PR Newswire

PR Newswire

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Score 8.1 out of 100
PR Newswire

Overview

Recent Reviews

PR Newswire review

8 out of 10
August 14, 2018
PR Newswire is currently being used by the corporate affairs department, primarily by the media relations team. It solved the business …
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Satisfied PR Newswire User

8 out of 10
August 06, 2018
I currently use PR Newswire in my role as the Public Relations Manager for the Florida Region of Comcast. I use this service when I have a …
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Pricing

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Newswire Digital

$199

Cloud
per release

Newswire Digital Plus

$449

Cloud
per release

Newswire State

$499

Cloud
per release

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Features Scorecard

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Product Details

What is PR Newswire?

PR Newswire Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo

Comparisons

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Reviews and Ratings

 (23)

Ratings

Reviews

(1-14 of 14)
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Score 9 out of 10
Vetted Review
Verified User
Review Source
PR Newswire is well-suited if you generally release lots of news pieces throughout the year. Having lots of news pieces/articles means that you can build up the number of articles on the service, and therefore use the platform to increase your own visibility on search engines. Without a consistent stream of news stories etc. it likely isn't going to be worth the investment. The SEO/referral traffic benefits (which you might experience) are just indirect benefits, and shouldn't be considered as a primary reason for using the services.
David Fox | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
For agencies or companies that send out a lot of releases to a wide range of outlets, the cost of the service is well justified and offers a lot of value. For some of our smaller clients who do not need to reach as far, the cost can sometimes be prohibitive based on their goals and ROI.
Score 6 out of 10
Vetted Review
Verified User
Review Source
PR Newswire is a terrific solution for ensuring that news is distributed in a way that is findable and searchable. It also automatically ties the news to ticker symbols. It's not a useful or meaningful solution for actually securing news coverage. It still requires picking up the phone and pitching media.
Dan Lobring | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
PR Newswire is well suited for when you need a broad distribution that will include a wide swath of earned media impressions when that is one of the primary KPI's. PR Newswire is best suited as complement to other traditional PR tactics but not necessarily as a standalone tool for PR professionals.
Leslie Groves | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
I feel that PRNewswire is well suited to use for publishing press releases on an ongoing basis. It is the gold standard among distribution of communication to media outlets. The pricing of various options can be complicated though and one needs to consult ones contract to know what is included versus what is extra.
Ashley Taylor | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
PR Newswire is well suited for those who are looking to communicate with a broad audience but require the ability to specifically focus on a particular demographic. Press releases are only as good as the people they reach and while it's important to reach as many people as possible in some instances, it is also vitally important that you reach the correct people. For those who use PR Newswire, it is important that you select the correct package in order to reach the right area of focus.
Score 9 out of 10
Vetted Review
Verified User
Review Source
PR Newswire is an ideal tool for wire distribution as they have really structured it to be incredibly user-friendly. I've done a lot of wire releases in my career and I somehow get anxious to do them - but PR Newswire makes the process super simple.
Michelle Messenger Garrett | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User
Review Source
If you're a big company with a big budget, by all means, PR Newswire is a good fit. And if you're a company making a major news announcement, it might be worth it to use PR Newswire. Sometimes, if it's an acquisition, etc., it would be a good idea, and if you have a partner who can help split the cost, that might be a good scenario.
I'd say for a smaller company or startup, you might want to look at a competitor that's less costly, or skip the wire and pitch the news. There are even free wire services to try.
Score 1 out of 10
Vetted Review
Verified User
Review Source
I don't really think PR Newswire is ever appropriate after finding a new company (who I will not name in this review). I recommend looking at similar companies in this space. There are companies out there who get a similar exposure, are a fraction of the cost, and provide 10x more excellent customer service.
Cindy Arco | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
PR Newswire is well suited for organizations with a significant public relations budget that want to quickly disseminate a news release over the wire to a specific targeted group of recipients. It's probably not a suitable solution for smaller companies or "boutique" public relations agency unless the distribution cost is to be directly passed on to the client because it is quite expensive.
Richard Angeloni | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source
PR Newswire is a great tool to have if you have a small PR team. Maintaining distribution lists are time-consuming, and subscribing to a media monitoring service can be expensive. Even if your company subscribes to a media monitoring service, it does take some time and effort to maintain distribution lists. So using a service like PR Newswire helps take some of the grunt work out of public relations work and makes it easy, and quick, to distribute your press release to a wide audience.
Score 8 out of 10
Vetted Review
Verified User
Review Source
PR Newswire is not the easiest or most user-friendly platform to navigate, but once you get the hang of it, you realize that there is a large inventory of frequently updated content that includes contact information if there is a need for reaching out to media relations teams for more information.
Brian Blackwell | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source
It's well-suited when trying to push a product or idea that doesn't need much elaboration. At times we need information and it's just there, like a magic trick from a brilliant magic man.
An area of improvement is not coming across so "PR-y." But I guess that's the job of the person writing it and a news person's job to decipher it.