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Rebrandly

Score8.4 out of 10

60 Reviews and Ratings

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What is Rebrandly?

Rebrandly is used to create, share and manage branded links. They offer companies and individuals the possibility to brand and shorten the links they share using a specific domain name of their choosing.

With Rebrandly, users can create and share branded links directly through the browser extension while surfing the Web. It is then stored in a dashboard where users can measure results using their best in class suite of tools. Users can register a new domain name directly with Rebrandly, choosing among more than 500 extensions- from .link to .pizza, and everything in between. Rebrandly then takes care of all the setup for the user, allowing them to start sharing branded links in just a few minutes. A branded link helps companies and individuals to increase their brand’s visibility because the brand name is embedded in the link - even when it’s being shared by others. Additionally, Rebrandly states that this will improve link trust, and that branded links can help to increase the click-through rate considerably when compared to generic short URLs.

Categories & Use Cases

Media

Screenshot of the Rebrandly dashboard
Screenshot of the interface to create a branded link
Screenshot of where to share a branded link directly to favourite social sites or copy it to a clipboard
Screenshot of where to create teams and invite colleagues to create branded links with a shared custom domain.
Screenshot of a search for a new custom domain to purchase directly through Rebrandly.

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Screenshot of the Rebrandly dashboard

Reviews

What users are saying about Rebrandly.
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Rebrandly is easy to use and super handy!

Incentivized
Jonathan RockettView profile
Founder in Marketing at Sizzling Digital (1-10 employees employees)

Use Cases and Deployment Scope

I use Rebrandly for secondary, specific uses, like our customer support URL that redirects to our contact form (rather than a subdomain like support.mywebsite.com or a sub folder like mywebsite.com/support). I like that it's shorter and easier to remember: domain.help

I also use it as a direct sales calendar link that forwards dirctly to my Calendly like: domain.connect

Pros

  • Very simple interface
  • Great reports showing traffic and link clicks
  • Robust integration of tons of other applications
  • Auto-generation of QR code for each link
  • Ability to create workspaces and add teammates

Cons

  • I honestly can't think of anything that could be done better

Return on Investment

  • It's really great to compare number of visits vs successful interactions

Other Software Used

Trello, Slack

Turn ordinary links into 24x7 workhorses

Incentivized
Josh Bender
Managing Editor in Marketing at Travel With Bender (1-10 employees employees)

Use Cases and Deployment Scope

Rebrandly helps to make our URLs more professional and friendly. We created easily recognizable, consistent branding in all our messaging. We use Rebrandly to shorten URLs for social media, email signatures, brochures, and marketing material. With the added benefit of analytics, we can easily tell which links are performing better and gain better insight into our customers' desires and intentions.

Pros

  • Create shortened links from any page using the Chrome extension
  • Detailed, user-friendly analytics
  • Customer domain names

Cons

  • Custom domains come at a premium price
  • Custom domain renewal prices tend to creep up over the years

Most Important Features

  • Large quota of links (based on subscription plan) which is easily scalable
  • Intuitive yet thorough click statistics
  • Custom domains - even bring your own

Return on Investment

  • I am able to easily track user behavior across multiple mediums
  • Based on user behavior I am able to tailor our services to better match their requirements - even when they don't say anything explicitly
  • More clicks to our desired links mean more traffic and more revenue
  • Users see a more consistent, professional brand image across our channels, garnering more trust

Alternatives Considered

Bitly

Other Software Used

GoDaddy

Rebrandly empowered my work!

Incentivized
Dácio AppolinarioView profile
Blog Manager in Marketing at BHub.ai (51-200 employees employees)

Use Cases and Deployment Scope

Rebrandly is an excellent tool for organizing URLs. Sharing long links it's not something doable or practical, so the tool is of great value. I share links by SMS (CRM Integrated) and sometimes 'clicking or touching' the link is blocked by the mobile. If the link is too long, users just don't care for it... But with shorter links, users are mostly like to type on the browser and check the content of SMS. I recommend it.

Pros

  • URL shortening
  • URL personalization
  • URL tracking

Cons

  • Dashboard

Most Important Features

  • Tracking
  • Custom URL

Return on Investment

  • Customer lifecycle and funnel are shorter now. This is due to the tracking function.

Alternatives Considered

Short.cm and Bitly

Other Software Used

HubSpot CRM, Binary Tree, by Quest

Simplest way to build brand awareness & trust

Incentivized
Alicia MundayView profile
Global Marketing Manager in Marketing at Froneri (10,001+ employees employees)

Use Cases and Deployment Scope

Our customers tend to trust links that contain our brand name and service and this is why we are using Rebrandly in the marketing department to build, distribute, and manage branded links. Perhaps the foremost reason why we use these branded links is to help us market our business because they are easily pronounceable, memorable, and completely customizable.

Pros

  • Every link turns into a marketing opportunity attracting the trust of potential customers.
  • Modify or delete links from one central dashboard at any time.
  • Monitoring with great precision which links are performing well.

Cons

  • A custom builder is not fully available yet so we are not able to query our data with extreme detail.

Most Important Features

  • Custom URL slugs.
  • Bulk link creation.
  • Branded link export.
  • Editable destination URLs.

Return on Investment

  • Attracting the trust of potential customers.
  • Customers are redirected to customized landing pages.

Other Software Used

Mailchimp, Twilio Segment

A great URL shortener for small businesses and big alike. But be ready for a domain authorization process

Incentivized
Billy HeanyView profile
Owner at Limitless Event Djs (1-10 employees employees)

Use Cases and Deployment Scope

I use Rebrandly to help create a more customized experience for my customers. When someone receives a document or a link with your domain on it, it feels more trustworthy and legitimate. Rebrandly was a great way to do that and can be done for free if you don't need very many links per month.

Pros

  • Subdomain and domain level links.
  • Easy creation of new links.
  • Straightforward directions on how to use it.

Cons

  • Needs direct API integrations for various domain providers.
  • Clearly instructions for places like square space.

Most Important Features

  • Reformatting URLs.
  • Shortening them.
  • Allowing me to choose how URLs look.

Return on Investment

  • Rebrandly helps make my business more legitimate, meaning customers are more likely to refer me in the future.

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