PressFile

PressFile, developed by PressFile Europe GmbH, is a cloud-based PR software solution designed to streamline and simplify press work for businesses and PR agencies of all sizes. PR professionals, marketing managers, communication departments, PR agencies, and non-profit organizations across various industries can benefit from PressFile's features, which include contact management, press release organization, press coverage tracking, and PR campaign analysis.

Key Features

PR-MANAGEMENT: PressFile offers tools for efficient contact management, allowing users to create and manage press distribution lists and send personalized emails. Contacts can be easily organized and classified using keywords, enabling targeted communication.

NEWSROOM & MEDIATHEK: The PressFile Newsroom serves as a centralized hub where users can compile and publish press releases, associated images, and documents. It provides a clear overview of the content and facilitates easy sharing with the media or embedding on websites.

PR-REPORTING: PressFile enables comprehensive reporting and analysis of PR activities and communications. Users can generate clipping lists and press reviews to gain an overview of media coverage. The reporting feature provides insights into communication patterns and effectiveness.

REDAKTIONSADRESSEN: PressFile includes Redaktion Adressen, a database of editorial contacts, ensuring up-to-date and accurate information. Users can include only relevant contacts in press distribution lists, optimizing outreach efforts.

VERSAND: PressFile allows for personalized and individualized communication with each contact. It ensures data security and privacy by utilizing the user's personal email account for sending emails. The software offers flexibility in communication methods, such as personalized emails, letters, and labels.

KONTAKTMANAGEMENT: PressFile provides efficient contact management for PR professionals, offering readily available contact information, including phone numbers, email addresses, and social media profiles. Contacts can be classified and organized using keywords, facilitating quick and easy selection based on specific criteria or topics.

KONTAKTHISTORIE: PressFile maintains a comprehensive contact history, documenting all activities and communications with each contact. This feature ensures transparency and facilitates compliance with data protection regulations. The contact history can be utilized for reporting, analysis, and generating reports or lists for further communication.