Name: PowerMapper
Author: PowerMapper Software

Communications Outsourcing

Help Desk

Web and Video Conferencing

Customer Support

Business Intelligence (BI)

Collaboration

Interactive Voice Response (IVR)

Enterprise

Accounting

Payment Gateway

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Course Authoring

Employee Onboarding

Employee Performance Management

HR Management

Payroll

Professional Employer Organizations (PEO)

Recruitment Automation

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

App Development

Application Server

Change and Configuration Management

Cloud Storage

Cybersecurity Consulting

Data Quality

Endpoint Encryption

Fraud Detection

IT Service Management (ITSM)

In-Memory Databases

Integration Platform as a Service (iPaaS)

Interoperability

M2M Application Development

Metadata Management

Network Performance Monitoring

Network Virtualization

Password Management System

Remote Monitoring and Management

Session Border Controllers

Software Defined Networking (SDN)

Solid State Drives

Static Application Security Testing (SAST)

Static Code Analysis

VoIP Monitoring

Voice Recognition

Web Application Firewalls

Information Technology

A/B Testing

Ad Serving & Retargeting

Advertising Agency

All-in-One Marketing

Business Card Scanning

Content Management

Email Marketing

Graphics

Marketing Automation

Social Media Management

Survey & Forms Building

Video Streaming

Web Analytics

Webinar

Marketing

Project Management

Transcription

Professional Services

Customer Relationship Management (CRM)

Sales Gamification

Sales

Auto Repair

Car Rental

Equation Editors

Home Health Care

Insurance Agency Management

Legal Research

Library Management

Practice Management

Trucking Software

Vertical-Specific

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PowerMapper is an automatic site mapping tool for information architects, usability analysts and web developers, from the company of the same name in the UK. The vendor states it is used in more than 50 countries, by 30% of the Fortune 100, and major organizations like NASA and MIT. It is available in the company's Desktop Suite or the (cloud-based) OnDemand Suite, alongside the SortSite one-click web site testing tool, available as a desktop application for Mac or Windows, and is also available as a web application.

Piano Analytics, formerly AT Internet, provides digital analytics to help customers measure their audience, optimise their digital performance and create value. From data collection to exploration, activation, and the sharing of actionable insights, the Piano Analytics Suite is designed to provide reliable high-quality data to enhance decision-making company-wide. Adapted to e-commerce, media, finance/banking, and corporate websites & mobile apps, the vendor promises an easy-to-use solution accessible to everyone, whether they’re business users, analysts, or data scientists.

Business

Premium

Piano Analytics

MozPro , from Moz in Seattle, Washington, is an SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements.

Moz offers free SEO tools to get started, after which the Standard pack starts at $99 and supports 5 Moz Analytics Campaigns, 300 keywords, 250,000 crawled pages, and 15 social accounts. The subsequent higher priced tiers available for $149, $249, and $599 (Medium, Large, and Premium) support white label reporting and more keyword and activity coverage, for agencies of increasing size.

Standard

Medium

Large

Moz Pro

PowerMapper

Web analytics is the process of analyzing the behavior of visitors to a Web site. The use of Web analytics enables a business to attract more visitors, retain or attract new customers for goods or services, or increase the dollar volume each customer spends.

PowerMapper Software

Web Analytic features such as SEO tracking, user engagement tracking, pageview tracking, and behavior analysis.

Traffic Reporting

This feature enables users to understand how many individuals are visiting their website, the sources from which they've arrived, and what time they are most likely to visit.

Lead Conversion Tracking

This tool allows you to follow a user's path through your website until they complete a certain action, like making a purchase or signing up for a newsletter, enabling you to understand what leads to conversions.

Behavior Analysis

This feature helps analyze and make sense of user patterns such as the actions users take on the website, including clicking on different pages, filling out forms, or how long they stay on a particular page.

Bounce Rate Measurement

This feature measures the number of users who visit only one page on your website before leaving, helping to identify issues with content quality or website design.

Device and Browser Reporting

This enables an overview of the type of devices or browsers users are using to access your website, helping in improving website design, usability, and visibility.

Pageview Tracking

A feature that records and provides data on a specific page's popularity and the number of times it has been viewed by users.

Event Tracking

This enables the tracking of specific actions or 'events' on your website, such as button clicks, form submissions, and engagement with other interactive elements.

Reporting in real-time

This feature provides immediate data and analysis about web traffic and user behavior, facilitating real-time decision making.

Referral Source Tracking

This feature tracks the original source of your web traffic, informing you where your users are coming to your site from whether it be through other websites, social media, etc.

Customizable Dashboards

This feature allows users to personalize their view of data and reports to focus on specific metrics that best fit their business needs.

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TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

PowerMapper

Overview

What is PowerMapper?