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Purple WiFi

Purple WiFi

Overview

What is Purple WiFi?

Purple WiFi in the UK offers wi-fi hotspot technology.

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Recent Reviews

TrustRadius Insights

Customers have found that Purple WiFi allows them to provide seamless WiFi access to their own customers, enabling them to gain valuable …
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Purple Wifi Review

4 out of 10
April 09, 2022
Incentivized
We use Purple WiFi to provide guest wifi to our customers. Also, via Purple Wifi, we are able to get first-party data and thereby lead …
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Pricing

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What is Purple WiFi?

Purple WiFi in the UK offers wi-fi hotspot technology.

Entry-level set up fee?

  • No setup fee

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

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What is Aiwifi?

AI based Wifi marketing analytics and loyalty system for businesses of all sizes.

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Product Demos

Purple WiFi for Enterprise Organisations

YouTube
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Product Details

What is Purple WiFi?

Purple WiFi Technical Details

Operating SystemsUnspecified
Mobile ApplicationNo
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Comparisons

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Reviews and Ratings

(4)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Customers have found that Purple WiFi allows them to provide seamless WiFi access to their own customers, enabling them to gain valuable insights and connect with them anytime. By capturing various touchpoints, businesses can effectively monitor their channels and cohorts, enhancing their understanding of customer behavior. Users appreciate the software's ease of use and ability to visualize their space, particularly in relation to improving the comfort of mattresses. The software's seamless connectivity and user-friendly interface enhance overall customer experience while also providing valuable analytics for expanding the business. Additionally, Purple WiFi simplifies the process of managing guest WiFi, eliminating the need to build a system from scratch and enabling businesses to offer enhanced customer experiences. The software's features, such as TripAdvisor Review Express, email platforms, and Logic Flow options, address common business challenges and provide effective solutions for owners. Overall, Purple WiFi helps businesses collect data, generate leads, increase footfall and visibility, and ensure compliance with privacy requirements.

User-Friendly and Easy to Navigate: Many users have expressed their appreciation for Purple's user-friendly interface and easy navigation. Users find it effortless to log in and access the features they need, enhancing their overall experience with the platform.

Valuable Insights for Business Decisions: Purple provides valuable insights into space utilization and service enhancement, which helps businesses make informed decisions. This feature has been praised by many reviewers who appreciate the actionable data provided by Purple.

Helpful Customer Support: The availability of customer support is highly appreciated by users. They value the assistance provided by the support team in resolving issues promptly. This level of support ensures a positive user experience and contributes to high satisfaction levels among customers.

Difficulties with Customer Support: Some users have found it challenging to connect with customer assistance and have expressed frustration in finding solutions to their concerns. They feel that the support from the Purple team is not up to par and that customer service is not easily accessible, resulting in a lack of support.

Challenges in Canceling the Product: Users have encountered difficulties when trying to cancel the product, as they perceive multiple steps and hoops to jump through.

Limited Integration Options: According to some users, the setup on Unifi is not fully supported despite claims about hardware compatibility. Additionally, there are falsely marketed integrations for SMBs. Furthermore, these users believe that Purple does not prioritize marketing efforts as much as they do for European and U.S markets.

Users have made several recommendations based on their experience with Purple. Firstly, they recommend thoroughly understanding all the functions available to get the most out of the fabulous consultants. Secondly, users suggest utilizing Purple in organizations committed to providing quality WiFi to their guests, particularly in the Hospitality Industries. Lastly, users recommend asking every question to integrate with CDP quickly and easily. Overall, users believe that Purple has a lot of tools that can make a difference in the user experience. They find it easy to start and use immediately, and consider it simple to use and inexpensive compared to other products. They also think Purple is currently one of the best solutions out there and well worth the time setting up accounts. It can make presentations and more much easier. Users also highlight that Purple is a global leader in their marketplace, offering an easy-to-use system with updated features. Moreover, trying Purple will definitely solve your WiFi Guest WIFI Solution. However, it's important to note that some users find Purple expensive but worth the investment.

Reviews

(1-3 of 3)
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Hannan Shahid | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
We use the Purple Wifi Enterprise version for our wifi analysis and the reporting it provides to help with our personalized marketing. The analytics and visitor analytics it provides helps our organization greatly with managing our network and marketing efforts. The data gather covers all the US compliance requirements and does not invade the privacy of users and it matches our company's code of conduct.
  • Network analytics.
  • Guest WIFI analytics.
  • API integration.
  • Content filtering.
  • Pricing
  • Targeted reporting.
Purple Wifi is well suited for an organization with an open to public head office. The number of visitors will increase your guest data collection and thus helps with targeted marketing within compliance. Purple Wifi is also useful for network analysis and tweaking to increase overall efficiency. Purple Wifi has limited uses for organizations with no public visits.
  • Guest Wifi Analytics.
  • Content filtering.
  • Marketing tools.
  • Reduced our Marketing spend by a factor of 30%.
  • Increased Marketing effectivity by 50%.
  • Slightly improved our network security.
Purple Wifi has a better pricing point compared to the competition. Also, the API integration is overall a smooth process compared to the competition. The direct marketing tools it provides that integrate very well with the Analytics report are a big plus for Purple Wifi. Overall Purple Wifi is easy to use and has reliable tools to manage network and marketing for our organization.
April 09, 2022

Purple Wifi Review

Score 4 out of 10
Vetted Review
Verified User
Incentivized
We use Purple WiFi to provide guest wifi to our customers. Also, via Purple Wifi, we are able to get first-party data and thereby lead generations.
  • It provides a stable portal for users to access internet
  • Integration of data received from wifi registration is easy
  • The customer support team is horrible in my opinion
  • The user definitions are not understandable I believe
  • From my perspective, the user interface is complicated
Had high hopes for this software but the user interface is too complicated to understand, hence it takes up a lot of time, I believe.
  • To provide stable wifi to our users.
  • Generate data from wifi registration
  • Generate data of lead customers
Score 6 out of 10
Vetted Review
Verified User
Incentivized
Purple WiFi allows the organization to monitor, manage and obtain useful information about who uses the organization's wifi. With this information we can know what this wifi is used for, what websites are being visited and it allows us to filter the use of our wifi connection to only students and staff members.
  • Splash pages
  • Analytics
  • Targeted Promotions
  • Very complicated user interface.
  • Difficult to navigate.
  • Disappointing customer support.
The Purple WiFi tool is great when it comes to managing the big amount of users that connect to your wifi connection. It allows you to leverage this connection and use it for the organization's benefit. This could be through targeted promotions, understanding user behavior, and collecting useful analytics from the users.
  • Login portal
  • Wifi marketing
  • Analytics
  • Targeted ads increased extra curricular classes sign ups.
  • Analytics allowed us to get insights on how to better design our website.
  • Hard to reach customer support impacted negatively our experience.
In terms of features and productivity, Purple WiFi is a more complete software experience. More variety of features, more technical for those who know how to get their way around the clunky UI and better user management. Baidu WiFi Hotspot can offer some user control, but it can pale in comparison to Purple WiFi's offering.
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