding journey. The problem we initially had was that we didn't have a streamlined way of sending printed marketing materials as one organized kit for a select group of our customer base... PFL was able to offer a solution that could automate the production while 'surprising and delighting' our customers who weren't expecting a welcome kit in the first place.

In our organization, we use the PFL Direct Mail Platform to streamline our direct mail campaigns. The product helps us address the business problem of efficiently sending personalized direct mail to our customers and prospects. Our use case involves creating targeted mailing lists, designing customized mail pieces, and tracking the delivery and response rates to measure the effectiveness of our campaigns.

We utilized PFL's Direct Mail Platform to facilitate drip direct mail campaigns to over 7,000 contacts linked through Salesforce Sales Cloud. This system was fully automated through interlocking triggers to send mail based on stages, dates, and status of the account in Salesforce.

We use PFL to automate our direct mail strategy. Before PFL, we spent a lot of man-hours managing lists and communicating with vendors. PFL helped us streamline things so that we our direct mail was triggered by Salesforce actions and used Salesforce data for dynamic content. I think it saved us a lot of time.

We utilize the PFL Direct Mail Platform to enhance our marketing campaigns by seamlessly integrating physical direct mail with digital efforts. This solution effectively addresses the challenge of engaging prospects in a multi-channel world. Our use case encompasses personalized mailers, automated workflows, and tracking to drive customer engagement and conversions.

We use PFL to send swag to conference attendees and VIP customers of our platform. Individual account managers can request that their customers be sent items and kits at any time, provided they requisition the appropriate budget first. The gifts are intended to thank customers for their participation in events after the close of a sale, or to incentivize an executive meeting.

We use PFL to send customized packages, swag, and brochures to our customers. We have been using this platform for 3 years and have run into many problems. There is no way to see inventory on a product on the UI and you have to email them every time you want to make an order. The UI is very old and leads to lots of problems and you have to physically enter addresses of customers and pick sizes and the gift. Other competitors like Postal actually enable you to set a price range on a gift and give a link to customers to add their address. You can also laser in the customers logo alongside yours on demand on things like yetis and bottles etc. PFL is far behind the industry standard and their customer service is very slow.

We use the PFL Direct Mail Platform to send out incontinence supplies from a vendor. it addresses us not having to go back and forth with the vendor to send out samples for us, where us as a company can go right in and input addresses and pt info to mail out samples in fast a timely manner. It is very very helpful.

I use PFL to send our customers mailer kits in order to start conversations or thank them for their time/business. Its a great way to reach out without the usual email/phone call, as its something new and different. Most customers like receiving something customized in the mail making them feel valued and unique. I love the ability to link this product with other tools such as Marketo and Salesforce. It makes data and results analysis and tracking super easy! Love the products we can include in the mailers from Yeti mugs to custom blankets. The PFL team is super helpful in creating the packaging design and kits and starting this process off for new PFL customers. Would recommend!

Breaking through the noise of multiple competitor messages, emails and demand gen activities is a challenge. We are always trying to find unique ways to reach decision makers and influencers in a creative and effective way. We run campaigns from 10 to 10,000 direct prospects depending on the campaign.

PFL has been a great partner for us! They help make sure our direct mail campaigns run smooth and effectively every time.

We utilize PFL Direct Mail Platform for our direct mail program to create multi-touch marketing campaigns. We have seen a significant increase in opportunity size and a decrease in days to close an opportunity when direct mail is part of the marketing solution. PFL Direct Mail Platform integrates right with our CRM making it a a streamlined process for our sales team. They make it quick and easy for everyone to use. On top of that the account team works to provide unique direct mail options at all different price points.

We use PFL's Direct Mail Platform to scale our direct mail outreach with our BDRs and AEs to create meaningful touchpoints with our customers while removing friction in enabling the field. This speeds up their outreach, increases opportunities, and buoys marketing's relationship with sales while improving their experience and saving them time.

PFL Direct Mail Platform is the only solution we recommend with our customers here at Salesforce. There are thousands of Marketing Cloud customers. Any that have a requirement to automate the delivery of print mail messages to businesses or homes will want to use PFL Direct Mail Platform. They are pre-integrated to Journey Builder and simplify the mapping of contact details directly into a print mail messages. We routinely show customers how this works, the ease of use and how it will it will simplify their marketing experience to send print mail messages home in a scalable, automated fashion.

We recently implemented our direct mail program and have already seen results from the program. Really looking to see how we can extend it this year and ensure we get good user adoption of the program across more accounts

I needed to provide a way to incentivize engagement from an ungated asset into our contactable database.

We use PFL Direct Mail Platform within Marketing Cloud to send out marketing material to consumers when they request it. This can include commercial and operational sends. Several times a year we update our materials and work with PFL Direct Mail Platform to verify our new Marketing Cloud builds. Our marketing materials can change and be updated within a small span of time during our busiest time of the year, and it's very straightforward when we need to go update everything in our MC journeys to accommodate this. We don't need to rebuild everything from scratch each time.

Our marketing department uses PFL for our direct mail programs. Before PFL, we dabbled with including direct mail in our campaigns, but it was a very manual, disjointed process, and we had zero visibility into the results of the campaigns. With PFL, the process is totally streamlined, from campaign conception to creating the physical kit to mailing, tracking, and, most importantly, integrating with Salesforce, allowing us to capture the results of our direct mail programs via campaigns.

We used this to track the success of a direct mailer we sent out to increase lead gen and meetings for our outside sales team. It was user-friendly and an intuitive platform.

We use PFL Hybrid Experience Platform across multiple different parts of the organization– Sales, Marketing, Customer Success, etc. We use the PFL Hybrid Experience Platform to incentivize meetings, create net new interest in Checkr, and even thank our existing customers. While PFL addresses some problems, in my experience the platform itself creates a number of additional problems, such as slowing down deadlines, tedious campaign setup, and a disjointed/disorganized communication back and forth (this could be streamlined with an intake form, a template, or even a library of templates to choose from when beginning a project.

We leverage PFL to assist us in automating direct mailing to patients after they have virtual appointments with our clinical pharmacists. We have integrated directly with PFL via our cloud-based software to send them PDFs at a specific point in our clinicians' workflow, at which point PFL prints & mails them daily on our behalf.

I utilized PFL Hybrid Experience Platform as a door opener gifting program to drive meetings with sales.

My company used PFL Hybrid Experience Platform as a main component in out client and employee swag distribution. We send our swag items to them in bulk for our sales team to send to clients in a quick and efficient way. We are also able to send the items to our offices for employee use. My company also uses PFL for our holiday swag items and they help provide new items for us to order while also using our suggestions.

We use PFL for direct printing and sales ordering of collateral and promotional items. This helps to centralize our sales material ordering and distribution freeing up marketing from managing the requests for materials when it is needed. In addition, it helps with executing direct mail campaigns.