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What is

PRUnderground is a media distribution tool for public relations, from the company of the same name headquartered in New York.

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Recent Reviews

TrustRadius Insights

Freelancers and small businesses have found PRUnderground to be a valuable tool in their press release distribution efforts. With its …
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Per press release distribution

US National


Per press release distribution

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visit…


  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Product Details

What is is an online press release distribution service that publishes an organization’s announcements out to Google News, 85+ syndicated news/TV websites, and social media sites for $49 per release (or $25 per release on a monthly plan). Users can pick up on Yahoo Finance, and 100+ news sites for $309 with the vendor's PRuMax Distribution. Every distribution comes with a PDF pickup report. Features

  • Supported: Press release distribution
  • Supported: Press release pickup reports
  • Supported: Affordable
  • Supported: No Contracts Necessary Screenshots

Screenshot of TV website distribution outletsScreenshot of Sample Report Cover Video

How to Add a press release on Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesUnited States, Canada, United Kingdom, India, Hong Kong, China, Mexico, Australia, New Zealand
Supported LanguagesEnglish

Frequently Asked Questions

PRUnderground is a media distribution tool for public relations, from the company of the same name headquartered in New York.

Cision PRWeb, 24-7 Press Release, and Business Wire are common alternatives for

The most common users of are from Small Businesses (1-50 employees). Customer Size Distribution

Small Businesses (1-50 employees)69%
Mid-Size Companies (51-500 employees)20%
Enterprises (more than 500 employees)1%
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Reviews and Ratings


Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Freelancers and small businesses have found PRUnderground to be a valuable tool in their press release distribution efforts. With its cost-effective and professional distribution services, users are able to quickly get their press releases out to a wide audience. Whether it's for event announcements, company updates, or promoting new book releases, PRUnderground has proven to be an effective platform. Users have praised the platform for its simplicity and intuitive interface, which allows them to create professional press releases that evoke professionalism, reliability, and credibility. With PRUnderground, users can easily reach their target audience and effectively share newsworthy updates with prospective customers.

Exceptional Customer Service: Several users have praised PRUnderground for its exceptional customer service. They have mentioned that whenever they reached out to the team with questions or concerns, they always received a prompt response within a few hours.

Unbeatable Value: Many reviewers have found PRUnderground to offer unbeatable value. After researching various distribution platforms, they concluded that PRUnderground provides the best combination of effectiveness and affordability compared to its competitors.

Proven Reach and Comprehensive Reports: Users have highlighted that PRUnderground is a white-label distribution service with proven reach. They appreciate receiving 12-page placement reports with live links, which demonstrate the comprehensive reach of the service and help showcase their clients' coverage effectively.

Glitches in System: Some users have experienced occasional technical issues with the system, such as encountering glitches when trying to pull a placement report. These glitches can be frustrating and disrupt their workflow.

Difficulties with Placement Report: Several reviewers have mentioned struggling with retrieving accurate and timely placement reports. This has been a source of frustration for them as it hinders their ability to analyze and track their placements effectively.

System Responsiveness: Despite these occasional glitches, users greatly appreciate the highly responsive customer service team that promptly addresses and resolves any issues they encounter. The quick response from the customer service team helps to mitigate the impact of the technical difficulties experienced by users.

Users have made several recommendations based on their experiences with PR Underground. The most common recommendations include:

  • It is worth the extra effort to take advantage of the reporting capabilities and customize them for your own purposes.

  • Before signing up for more expensive distribution services, users recommend giving PR Underground a try first. They find it to be a cost-effective alternative with similar features and benefits.

  • If assistance is needed, users suggest getting to know a customer service representative. They have found that reaching out to the customer service team can provide helpful guidance and support.

Overall, users find PR Underground to be an easy-to-use tool with excellent customer service. They recommend it as a great choice for small to medium-sized businesses looking for a low-cost alternative for press release distribution. It is also seen as a useful tool for both PR newcomers and experienced professionals alike.

Attribute Ratings


(1-7 of 7)
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February 09, 2023 Review

Score 2 out of 10
Vetted Review
Verified User
We use for event press releases
  • Price is affordable
  • Respond within 24 hours to problems
  • Sometimes picked up quickly on google alerts
  • Lately BAD pickup on google alerts - literally none
  • Didnt bother telling us when our press release was approved
  • Didnt alert us or share the reports.
We were impressed with the price point and coverage last year on one or two of our releases. They would approve them and we would get a email alert as well as a report sent to us. All of that was missing on the latest release, no idea it was ever approved or released, I found. Furthermore the distribution of the release was almost all US for some reason, not helpful at all. In my opinion, it feels like they are less attentive to their customers, yet increased their prices recently. I believe, the interface is old and outdated which would put off most people, but we were happy regardless when it worked.
Don Viecelli | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I use PRunderground to promote my new book releases every year.
  • Easy to use for press releases.
  • Supports most social media platforms for public exposure.
  • Great value for the cost.
  • Easier formatting options for writing PR.
They do a great job for Indie authors like myself to promote new books on social media.
Sara Hendershot | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We're using for press release distribution when we have big company announcements and we'd like to reach a wide audience.
  • Great customer service.
  • Affordable prices.
  • Strong distribution.
  • More target selection for distribution.
This is a great service if you have a press release that you need to get out quickly and for an affordable price.
Score 10 out of 10
Vetted Review
Verified User
Marketing will use for press releases. They are our go-to source for quickly getting a press release out quickly.
  • Fast service.
  • Responsive.
  • Provides great value.
  • None that come to mind.
If you need a simple to use service for getting the news about your company, product, service, event, etc. they are great.
Tammi Lynne | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I use PRUnderground to distribute press releases for my clients who do business worldwide.
  • PRUnderground allows me to reach a broader audience for my clients who are in search of placement via Google News.
  • PRUnderground has always been very responsive when I have had an issue with their platform. They constantly endeavor to streamline the process.
PRUnderground is well-suited for small businesses in search of good SEO coverage.
Heather Hawkins | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
I'm a solo freelancer and the owner of Hawkins Copywriting, plus I've been a Fiverr seller for nearly 4 years. My clients are typically small businesses and solopreneurs who need cost-effective press releases and distribution. I leverage PRUnderground as my primary press release distributor for my clients because they offer a highly professional and effective service - with exceptional placement reports that my clients love - at a fraction of the cost of other distribution platforms.
  • PRUnderground offers exceptional customer service. When I e-mail their team with a question or concern, I always receive a response within a few hours.
  • PRUnderground offers an unbeatable value. I've researched various distribution platforms, and this one offers the best of both worlds: effectiveness and affordability.
  • PRUnderground is a white-label distribution service with proven reach. My clients enjoy receiving 12-page placement reports with live links.
  • Every now and then, I encounter a glitch in the system. For instance, I might have problems pulling a placement report. However, their customer service team is highly responsive and has always taken care of any issue I've had.
PRUnderground is an excellent choice for small to medium-sized businesses and solopreneurs who want to get their news out there without spending a fortune.
Rafe Gomez | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
PRUnderground is being used to announce newsworthy updates that my clients wish to share with the marketplace. It's an excellent tool to get the word out quickly and efficiently about developments that are of interest to my clients' prospective customers/buyers. It's simple to use, very intuitive, and allows a professional press release to be create quickly. The end result also looks great and evokes professionalism, reliability, and credibility for my company as well as my clients' organizations.
  • Amazing customer service.
  • Extremely affordable.
  • Fast and easy to use.
  • I'm completely satisfied with PRU as is.
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