Name: PromoNavi PPC Tools Features. Boost and Optimise your Google Ads campaigns
Uploaded: 2020-11-23T11:54:00.000Z
Duration: 9 min 52 s
Description: PromoNavi PPC Tools Features. Boost and Optimise your Google Ads campaigns

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Yahoo Ads supports mobile, native and search engine marketing and advertising, and is a solution for placing ads where visitors are. The marketplace offers search and native advertising in one advertising platform.

Yahoo Gemini!

Yahoo Ads

PromoNavi

Search engine marketing (SEM) encompasses marketing efforts to improve a website's placement in search engine results. This may be accomplished in two general ways: via improvements in a website's content and structure to improve relevance, searchability, and popularity (this is search engine optimization, or SEO), or via paid digital advertising (usually pay-per-click, or PPC) to vault ahead of competition in search results.

SEM platforms help marketers launch and run successful search engine PPC advertisement campaigns at a set budget, and at least include features that in some way facilitate running a paid advertising campaign, including intelligent bidding recommendations and/or automation of bidding and ad copy generation, and plenty of analytics for reviewing past campaigns and forecasting optimal new ones.

Some SEM tools and platforms emphasize competitive analysis, so advertisers can see what competitors in the same ad space are doing and how you or your agency's clients stack up against them, and protect the brand against (often unlawful) use of one's name by competitors seeking to ride a better known brand's coattails, as well as identify gaps or missed opportunities to increase visibility in searches.

Search Engine Marketing (SEM)

PromoNavi is a digital marketing platform. It helps marketers, PPC professionals, and agencies to automate their everyday tasks, reduce misused ad spend, and get insights on their PPC campaigns.PromoNavi provides users with five automation tools. 1. Keyword Planner lets users expand their keyword list with phrase-match, related keywords, and keyword suggestions. Users can build a campaign and push it to their Google Ads account directly from PromoNavi.2. PromoNavi provides a 16-page PPC Report for Data Studio and scheduled white-labeled PDF-reports. 3. PromoNavi suggests improvements to the linked PPC accounts. For example, the system recommends well-performing keywords, uncovers unprofitable keywords and conflicting negative keywords, identifies broken links, etc. The changes to the linked accounts can be applied in bulk from PromoNavi.4. The Competitor Analysis tool helps users to find possible competitors and dive into their PPC strategies. 5. With Keyword Wrapper, users can wrap their keywords in different match types, clean up the keyword list from the duplicates and special symbols.All PromoNavi users have access to the Analytics Dashboard. It helps to analyze their overall ad performance and uncover the abnormal trends in accounts and campaigns.

Seopilot LTD

PromoNavi PPC Tools Features. Boost and Optimise your Google Ads campaigns

Boost and Optimise your Google Ads campaigns with PromoNavi. 
Available PPC Tools:
0:00 Analytics Dashboard - https://promonavigator.com/cabinet/dashboard
2:20 Competitor Analysis - https://promonavigator.com/cabinet/tools/competitorads
3:43 Keyword Planner & Campaign Builder - https://promonavigator.com/cabinet/tools/planner
5:47 Google Ads Recommendations - https://promonavigator.com/cabinet/tools/ads-recommendations
7:46 PPC Reporting Tool - https://promonavigator.com/cabinet/tools/reports
Keyword Wrapper - https://promonavigator.com/cabinet/tools/keywordwrapper
Try free at www.promonavigator.com

Ad Auctions

Allows users to bid for ad space for search results based on specific keywords.

Keyword search

Research and planning tools allow users to find the best keywords for their ads.

Ad bidding

Automated bidding based on budget parameters and the click or conversion likelihood of an ad.

Ad Campaigns

Features related to creating and deploying ad campaigns.

Ad campaign creation

Allows users to programmatically create ads and build new campaigns within the tool.

Ad deployment

Allows users to quickly and easily deploy new ad campaigns from within the tool.

Display advertising

Supports banner and rich media display ads, including video, audio, mobile, etc.

Ad display and retargeting segmentation

Allows users to display and retarget ads to audience segments based on demographics, location, account, role, or other profile aspects.

Sequence targeting

Allows users to create ad sequences that have several stages covering different topics or products; individual viewers are shown ads in a particular order across websites. This provides very fine control over brand messaging and storytelling.

Contextual advertising

Advertising that relates to the content on a given web page. Sequence targeting allows ads to be shown to individual viewers in a particular order across different websites, enabling greater control over brand messaging.

Social advertising

Advertising on social media platforms like Facebook, LinkedIn, etc.

Ad management

The ability to manage ad campaigns across multiple channels through a centralized control panel or dashboard.

Ad Reporting & Analytics

Features related to reporting on and analyzing advertisements.

Ad dashboards

Dashboards for analyzing and/or optimizing ads are clean, easy to use, and easy to understand.

Ad performance reports

Allow users to generate reports comparing the performance of various ads or the performance of certain aspects of ads (like headlines, etc.)

Ad conversion tracking

Tracks ad conversions by campaign and type of conversion—the customer might have clicked on the ad and then purchased a product, subscribed to a newsletter, filled out a form, or downloaded a whitepaper, etc.

Ad attribution reporting

Generates accurate, detailed reports that attribute conversion to a combination of different touch points (ads, and other factors) leading up to conversion.

Ad forecasting and optimization

Ad forecasting models predict campaign performance to assist with optimization.

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Search Engine Marketing (SEM) Tools

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Overview

What is PromoNavi?