We as a global system integrator have used Resulticks for some of our major customers as a key omni channel campaign tool (e.g. Telco). It solves the following problems for our customers:
- A central campaign tool that takes care of customer acquisition, retention and trigger based communication.
- A cleansed repository of segmented data that is readily available for any campaigns.
- Analytics tool that enables propensity modeling, engagement and conversion management and ROI calculation engine.
- Augmentation of customer / prospect data.
- Intuitive and simple UI that needs no training
- Effective campaign setup & administration
- Near real-time view of the segment list
- Pre, During and Post campaign analytics using big data
- Multi-Dimensional campaign and user propensity based communication
- Single version of Campaign outcomes across all channels
- Robust product roadmap and periodic enhancements
- Seamless Inhouse to SAAS migration & integration
- Product Plugin architecture that enables smooth integration to third party products and data sources
- Industry standard security protocol and data encryption support
- Statistical Modeling and Machine learning
- API Connections to Paid Media
- In Store beacon integration
- Federated workflows
- App store for API – Third party developer support
- True Omnichannel support (no need to massage data during / post campaign)
- Support to Machine learning
- Support to multiple statistical models
- Near real time segmentation analysis
Resulticks is being used by our sales and marketing department
for our marketing communication program catering to both our prospects and
existing investor bases.
As a player in the micro-loan sector with a focus on rural
empowerment, our challenge has been, first to create awareness amongst the
right audience segments, inside and outside the country. Secondly, it requires
a certain level of sophistication in approach to be able to convince these
audiences to join in for collective growth.
With Resulticks’ model built around audience segmentation and
targeting, as well as its ability to track communications end-to-end on every campaign,
we are able to see a steady growth in traction and a marked increase in
- Simple account and campaign setup mechanisms
- End-to-end tracking on conversion with personalized URLs
- Multi-dimensional campaigns that allow follow-up communication using multiple channels
- Does not have direct API connections to Paid Media.
• • Using multiple channels for triggered follow-on communications
Resulticks-mCloud Scorecard Summary
Feature Scorecard Summary
Resulticks is an omni-channel marketing automation platform built by marketers for marketers. It is designed to provide a common platform over which digital communications from a brand to its audiences can be managed, tracked and measured. In addition to managing marketing campaigns across email, mobile (in app, text), web, QR code, social media, sentiment monitoring, Resulticks also provides added value for multi-market, multi-channel models.
Resulticks-mCloud Customer Size Distribution
|Small Businesses (1-50 employees)||10%|
|Mid-Size Companies (51-500 employees)||15%|
|Enterprises (> 500 employees)||75%|
Resulticks-mCloud Support Options
|Free Version||Paid Version|
|Video Tutorials / Webinar|
Resulticks-mCloud Technical Details
|Supported Countries:||USA, Asia, India, Middle East, Australia, UK, EMEA|
|Supported Languages: ||English-US. Another 14 regional languages coming soon!|