TrustRadius Insights
Profitero has become an essential tool for eCommerce businesses, offering a wide range of functionalities to help retailers and product …
Overview
What is Profitero?
Profitero is a business software product that has been developed to help global brands boost their eCommerce growth on various online platforms. It offers proprietary technology that helps clients act on critical digital shelf levers, including search placement across thousands of retailer sites, to...
Recent Reviews
Leaving a review helps other professionals like you evaluate Market Intelligence Tools
Be the first one in your network to review Profitero, and make your voice heard!
Get StartedPricing
N/A
Unavailable
What is Profitero?
Profitero is an eCommerce performance analytics platform from the company of the same name that brands can use to measure their digital shelf performance across 8,000+ retailer sites and mobile apps in 50 countries, gaining actionable insights to improve product content, search placement, ratings &…
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Would you like us to let the vendor know that you want pricing?
1 person also want pricing
Alternatives Pricing
What is Similarweb?
Similarweb PRO is a marketing intelligence platform from UK company SimilarWeb.
What is Semrush?
Semrush is a relatively popular search engine optimization tool set from the company of the same name based in Pennsylvania and founded in 2008. Largely the platforms relies on competitive intelligence, and features SEO staples like backlink checking, keyword analysis to refine SEO and PPC…
Product Details
- About
- Tech Details
What is Profitero?
Profitero is a business software product that has been developed to help global brands boost their eCommerce growth on various online platforms. It offers proprietary technology that helps clients act on critical digital shelf levers, including search placement across thousands of retailer sites, to optimize availability, discoverability and conversion rates. Profitero also benchmarks against competitors to uncover strategies for potential future investment.
With the capability to streamline information from hundreds of retailers into a single platform with one login, it prevents stock-outs by strengthening the digital supply chain all the way from delivery through to click and collect. In addition, it boosts visibility and traffic for products and brands by optimizing retail advertising campaigns for more ROI while ensuring profitability is protected in promotions.
Profitero provides consistent data and benchmarking scorecards for local as well as global teams. The solution delivers guided email alerts targeted at specific job functions ensuring there are no growth opportunities missed! Armed with cross-functional team training and best practices can use this information-rich suite of intelligence-driven solutions in over 950 retailers located in 50 countries which aim towards boosting conversion rates on different e-commerce platforms.
Profitero Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Comparisons
Compare with
Reviews
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
Profitero has become an essential tool for eCommerce businesses, offering a wide range of functionalities to help retailers and product managers optimize their online sales strategies. One of the key problems that the platform helps to solve is the challenge of identifying fast-moving products and understanding the competitive landscape. Profitero's cognitive intelligence provides backend market research that analyzes pricing and product parity, which allows retailers to set their revenue paths and adjust their pricing strategy.
Another critical use case for Profitero is its detailed analysis of customer search behavior. The platform enables businesses to target sales based on customers' needs, resulting in increased retention. The data resulting from this analysis also allows businesses to adapt to future guidelines and optimize their performance information continually. Additionally, Profitero's dashboard displays critical KPIs, helping businesses track ROI and performance management with ease.
Overall, Profitero's comprehensive toolset aids in improving digital commerce integration by providing actionable insights into the competitive landscape, individual ASINs, top performers, and opportunities. The service helps retailers maintain a competitive edge while retaining customers through targeted selling based on search behavior analysis. Their focus on feedback-based improvements ensures they are continuously innovating and helping companies expand their eCommerce capabilities effectively.
User Interface: Reviewers have found Profitero's user interface impressive, providing a more connected feel that makes it easy to use and navigate through each dashboard. Several users mentioned the ease of navigation and felt comfortable with the platform.
Predictive Intelligence: According to several reviewers, Profitero's predictive intelligence has been very helpful in improving sales performance across every retailer's website. Users appreciated the analysis of over 100 variables that give recommendations based on eCommerce business needs.
Range of Metrics: Many users were happy with the wide range of metrics provided by Profitero. It helped them focus on improving their products on various websites and made it easier for them to keep track of multiple products across multiple websites. The tool allowed them to manage everything from sales and share for their brands as well as keeping a pulse on the competitive marketplace.
Delayed Sales Performance Data: Multiple reviewers have noted that sales performance data in Profitero is often delayed by a week and a half. This has caused frustration among users who require real-time insights to make informed business decisions.
Difficult to Scale: Several users have reported that it is difficult to scale Profitero without significant costs, long lead times, and technical support from the account representative. This has resulted in some businesses being unable to fully utilize the software's capabilities or expand their operations as desired.
Limited Self-Service Features: Many users have expressed disappointment with the lack of self-service features in Profitero. According to multiple reviewers, most changes need to be sent to the account representative for implementation which can cause delays and limit flexibility when using the software.